Mountain Tea ໜ້າທີ່ຫຼັກ: ຫຸ້ມຫໍ່ຊາ by Xianfeng Wu is a highly esteemed winner of the very prestigious 2021 A' Design Award ລະດັບເງິນ in ການອອກແບບບັນຈຸພັນ Competition Category.
ເງິນບັນຈຸພັນ· 2021
Mountain Tea ໜ້າທີ່ຫຼັກ: ຫຸ້ມຫໍ່ຊາ
by Xianfeng Wu
A' Design Award ລະດັບເງິນ Winner in ບັນຈຸພັນ Category
Verified Award Winner
Verify Award Status for #123305The Design
About Mountain Tea ໜ້າທີ່ຫຼັກ: ຫຸ້ມຫໍ່ຊາ
Mountain Tea ແມ່ນການອອກແບບບັນຈຸພັນສຳລັບແຜ່ນຊາອັດ. ແຜ່ນຊາແຕ່ລະແຜ່ນຖືກຫໍ່ຄືກັບຫວານ, ເຊິ່ງເຮັດໃຫ້ຊາໃຊ້ງ່າຍຂຶ້ນ ແລະ ໃຫ້ຮູບລັກທີ່ທັນສະໄໝ. ການຫໍ່ໃຊ້ເຈ້ຍເຮັດດ້ວຍມືທີ່ເປັນມິດຕໍ່ສິ່ງແວດລ້ອມ, ໂດຍນຳໃຊ້ຮູບແບບການຫຸ້ມຫໍ່ແບບເກົ່າໃນວິທີໃໝ່. ການອອກແບບນີ້ບັນຈຸສີ່ຫໍ່ອິດສະຫຼະທີ່ສາມາດປະສົມເຂົ້າກັນເປັນຮູບພາບທີ່ສົມບູນໜຶ່ງດຽວເມື່ອວາງຢູ່ເທິງຊັ້ນວາງ. ຮູບແຕ້ມສະແດງໃບຊາ, ຕົ້ນຊາ ແລະ ສັດຫາຍາກຂອງເມືອງສິບສອງພັນນາໃນແຂວງຢຸນນານ, ປະເທດຈີນ, ບ່ອນທີ່ຊາຖືກປູກ. ບັນຈຸພັນມີຂະໜາດ 280 ຄູນ 205 ຄູນ 70 ມິນລິແມັດ.
The Recognition
About the A' Design Award ລະດັບເງິນ
Mountain Tea ໜ້າທີ່ຫຼັກ: ຫຸ້ມຫໍ່ຊາ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເງິນ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງເປັນພິເສດສຳລັບການອອກແບບຊັ້ນສູງ ທີ່ງົດງາມ ແລະ ປະທັບໃຈ. ຜູ້ຊະນະລະດັບເງິນແມ່ນຜົນງານທີ່ເຈີດຈ້າ ແລະ ສ້າງສັນຫຼາຍ ທີ່ສະແດງເຖິງຄວາມຊຳນານ ພອນສະຫວັນ ແລະ ຄວາມຄົມຄາຍຂອງຜູ້ອອກແບບ. Mountain Tea ໜ້າທີ່ຫຼັກ: ຫຸ້ມຫໍ່ຊາ ຖືກຄາດວ່າຈະເປັນຜົນງານແບບຢ່າງ ທີ່ເປັນມືອາຊີບຢ່າງຍິ່ງ ແລະ ມີນະວັດຕະກຳທີ່ເລິກເຊິ່ງ. ການອອກແບບທີ່ຊະນະລະດັບເງິນນີ້ແມ່ນການປະດິດທີ່ໂດດເດັ່ນ ແລະ ໄດ້ຮັບການຍົກຍ້ອງ ທີ່ປະກອບສ່ວນຂະຫຍາຍຂອບເຂດຂອງສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ. Mountain Tea ໜ້າທີ່ຫຼັກ: ຫຸ້ມຫໍ່ຊາ ເປັນຜົນງານທີ່ຫຼາຍຄົນອິດສາ ປຸກຄວາມປາດຖະໜາ ນຳຄວາມຮູ້ສຶກທາງບວກ ແລະ ກໍ່ໃຫ້ເກີດຄວາມອັດສະຈັນໃຈ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Different from traditional Chinese tea packaging, tea cake is wrapped like candy, which is more convenient in use and fashionable in vision.
- Dimensions & Packaging
- 280mmX205mmX70mm
- Tags
- Tea packaging, tea cakes, original, environmentally friendly, tea tree
- Production Technology
- Tea cake is wrapped with environmental protection hand-made paper, and then superimposed together, which is the inheritance of the ancient packaging form and an innovation.
- Design Challenge
- In the process of product proofing and production, there are also many obstacles, because some of them are completed by hand, and there are some difficulties in the assembly process. Through close communication with the manufacturer in the later stage, the final product can be perfectly presented, and the market feedback is good.
- Research
- In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of material, convenient use of products, environmental protection and recycling can promote the sales of products.
- Inspiration
- This tea is produced in Xishuangbanna, an ethnic minority region in Yunan Province of China. Xishuangbanna is Chinese only tropical rain forest nature reserve, with favorable natural ecological preservation and various rare animals and plants. Xishuangbanna is renowned for tea both in China and abroad.
Looking at the tea leaf on the external packing, people feel a moving original scene, where local representative rare animals are in thearborescens tree, vivid and natural. - Project Duration
- The project was created in February 2019, completed in Shenzhen in January 2020, and exhibited in Shenzhen Convention and Exhibition Center in December 2020
- Operation Flow
- Four independent packaging, can be combined into a complete picture, product shelf display effect is outstanding, also reflects the growth of this tea regional cultural background.
- Team Members
- Wu Xianfeng
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