Milk Easy Plus Mëllechschäumer by Florian Seidl

Milk Easy Plus Mëllechschäumer by Florian Seidl is a highly esteemed winner of the very prestigious 2026 A' Design Award an Sëlwer in Heemapparater Design Competition Category.

SëlwerHeemapparat· 2026

Milk Easy Plus Mëllechschäumer

by Florian Seidl

Client: Lavazza

A' Design Award an Sëlwer Winner in Heemapparat Category

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Verified Award Winner
Verify Award Status for #183429

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Colors

The Design

About Milk Easy Plus Mëllechschäumer

Milk Easy Plus ass e premium Schäumer, deen vu Lavazza entworf gouf, fir authentesche italieneschen Cappuccino doheem ze liwweren, mat enger kompakter, konescher Form an enger benotzerfrëndlecher Schnëttplaz, déi vun der Tabli-Maschinn inspiréiert ass. Hie bitt souwuel waarmt wéi kalt Schäumen, mat engem transparenten Deckel fir den Fortschrëtt z'iwwerwaachen an einfach ze botzen. D'Produkt zeechent sech aus duerch seng einfach Bedienung, säi mutege Design an de Gebrauch vu post-Konsument recycléierte Plastik, wärend héich Standarden vun Ästhetik a Qualitéit bäibehale ginn.

The Recognition

About the A' Design Award an Sëlwer

Milk Easy Plus Mëllechschäumer ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Milk Easy Plus Mëllechschäumer e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Milk Easy Plus Mëllechschäumer ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This elegant frother was specifically designed to complete the Lavazza product range. It is both practical and simple to use. A few simple gestures to prepare a wide range of milk based beverages and it also works perfectly with plant based milk. With the touch of a button, you can switch between the different preparations. Hot milk, foamed milk, hot and cold cappuccino. The magnetic whisk is easy to remove and wash. The coated vessel can be rinsed and cleaned easily too.
Dimensions & Packaging: Dimensions: 110mm / 110mm / 210 mm
Weight: 1kg
Power 460W, Voltage 220-240, Frequency 50-60 Hz
Minimum milk capacity 90 ml, Maximum milk capacity 180 ml
Removable parts are dishwasher safe.
It comes nicely boxed in a recycled cardboard box along with a Quick Start Guide and a more detailed instruction booklet.
Tags: Lavazza, coffee, espresso, cappuccino, latte, milk, frother, recycled plastic
Production Technology: main shell: injection moulded plastic (ABS)
coated milk container,
logo: pad printed
feet, UI, lid gasket: silicone rubber
Design Challenge: Milk Easy Plus has just been launched and is replacing a very successful product. The biggest challenges were a tight development process and conflicting requirements with regards to the volume of the internal milk container and the overall diameter.
Research: Development process through conceptual and formal research, 3D modelling, physical mock-ups, prototyping.
Inspiration: The product was designed inhouse and is the second generation of the successful Milk Easy frother. The design of the compact, elegant shape is a natural evolution of Lavazzas form language and makes sure the product is in line with other important new products like the new Tabli product range. The Design is characterized by its classical appearance and simple operability.
Project Duration: The project was designed in Turin, Italy. The complete product development from initial concept to final product took about 18 months.
Operation Flow: Milk Easy Plus has a small footprint and will fit almost everywhere. The product is incredibly easy and intuitive to use. Just insert the magnetic whisk and add milk to the desired level. Place the frother on its base, close the transparent lid to avoid splashes. By pressing the button, you can switch between the different preparations. After a quick frothing cycle, the frother will beep twice and you can simply pour the frothed milk to enjoy a delicious cappuccino or latte. Enjoy!
Patents: Design patent/registered design
Image Credits: Lavazza