Jinzhongzi Baijiu-Fläschen-Verpackung by Wen Liu is a highly esteemed winner of the very prestigious 2026 A' Design Award an Eisen in Verpackungsdesign Competition Category.
EisenVerpackung· 2026
Jinzhongzi Baijiu-Fläschen-Verpackung
by Wen Liu
Client: Shenzhen Oracle Creative Design Co.,Ltd.
A' Design Award an Eisen Winner in Verpackung Category
- 5,667
- Verified Award Winner
- Verify Award Status for #173074
The Design
About Jinzhongzi Baijiu-Fläschen-Verpackung
Jinzhongzi ass e Verpackungsdesign fir e Premium-Baijiu, deen an der Provënz Anhui a China produzéiert gëtt. De Schnaps gëtt an enger Kristallglasfläsch presentéiert, där hiren ënneschten Deel a geflochte Bambusstreifen agewéckelt an mat enger gesprëtzter Faarfschicht ofgeschloss ass. D'Bambusgeflecht bezitt sech op déi traditionell Lagerungsmethod vun der Marque, bei där Bambusstreifen ëm speziell behandelt Kréi geflocht ginn, déi fir d'Alteren vum Schnaps benotzt ginn. D'Fläsch moosst 145 op 115 op 275 Millimeter. Den geflochtenen Detail gëtt der Verpackung eng taktil Qualitéit a ënnerstëtzt d'Identitéit vun der Marque.
The Recognition
About the A' Design Award an Eisen
Jinzhongzi Baijiu-Fläschen-Verpackung ass e Gewënner vum A' Design Award an Eisen, enger prestigiéiser Unerkennung, déi un gutt Designe vergi gëtt, déi déi professionell an industriell Ufuerderunge erfëllen, déi vu gutt gestaltene Kreatioune erwaart ginn. Eisen-Gewënner weisen déi grouss Fäegkeet, déi héich Spezialiséierung, dat Expertewëssen an d'kreativ Kapazitéit vun hire Schëpfer. Et gëtt erwaart, datt Jinzhongzi Baijiu-Fläschen-Verpackung eng héich geschätzt, bewonnert a beléifte Kreatioun ass, déi praktesch an innovativ ass. Dëst mam Eisen ausgezeechent Design integréiert déi beschte Praktike vun der Industrie a huet kompetent technesch Eegeschaften, déi mat Know-how an Talent verbonne sinn. Jinzhongzi Baijiu-Fläschen-Verpackung gëtt fir seng Grëndlechkeet respektéiert a ass gestalt, d'Liewensqualitéit ze verbesseren an ze hëllefen, d'Welt zu enger besserer Plaz ze maachen.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This baijiu comes from Anhui Province, China. It is distinguished by its unique flavor and rich bouquet, which distinguish it within the realm of Chinese spirits. The most intriguing feature of this product is its storage method. It is crafted by weaving bamboo strips around liquor jars, which are then specially treated to be used as vessels for aging the liquor. This storage method gives baijiu a distinctive character.
- Dimensions & Packaging
- 145mm*115mm*275mm
- Tags
- Premium spirits, cultural heritage, cultural outreach, and the integration of commerce and art.
- Production Technology
- This is a premium baijiu presented in a crystal glass bottle, with the bottom wrapped in bamboo strips and finished with a spray-painted coating.
- Design Challenge
- The most challenging aspect of this project is producing the bamboo weaving kits, as the initial costs considerably exceed the client’s budget. We resolved this issue by changing the materials and partnering with a suitable supplier.
- Research
- Through on-site research, we collected feedback on this brand from over 300 consumers. Finally, we obtained an intriguing research report that highlights the characteristics of this method for storing baijiu.
- Inspiration
- The design concept for this bottle was inspired by the distinctive vessels used to store baijiu. It is made by weaving bamboo strips into a jar, which is specially treated for storing liquor. We adopted this intriguing concept for the bottle design, creating a unique and captivating product. This approach has defined the brand’s unique identity.
- Project Duration
- March 2024, Shenzhen, China
- Operation Flow
- The bottle’s design features a bamboo-woven kit that not only offers a unique aesthetic but also increases the product’s appeal. This distinctive approach promotes interaction between the product and its consumers.
- Team Members
- Creative Director:Wen Liu
Design Executor:Maoxiang Pan,Xiangdong Yuan
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