D'Wierk Zaku Naguwashi Series Japanesche Sake vum Designer Yasushi Uemura ass en héich geschätzten Gewënner vum prestigiéisen 2025 A' Design Award an Gold an der Wettbewerbskategorie Verpackungsdesign.
GoldVerpackung· 2025
Zaku Naguwashi Series Japanesche Sake
vum Yasushi Uemura
Client: Shimizu Seizaburo Shoten Ltd.
A' Design Award an Gold Gewënner an der Kategorie Verpackung
Verifizéierte Präisgewënner
Präisstatus fir #164565 verifizéierenDen Design
Iwwer Zaku Naguwashi Series Japanesche Sake
Dëst ass e Premium-Sake, deen speziell fir international Luxusrestauranten entwéckelt gouf, mat dem Zil, op Wäinkaarten als eng vun de Méiglechkeete fir d'Food-Pairing ze erschéngen. D'Designherausfuerderung war et, e markant japanesche Charakter ze vermëttelen. Den Design schëppt Inspiratioun aus traditionelle japanesche Motiver wéi Shide, déi helleg Pabeierstreamer, déi a Schräiner benotzt ginn fir d'Grenze vum Göttlechen ze markéieren, an Origata, déi zeremoniell Konscht fir d'Papéier ze falen. Dës Elementer vermëttelen erfollegräich net nëmmen hir kierperlech Formen, mä och déi méi déif Spiritualitéit an d'Essenz vum japanesche Vollek.
D'Unerkennung
Iwwer den A' Design Award an Gold
Zaku Naguwashi Series Japanesche Sake ass e Gewënner vum A' Design Award an Gold, enger héich prestigiéiser Unerkennung, déi un éischtklassesch, wonnerbar an erausragend Designe vergi gëtt. Gold-Gewënner si ganz innovativ, visionär a blendend glänzend Kreatiounen, déi d'Talent, d'Wäisheet an d'Fäegkeete vun hire Designer reflektéieren. Et gëtt erwaart, datt Zaku Naguwashi Series Japanesche Sake eng héich gelueften, trendsetzend a monumental Erfindung ass, déi beispillosen Wäert liwwert. Dëst mam Gold ausgezeechent Design ass e spektakuläert, respektéiert Projet, dat d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie erweidert. Zaku Naguwashi Series Japanesche Sake erzeegt intensiv Wënsch, erweckt Leidenschaft, encouragéiert Kreativitéit a faszinéiert eis.
Hannert dem Design
Press Kit
Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.
- Eenzegaarteg Eegeschaften
- A premium Japanese sake designed for luxury restaurants primarily in Europe and America. It was created with the goal of being featured on wine lists as one of the basic options for food pairing, alongside wines.
- Dimensiounen & Verpackung
- Grass Bottle 750ml:
Height 335mm, Diameter 80mm - Tags
- Sake, Japanese sake, Zaku, Drink Package, Japan, UemuraDesign, Traditional
- Produktiounstechnologie
- In this label design, small cut-out holes were made to express the folded shapes of paper. Since the holes are extremely small, they are manually cut. As sake labels need to be durable when placed in coolers, synthetic paper was used to give the appearance of traditional paper while providing the necessary durability.
- Design Erausfuerderung
- Sake in wine bottles can easily be mistaken for wine, making it challenging to create a design that immediately conveys 'Japan.' To express sake through traditional Japanese imagery, we drew inspiration from elements such as 'shide' (white paper streamers used in Shinto rituals) and 'origata' (envelopes folded to convey respect), incorporating these symbols into the design to represent Japanese spirituality.
- Fuerschung
- In recent years, sake has become popular in the Western market. Usually, sake bottles are written in Japanese and are often difficult to understand. So, I expressed it using traditional Japanese imagery in a way that a sommelier at a Western restaurant could intuitively understand.
- Inspiratioun
- The design emphasizes Japanese spirituality to highlight the unique characteristics of sake. It draws inspiration from traditional motifs, such as "shide," the paper streamers used in Japanese shrines to mark sacred boundaries, and the art of "origata," the traditional method of folding paper in ceremonial practices.
- Projetdauer
- This project started in Mie Prefecture, Japan, in 2020, and by April 2023, three varieties of the series were completed. Sales began in Tokyo and other parts of Japan, and the product is also available in Europe and the United States. The sales continue.
- Operatiounsablaf
- It is mainly served in restaurants in Europe and the United States that serve sake.
By adding sake to the menu, which has previously offered a wide variety of wines, the restaurant can provide a broader selection. This gives guests the opportunity to explore new flavors and experience choices they haven't had before, while also sparking an interest in Japanese culture.
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