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Twin Lotus Herbaliste Eco-friendly Pack Dental Floss Verpackung by Prompong Hakk

Twin Lotus Herbaliste Eco-friendly Pack Dental Floss Verpackung by Prompong Hakk is a highly esteemed winner of the very prestigious 2016 A' Design Award an Eisen in Verpackungsdesign Competition Category.


EisenVerpackung· 2016

Twin Lotus Herbaliste Eco-friendly Pack Dental Floss Verpackung

by Prompong Hakk

Client: Twin Lotus

A' Design Award an Eisen Winner in Verpackung Category

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Verified Award Winner

Verify Award Status for #41890

Colors

The Design

About Twin Lotus Herbaliste Eco-friendly Pack Dental Floss Verpackung

Ursprénglech huet de Projet ugefaang mat engem gewéinleche Zännfloss Plastiksverpackungsdesign wéi d'Team gemierkt huet wéi vill Offall dëst Segment erstallt huet an ugefaang huet hir Approche ze iwwerdenken. D'Iddi war eng ëmweltfrëndlech Verpackung ze kreéieren déi duerch d'Fëllung vum Filament erëmbenotzt ka ginn. Dëst huet awer nëmme Sënn gemaach wann d'Leit d'Këscht fir eng méi laang Zäit konnten a wëllen halen. D'Zil war eng Zippo-ähnlech Erfarung ze designen, en Design dee gutt funktionéiert, super ausgesäit an iwwerall ka goen, an eng ëmweltfrëndlech Iddi an e beléiften Accessoire ëmwandelen.

The Recognition

About the A' Design Award an Eisen

Twin Lotus Herbaliste Eco-friendly Pack Dental Floss Verpackung ass e Gewënner vum A' Design Award an Eisen, enger prestigiéiser Unerkennung, déi un gutt Designe vergi gëtt, déi déi professionell an industriell Ufuerderunge erfëllen, déi vu gutt gestaltene Kreatioune erwaart ginn. Eisen-Gewënner weisen déi grouss Fäegkeet, déi héich Spezialiséierung, dat Expertewëssen an d'kreativ Kapazitéit vun hire Schëpfer. Et gëtt erwaart, datt Twin Lotus Herbaliste Eco-friendly Pack Dental Floss Verpackung eng héich geschätzt, bewonnert a beléifte Kreatioun ass, déi praktesch an innovativ ass. Dëst mam Eisen ausgezeechent Design integréiert déi beschte Praktike vun der Industrie a huet kompetent technesch Eegeschaften, déi mat Know-how an Talent verbonne sinn. Twin Lotus Herbaliste Eco-friendly Pack Dental Floss Verpackung gëtt fir seng Grëndlechkeet respektéiert a ass gestalt, d'Liewensqualitéit ze verbesseren an ze hëllefen, d'Welt zu enger besserer Plaz ze maachen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The purpose of the packaging project was to rethink the use and plastic waste of Dental Floss packaging. Our packaging design is made from long lasting tin plated steel which is formed into an icy fresh box that accepts dental floss refills. We placed an augmenting mirror inside the lid for quick check-ups. Our design can be easily carried around during the day and also allows for quick conversation and habitual user interaction.
Dimensions & Packaging
Width 59,6mm x Length 46,6mm x Height 22mm
Tags
Green Design, FMCG Packaging, Herbaliste, Eco-friendly
Production Technology
Tin plated steel is very versatile and flexible to work with, allowing you to emboss all sorts of artwork and color them in various tones. It has an iconic heritage of shear endless box designs. We designed the crystal ice look as a contemporary form inspired by the fresh mint of the dental floss. It was perfectly fitted to the production requirements and yet completely new to the range of samples from our vendor. In our case both top and bottom of the box are drawn out. The ice crystals and box are formed at the same time in one process.
Design Challenge
After realizing the waste argument the studio was most worried about getting our client on board. We felt very dedicated to our discovery and saw a real opportunity to bring some change. Fortunately the client saw eye to eye, partially because our approach made sense but mostly because the awareness for green Design in our client’s market was changing for the better. The hardest part of the project was to convince our client to convert to a greener packaging choice and abandon the commercial look for a cleaner, toned down design using recycled paper and single tone soy ink. Finally we arrived at both an eco-friendly case albeit not the green packaging concept.
Research
There was no official research inquiry for our project. All insight was gathered by the local Designer pool and the studio members. The waste argument was discovered by in-house brain storming of previous plastic based packaging, a practice we hold in our studio to find possible improvements of conceptual Designs. The winning Design was hand-picked by the client.
Inspiration
Originally we were designing a plastic packaging for our client's dental floss when we realized how much waste this segment created and started to rethink our approach. Our idea was to create a packaging that could be reused by refilling the filament. Yet, this only made sense if people were able and willing to keep this box for longer. So we looked at better materials and settled on tin plated steel, the century old choice for candy boxes, perfect for embossing and coloring.
Project Duration
The Design process took us about 3 months from ideation to final data. Designing started roughly around early winter 2014. Manufacturing took another 3 months for complete realization. Product is currently being prepped for launch.
Operation Flow
Our Design needed to win the affection of our users if it was to be used and kept for a longer period of time. Ideally we aimed to 'Zippo' our case so that users would interact with the Design as a habit. We aimed at designing a conversation and encouraging natural user interaction. More importantly refilling works effortlessly with the finger lift off design and checking for floss remainder is quick through the built-in gauge, a feature that many floss packaging omit.
Team Members
Kamthon Leelertphan,
Prompong Hakk,
Surakead Hemwimon

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