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Boxes ການອອກແບບພາຍໃນຮ້ານຄ້າປີກ by Ao Design

Boxes ການອອກແບບພາຍໃນຮ້ານຄ້າປີກ by Ao Design is a highly esteemed winner of the very prestigious 2021 A' Design Award ລະດັບທອງສຳລິດ in ການອອກແບບພື້ນທີ່ພາຍໃນ ແລະ ນິທັດສະການ Competition Category.


ທອງສຳລິດພາຍໃນ· 2021

Boxes ການອອກແບບພາຍໃນຮ້ານຄ້າປີກ

by Ao Design

Client: Ao Design

A' Design Award ລະດັບທອງສຳລິດ Winner in ພາຍໃນ Category

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The Design

About Boxes ການອອກແບບພາຍໃນຮ້ານຄ້າປີກ

Boxes ເປັນການອອກແບບພາຍໃນຮ້ານຄ້າປີກທີ່ຖືກສ້າງຂຶ້ນສໍາລັບຮ້ານເສື້ອຜ້າເດັກນ້ອຍລະດັບສູງໃນເມືອງນານກິງ. ໂຄງການນີ້ມີເນື້ອທີ່ 100 ຕາລາງແມັດ. ໂຄງສ້າງແບບກ່ອງແບ່ງພື້ນທີ່ໜ້າຕ່າງອອກເປັນສາມສ່ວນ: ທາງເຂົ້າ, ພື້ນທີ່ວາງສະແດງ ແລະ ພື້ນທີ່ສາກ. ພື້ນຜິວທີ່ຮາບພຽງ, ອຽງ ແລະ ຕັດ ໄດ້ຂະຫຍາຍຜົນກະທົບທາງສາຍຕາຂອງໜ້າອາຄານ. ຝາກັ້ນເຮັດໜ້າທີ່ເປັນອົງປະກອບທາງສິລະປະ ບໍ່ພຽງແຕ່ເປັນຕົນແບບການແບ່ງພື້ນທີ່ທົ່ວໄປ. ກະຈົກຊ່ວຍຂະຫຍາຍພື້ນທີ່ ແລະ ເຮັດໃຫ້ຂອບເຂດຂອງມັນອ່ອນລົງ. ພື້ນຜິວສີຂາວຊ່ວຍໃຫ້ບໍລິບົດຄົງໄວ້ຄວາມບໍລິສຸດ ແລະ ຄວາມສະຫງົບ. ໂຄງໂຄງສ້າງແບບເຟຣມສ້າງພື້ນທີ່ວາງສະແດງເສື້ອຜ້າແບບຫ້ອຍໃໝ່.

The Recognition

About the A' Design Award ລະດັບທອງສຳລິດ

Boxes ການອອກແບບພາຍໃນຮ້ານຄ້າປີກ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງສຳລັບການອອກແບບທີ່ໂດດເດັ່ນ ເຊິ່ງມີລັກສະນະເດັ່ນດ້ວຍຄວາມຄິດສ້າງສັນ ຄວາມຫຼັກແຫຼມ ແລະ ຄວາມຄົມຄາຍ. ຜູ້ຊະນະລະດັບທອງສຳລິດແມ່ນຜົນງານທີ່ມີທັກສະພຽງພໍ ແລະ ສ້າງສັນຢ່າງໂດດເດັ່ນ ທີ່ຢືນຢັນປະສົບການອັນກວ້າງຂວາງ ຈິນຕະນາການ ແລະ ຄວາມສາມາດຂອງຜູ້ອອກແບບ. Boxes ການອອກແບບພາຍໃນຮ້ານຄ້າປີກ ຖືກຄາດວ່າຈະເປັນສິ່ງຂອງທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ເປັນມືອາຊີບ ແລະ ມີນະວັດຕະກຳຢ່າງໂດດເດັ່ນ. ການອອກແບບທີ່ຊະນະລະດັບທອງສຳລິດນີ້ນຳໃຊ້ວິທີປະຕິບັດທີ່ດີທີ່ສຸດໃນດ້ານສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ ແລະ ດີເລີດໃນການເອົາໃຈໃສ່ລາຍລະອຽດ. Boxes ການອອກແບບພາຍໃນຮ້ານຄ້າປີກ ຕອບສະໜອງຄວາມຕ້ອງການຢ່າງດີເລີດ ສຳຜັດຄວາມປາດຖະໜາ ດຶງດູດຄວາມຮູ້ສຶກ ແລະ ກະຕຸ້ນຄວາມຢາກຮູ້ຢາກເຫັນ.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In the window area, the designer broke the convention and used the technique of interior architecture, through a "BOX" , to divide the window area into three spaces: entrance, display and scene. Featured by the morphological characteristics of plane, inclined plane and cut plane, "BOX" also contributes to the expansion and extension of the visual effect of the facade.
Dimensions & Packaging
The project covers a total of 100 square meters.
Tags
Interior, Commercial, Retail, Flagship Store, Box, Modern, Simple, Natural, Art
Production Technology
The infinitely extending mirror breaks the original gap and stimulates the imagination and creativity of the space. These characteristics can often bring unparalleled visual impact and psychological feelings.
Design Challenge
While retaining the original space attributes, the space frame constitutes a new hanging clothing display area. With the concept of decomposition, it emphasizes breaking, superposition and reorganization. Opposing the overall unity and focusing on the individual in the space, it's creating a sense of uncertainty, and then derive the personality fashion like children breaking the Convention
Research
The partition wall breaks away from the traditional way of separating space. The wall is no longer the basic element of the space, but an artistic carrier that brings emotional feeling in the space. The pure whiteness makes the space easy to reverie and thought-provoking and the un-decorated white wall adds more pureness.
Inspiration
This design is located in shops along the street in high-end residential areas in Gulou District, Nanjing. It is positioned as high-end children's clothing retail. The designer hope that through the integration of space aesthetics and art aesthetics, with the promotion of design brand image, excavate the deep commercial value of the brand, and create a space full of imagination and creativity
Project Duration
The project started in March 2020 in Nanjing and finished in July 2020 in Nanjing.
Operation Flow
The "BOX" space is not only a subversion of the traditional space design, but also a response to functional demands.
Patents
Copyrights belong to Emma Zhu, 2020.
Team Members
Jun Yao
Jason Shen
Xiaoyu Bian
Image Credits
Image #1: Photographer Emma Zhu, Boxes, 2020.
Image #2: Photographer Emma Zhu, Boxes, 2020.
Image #3: Photographer Emma Zhu, Boxes, 2020.
Image #4: Photographer Emma Zhu, Boxes, 2020.
Image #5: Photographer Emma Zhu, Boxes, 2020.

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