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Givenery Garden ບັນຈຸພັນຄີມທາມື by Huizi Tian

Givenery Garden ບັນຈຸພັນຄີມທາມື by Huizi Tian is a highly esteemed winner of the very prestigious 2023 A' Design Award ລະດັບທອງສຳລິດ in ການອອກແບບບັນຈຸພັນ Competition Category.


ທອງສຳລິດບັນຈຸພັນ· 2023

Givenery Garden ບັນຈຸພັນຄີມທາມື

by Huizi Tian

Client: Shero Ching

A' Design Award ລະດັບທອງສຳລິດ Winner in ບັນຈຸພັນ Category

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Verified Award Winner

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Colors

The Design

About Givenery Garden ບັນຈຸພັນຄີມທາມື

Givenery Garden ແມ່ນການອອກແບບບັນຈຸພັນສຳລັບຊຸດຄີມທາມືສາມຊະນິດທີ່ມີປະສິດທິພາບ ແລະ ກິ່ນຫອມແຕກຕ່າງກັນ. ຊຸດນີ້ປະກອບດ້ວຍກ່ອງຂອງຂວັນ, ກ່ອງແຍກສ່ວນບຸກຄົນສາມກ່ອງ ແລະ ຫລອດອະລູມິນຽມສາມຫລອດ. ກ່ອງຂອງຂວັນໃຊ້ໂຄງສ້າງຝາປິດ ແລະ ຖານທີ່ເພີ່ມຄວາມຮູ້ສຶກອັນສັກສິດໃນການເປີດ. ການພິມກ່ອງກະດາດສີຂາວ ແລະ ການເຄືອບພື້ນຜິວທີ່ໃຫ້ຄວາມຮູ້ສຶກສຳພັດຊ່ວຍປົກປ້ອງສີສັນຂອງພາບປະກອບ. ພາບປະກອບປະສົມປະສານອົງປະກອບຈາກພືດພັນ ເຊັ່ນ: ດອກກຸຫລາບ, ດອກເດຊີ, ໄມ້ໄຜ່ ແລະ ຕົ້ນສະຫນ ເຂົ້າກັບຕົວອັກສອນແບບເຊີຣິບທີ່ສະຫງ່າງາມ. ໂຕນສີເຂັ້ມຊ່ວຍສະທ້ອນບັນຍາກາດອັນສະຫງົບຂອງຜະລິດຕະພັນອາໂຣມາເທຣາປີ.

The Recognition

About the A' Design Award ລະດັບທອງສຳລິດ

Givenery Garden ບັນຈຸພັນຄີມທາມື ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງສຳລັບການອອກແບບທີ່ໂດດເດັ່ນ ເຊິ່ງມີລັກສະນະເດັ່ນດ້ວຍຄວາມຄິດສ້າງສັນ ຄວາມຫຼັກແຫຼມ ແລະ ຄວາມຄົມຄາຍ. ຜູ້ຊະນະລະດັບທອງສຳລິດແມ່ນຜົນງານທີ່ມີທັກສະພຽງພໍ ແລະ ສ້າງສັນຢ່າງໂດດເດັ່ນ ທີ່ຢືນຢັນປະສົບການອັນກວ້າງຂວາງ ຈິນຕະນາການ ແລະ ຄວາມສາມາດຂອງຜູ້ອອກແບບ. Givenery Garden ບັນຈຸພັນຄີມທາມື ຖືກຄາດວ່າຈະເປັນສິ່ງຂອງທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ເປັນມືອາຊີບ ແລະ ມີນະວັດຕະກຳຢ່າງໂດດເດັ່ນ. ການອອກແບບທີ່ຊະນະລະດັບທອງສຳລິດນີ້ນຳໃຊ້ວິທີປະຕິບັດທີ່ດີທີ່ສຸດໃນດ້ານສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ ແລະ ດີເລີດໃນການເອົາໃຈໃສ່ລາຍລະອຽດ. Givenery Garden ບັນຈຸພັນຄີມທາມື ຕອບສະໜອງຄວາມຕ້ອງການຢ່າງດີເລີດ ສຳຜັດຄວາມປາດຖະໜາ ດຶງດູດຄວາມຮູ້ສຶກ ແລະ ກະຕຸ້ນຄວາມຢາກຮູ້ຢາກເຫັນ.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Her work, created in 2021, is the packaging design of a hand cream. The product is mainly made up of three hand creams with different effects and tastes. Users are targeted at women aged 25-35 who have certain purchasing power.
Dimensions & Packaging
Giftbox:width276mmxdepth245mmxheight54mm. Simple box:width44.25mmxdepth130mmxheight53mm.
Tags
Packaging design, Handcream, Graphic design, Aromatherapy, Illustration
Production Technology
The design of the gift box selects the heaven and earth cover box type, which adds a sense of ceremony to the opening method and highlights the quality; White card printing and touch paint are used to further deepen the texture on the basis of ensuring the color of illustration. The small box uses the bronzing process to increase the design texture. The product body is made of aluminum tube and printed in spot color to better ensure the ink quality and color difference.
Design Challenge
In the process of illustration design, the color of the whole picture has been adjusted for many times. For a time, I was entangled in color control. I tried bright colors and dark colors respectively, and finally chose the dark color version, which is more deep and quiet, in line with the product tone.
Research
In recent years, Chinese cosmetics and aromatherapy brands have gradually risen, and high-quality packaging designs have emerged in endlessly. As a beauty brand, SHERO Ching has high requirements for the visual presentation of products. This work takes illustration as the main design object to convey elegant and natural visual impression to consumers.
Inspiration
The three essential oils of the product are extracted from a variety of mysterious plants. Therefore, the illustration design integrates a large number of plant elements such as rose, Daisy, bamboo and cypress, windbreak, etc., giving people a natural and pure product impression; And choose an elegant serif font. The dark colors of the text and the whole picture set off the French mysterious atmosphere, mobilize the sense of smell, and deepen the visual tone of aromatherapy products.
Project Duration
The project was launched in Hangzhou, China in November 2021 and completed in January 2022.
Operation Flow
The work consists of a gift box, three separately packed boxes and three aluminum cans. In terms of packaging structure, from a female perspective, it conveys the visual feeling of beauty to consumers and adds a sense of ceremony to the products.

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