Xixia King ໄວນ໌ by Bo Yang is a highly esteemed winner of the very prestigious 2021 A' Design Award ລະດັບທອງສຳລິດ in ການອອກແບບບັນຈຸພັນ Competition Category.
ທອງສຳລິດບັນຈຸພັນ· 2021
Xixia King ໄວນ໌
by Bo Yang
Client: Beijing Bofly Design Co.,Ltd
A' Design Award ລະດັບທອງສຳລິດ Winner in ບັນຈຸພັນ Category
- 10,468
- Verified Award Winner
- Verify Award Status for #118809
The Design
About Xixia King ໄວນ໌
ນີ້ແມ່ນການອອກແບບບັນຈຸພັນຂອງເຫຼົ້າໄວນ໌. ຮູບຮ່າງຂອງສະຫຼາກເຫຼົ້າໄວນ໌ເປັນຖັງໄມ້ໂອກ. ສ່ວນສີທອງເປັນຄືກັບເຫຼົ້າໄວນ໌ທີ່ຄ່ອຍໆໄຫຼລົງມາຈາກຖັງເຂົ້າສູ່ຮູບແກ້ວຢ່າງມີສະຕິປັນຍາ. ເມື່ອທ່ານຖືຂວດເຫຼົ້າໄວນ໌ມັນກໍຄືກັບການຖືແກ້ວສີທອງໄວ້ໃນມືຂອງທ່ານ. ລວດລາຍເນື້ອສຳພັດນູນແລະເວົ້າເທິງສະຫຼາກມາຈາກຮູບແຕ້ມຫີນໂບຮານ. ຕົວອັກສອນໂລໂກ້ຍີ່ຫໍ້ຂອງ Xixia King ໄດ້ຖືກອອກແບບໃນແບບອັກສອນໂບຮານຊີເຊຍ ເຊິ່ງມີລັກສະນະວັດທະນະທຳທ້ອງຖິ່ນທີ່ເຂັ້ມແຂງ.
The Recognition
About the A' Design Award ລະດັບທອງສຳລິດ
Xixia King ໄວນ໌ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງສຳລັບການອອກແບບທີ່ໂດດເດັ່ນ ເຊິ່ງມີລັກສະນະເດັ່ນດ້ວຍຄວາມຄິດສ້າງສັນ ຄວາມຫຼັກແຫຼມ ແລະ ຄວາມຄົມຄາຍ. ຜູ້ຊະນະລະດັບທອງສຳລິດແມ່ນຜົນງານທີ່ມີທັກສະພຽງພໍ ແລະ ສ້າງສັນຢ່າງໂດດເດັ່ນ ທີ່ຢືນຢັນປະສົບການອັນກວ້າງຂວາງ ຈິນຕະນາການ ແລະ ຄວາມສາມາດຂອງຜູ້ອອກແບບ. Xixia King ໄວນ໌ ຖືກຄາດວ່າຈະເປັນສິ່ງຂອງທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ເປັນມືອາຊີບ ແລະ ມີນະວັດຕະກຳຢ່າງໂດດເດັ່ນ. ການອອກແບບທີ່ຊະນະລະດັບທອງສຳລິດນີ້ນຳໃຊ້ວິທີປະຕິບັດທີ່ດີທີ່ສຸດໃນດ້ານສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ ແລະ ດີເລີດໃນການເອົາໃຈໃສ່ລາຍລະອຽດ. Xixia King ໄວນ໌ ຕອບສະໜອງຄວາມຕ້ອງການຢ່າງດີເລີດ ສຳຜັດຄວາມປາດຖະໜາ ດຶງດູດຄວາມຮູ້ສຶກ ແລະ ກະຕຸ້ນຄວາມຢາກຮູ້ຢາກເຫັນ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- It’s a packaging design of wine. The wine label's shape is oak barrel. The golden part is like the wine slowly flow down the barrel into a glass shape cleverly. When you hold the wine bottle it's just like holding a golden glass in your hand. The patterns concave and convex texture on the label comes from rock paintings. The brand logo font of Xixia King is designed in the style of Xixia ancient characters, which has strong regional cultural features.
- Dimensions & Packaging
- Bottle: Height 325mm×Diameter 74mm, Label: Length 165mm×Width 72mm
- Tags
- Creative ingenuity, Elegance and dignity, Regional characteristics,Concise,Impressive, Interesting
- Production Technology
- The material is environment-friendly special paper, bronzing and concave convex process, bottle label special-shaped die cutting.
- Design Challenge
- How to reflect the regional characteristics from the packaging and reflect the local culture and customs? This is a packaging design that integrates regional cultural features and product attributes into creativity.
- Inspiration
- The vineyards of this wine is on the eastern foothills of Helan Mountain. It is one of the most suitable places for grape growing and wine brewing in the world. The patterns concave and convex texture on the label comes from rock paintings, which is the most representative cultural heritage of Helan Mountain. It not only embodies the regional advantages of this wine, but also has artistry. The wine label adopts gold and concave convex process, which is a royal symbol of attribute and dignity.
- Project Duration
- The project started in January 2020 in Beijing and finished in March 2020 in Beijing.
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