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Jane Zesummeklappbar Handyverpackung by RRD Lab 2064

Jane Zesummeklappbar Handyverpackung by RRD Lab 2064 is a highly esteemed winner of the very prestigious 2020 A' Design Award an Bronze in Verpackungsdesign Competition Category.


BronzeVerpackung· 2020

Jane Zesummeklappbar Handyverpackung

by RRD Lab 2064

Client: RRD Lab 2064

A' Design Award an Bronze Winner in Verpackung Category

9,920

Verified Award Winner

Verify Award Status for #97041

Colors

The Design

About Jane Zesummeklappbar Handyverpackung

Jane ass en Verpackungsdesign fir e faltbaart Mobiltelefon. D'Design bezitt sech op Bambus a Holzstreifen, eng antik chinesesch Buchform, a benotzt traditionell chinesesch Schrëftzeechen. D'Schachtel besteet komplett aus speziellem Pabeier mat enger Holz- a Stoffstruktur, ouni Plastik oder aner Materialien. D'Bedéngungsanleitung wéckelt sech ronderëm d'Ausseflächen an gëtt duerch Magnete a Positioun gehalen. D'Anleitung kann ofgeholl an opgerullt ginn. D'Schachtel geet mat engem Fänkelchen op, an d'Produkter dobannen si a separaten Schichten arrangéiert. D'Verpackung mëcht 198 op 192 op 47 Milliliter.

The Recognition

About the A' Design Award an Bronze

Jane Zesummeklappbar Handyverpackung ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt Jane Zesummeklappbar Handyverpackung e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. Jane Zesummeklappbar Handyverpackung erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Ancient Chinese fonts and traditional book forms, now combine with the latest technology products. Completely paper-based packaging without other materials especially plastic will lead the environmental protection. The user manual is not only covered on packaging surface but also can be detached and rolled up. The wooden and fabric texture will give the packaging more sense of ceremony.
Dimensions & Packaging
Size 198*192*47 mm
Tags
Special paper, Magnets, Non-plastic
Production Technology
The packaging is made by special paper with wood and fabric texture, the user manual can cover the box or be rolled by magnets
Design Challenge
Consider deplasticization is the trend of packaging, using paper as a moving part is challenging of solidity and flatness, requires special paper with strength and rich effects
Research
Foldable, rotatable, liftable, multiple structural methods are used in product design. As an extension, packaging designers also need to have corresponding solutions to respond
Inspiration
Foldable structure is a new tendency of electronic products, more and more of which will adopt this form because of the improvement of screen and hardware. ‘Jane’ is an ancient Chinese book form-Bamboo and wooden slips. The rolling and unrolling structure references at the characteristics of the ancient Chinese book and modern foldable phones. The combination of traditional culture and the advanced technology will be a unique design experience.
Project Duration
The project started in July 2019 in China and finished in December 2019
Operation Flow
Removable user manual with wood texture wrapped around the surface of box by magnets, after opening the box with tap, products will be arranged in different layers.
Patents
Copyrights belong to RR Donnelley, 2020
Team Members
Designer: Xia Peng
Design Engineer: Wu Weifeng
Design Coordinator: Hu Zhangxian
Image Credits
RRD Lab 2064

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