Xarin Wäin-Etikett by Albert Fedchenko is a highly esteemed winner of the very prestigious 2020 A' Design Award an Sëlwer in Verpackungsdesign Competition Category.

SëlwerVerpackung· 2020

Xarin Wäin-Etikett

by Albert Fedchenko

Client: AA Winery

A' Design Award an Sëlwer Winner in Verpackung Category

24,079
Verified Award Winner
Verify Award Status for #92992

View at A' Design Award Press Release Award Badge

Colors

The Design

About Xarin Wäin-Etikett

Xarin ass eng Serie vun Etikette, déi fir eng Palette vu Baurewäiner erstallt goufen. All Etikett moosst 30 op 135 Millimeter a kombinéiert eng ongewéinlech Geometrie mat engem präzisen Layout. D'Form ass vum Alkoholmeter an de héije Fässer, déi fir d'Alterung vum Wäin benotzt ginn, ofgeleet, a follegt de Kéieren vun der Fläsch. D'Etikette gi op strukturéiertem Pabeier mat Flexodrock an erhuewenem Glanzlack produzéiert. Eng Kaddosbox vu 100 op 330 Millimeter ass aus Holz. D'Zil ass et, d'Verpackung tëscht ville Wäinetikette op de Verkafsplazen einfach opfälleg ze maachen.

The Recognition

About the A' Design Award an Sëlwer

Xarin Wäin-Etikett ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Xarin Wäin-Etikett e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Xarin Wäin-Etikett ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The main objective was to highlight arin packaging among the variety of labels at points of sale.Therefore, the label has an unique geometry and maximally concise design.
Dimensions & Packaging: label 30 x 135 / box 100 x 330
Tags: Label, Wine, Glass bottle, laconicism, Farm product, eco
Production Technology: Textured paper, flexo printing, volume glossy varnish. Gift wrap "Reserve" is made from wood. Now we are working on manufacturing from plastic with a wooden texture.
Design Challenge: The most difficult thing was to rub through the morning after the tasting. We enjoyed the process. We accompanied the project from ideas to physical implementation in the printing office.
Research: The awesome result. The design object is very contrasted in a row of motley shelve with wine bottles. We are very proud of the work that’s been completed and the result.
Inspiration: To get such inspiration, we went to the winery and tasted the product for a long time. :)
Seriously, the geometry was removed from the alcohol meter and vertically elongated barrels for aging of wine. Which looks very harmoniously with the bends of the bottle. In all the other, a great deal of experience with packaging and materials helped.
Project Duration: January 16/2019 - March 07/2019
Operation Flow: The main objective was to highlight arin packaging among the variety of labels at points of sale. Therefore, the label has a unique geometry and the most concise design.
Team Members: Albert Fedchenko