Starka Wildside Fläschedesign a Etiketten by Asta Kauspedaite

Starka Wildside Fläschedesign a Etiketten by Asta Kauspedaite is a highly esteemed winner of the very prestigious 2024 A' Design Award an Sëlwer in Verpackungsdesign Competition Category.

SëlwerVerpackung· 2024

Starka Wildside Fläschedesign a Etiketten

by Asta Kauspedaite

Client: MV Group

A' Design Award an Sëlwer Winner in Verpackung Category

51,184

Verified Award Winner

Verify Award Status for #158842

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Starka Wildside Fläschedesign a Etiketten

D'Starka Famill, déi op déif verwuerzelt Traditioun baséiert, huet en neit Member - de jonk a gewaat Starka Wildside. Iwwer d'Joerhonnerten kultivéiert, sinn d'Goûts-Charakteristiken elo duerch den onerwaarten Noschmack vu wëlle Schwaarzbier ergänzt ginn. Am Beräich vun de traditionelle Gedrénks bleiwend, zielt d'Design vum Packaging fir dëst Produkt, och e frësche Wand an der visueller Gestaltung ze vermëttelen. De Stuerchecharakter, deen zu engem Symbol vun der Starka Famill ginn ass, huet sech dës Kéier an eng besonnesch jonk Erscheinung verwandelt.

The Recognition

About the A' Design Award an Sëlwer

Starka Wildside Fläschedesign a Etiketten ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Starka Wildside Fläschedesign a Etiketten e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Starka Wildside Fläschedesign a Etiketten ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The "Starka" family, which is based on deep-rooted tradition, has a new member. The youthfully daring "Starka Widside". Cultivated over the ages, the flavor characteristics have now been complemented by the unexpected aftertaste of wild blackberries.
Dimensions & Packaging: Capacity: 500 ml. Dimensions: 80 (w) x 51 (d) x 235 (h) mm.
Tags: Lithuanian, Starka, wild, stork, ethnographic, design, MV GROUP, Stumbras, Studija Creata
Production Technology: Glass bottle. Flexo printing.
Design Challenge: The stork character, which has become a symbol of the Starka family, required a special youthful appearance this time. Traditionally fashioned in the style of old etchings. Only this time, he is a youthful, wild traveller. His wind-blown hair and the details of his outfit make it clear that he knows his way around the modern world.
Research: Staying within the territory of traditional beverages, the design of the packaging for this product aims to convey a gust of fresh air in the visuals as well. Bolder color combinations are used to reveal the taste qualities. The foil elements glimmer with a rarer copper shade.
Inspiration: Everyone has something wild, unique and special hidden deep inside. Dare to discover your secret character. Face your wild side.
Project Duration: Stumbro Starka Wildside was updated in 2023.
Operation Flow: With its unexpected form, "Starka Wildside" is inviting you to experience more, in a bolder, more real way.
Image Credits: Edgaras Marozas (http://www.krop.com/edgarasmarozas/)