ຜົນງານ Shuang Gou Sheng Fang ບັນຈຸພັນເຄື່ອງດື່ມທີ່ມີທາດເຫຼົ້າ ໂດຍ Yunlin Dai, Chenchen Li and Ruidong Hua ເປັນຜູ້ຊະນະທີ່ໄດ້ຮັບຄວາມນັບຖືສູງຂອງລາງວັນ 2023 A' Design Award ລະດັບທອງສຳລິດ ອັນຊົງກຽດໃນໝວດການແຂ່ງຂັນ ການອອກແບບບັນຈຸພັນ.
ທອງສຳລິດບັນຈຸພັນ· 2023
Shuang Gou Sheng Fang ບັນຈຸພັນເຄື່ອງດື່ມທີ່ມີທາດເຫຼົ້າ
ໂດຍ Yunlin Dai, Chenchen Li and Ruidong Hua
ລູກຄ້າ: Jiangsu Shuanggou Distillery Co., Ltd
ຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ໃນໝວດ ບັນຈຸພັນ
ຜູ້ຊະນະລາງວັນທີ່ຢັ້ງຢືນແລ້ວ
ຢັ້ງຢືນສະຖານະລາງວັນສຳລັບ #141984ການອອກແບບ
ກ່ຽວກັບ Shuang Gou Sheng Fang ບັນຈຸພັນເຄື່ອງດື່ມທີ່ມີທາດເຫຼົ້າ
ຊວງ ໂກວ ເຊັງ ຟາງ ແມ່ນການອອກແບບບັນຈຸພັນສຳລັບເຫຼົ້າຈີນ. ບັນຈຸພັນນີ້ບັນຈຸແກ້ວແຍກກັນສອງໃບ. ແກ້ວນ້ອຍທາງເທິງບັນຈຸເຫຼົ້າທີ່ມີປະລິມານທາດເຫຼົ້າ 68 ເປີເຊັນ ແລະແກ້ວໃຫຍ່ທາງລຸ່ມບັນຈຸເຫຼົ້າທີ່ມີຄວາມແຮງປານກາງ. ແຕ່ລະແກ້ວສາມາດດື່ມແຍກກັນໄດ້ ຫຼືສາມາດປະສົມເຫຼົ້າທັງສອງຢ່າງອິດສະລະເພື່ອສ້າງລົດຊາດທີ່ແຕກຕ່າງກັນ. ຝາປິດສອງອັນທີ່ເຮັດຈາກວັດສະດຸ ABS ແລະ PE ຖືກຊຸບດ້ວຍສີທອງກ຺ຸຫລາບ ແລະເຊື່ອມຕໍ່ກັນດ້ວຍລັອກ ເຊິ່ງຊ່ວຍປ້ອງກັນການຮົ່ວໄຫຼ ແລະເຮັດໃຫ້ເປີດງ່າຍຂຶ້ນ. ກ່ອງ ແລະຂວດເຫຼົ້າໄດ້ຮັບການປະດັບປະດາດ້ວຍຮູບຊົງອັນມະນີ ທີ່ໄດ້ຮັບແຮງບັນດານໃຈຈາກຫຼັງຄາຂອງໂຮງງານກັ່ນເຫຼົ້າປະຫວັດສາດ.
ການຮັບຮູ້
ກ່ຽວກັບ A' Design Award ລະດັບທອງສຳລິດ
Shuang Gou Sheng Fang ບັນຈຸພັນເຄື່ອງດື່ມທີ່ມີທາດເຫຼົ້າ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງສຳລັບການອອກແບບທີ່ໂດດເດັ່ນ ເຊິ່ງມີລັກສະນະເດັ່ນດ້ວຍຄວາມຄິດສ້າງສັນ ຄວາມຫຼັກແຫຼມ ແລະ ຄວາມຄົມຄາຍ. ຜູ້ຊະນະລະດັບທອງສຳລິດແມ່ນຜົນງານທີ່ມີທັກສະພຽງພໍ ແລະ ສ້າງສັນຢ່າງໂດດເດັ່ນ ທີ່ຢືນຢັນປະສົບການອັນກວ້າງຂວາງ ຈິນຕະນາການ ແລະ ຄວາມສາມາດຂອງຜູ້ອອກແບບ. Shuang Gou Sheng Fang ບັນຈຸພັນເຄື່ອງດື່ມທີ່ມີທາດເຫຼົ້າ ຖືກຄາດວ່າຈະເປັນສິ່ງຂອງທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ເປັນມືອາຊີບ ແລະ ມີນະວັດຕະກຳຢ່າງໂດດເດັ່ນ. ການອອກແບບທີ່ຊະນະລະດັບທອງສຳລິດນີ້ນຳໃຊ້ວິທີປະຕິບັດທີ່ດີທີ່ສຸດໃນດ້ານສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ ແລະ ດີເລີດໃນການເອົາໃຈໃສ່ລາຍລະອຽດ. Shuang Gou Sheng Fang ບັນຈຸພັນເຄື່ອງດື່ມທີ່ມີທາດເຫຼົ້າ ຕອບສະໜອງຄວາມຕ້ອງການຢ່າງດີເລີດ ສຳຜັດຄວາມປາດຖະໜາ ດຶງດູດຄວາມຮູ້ສຶກ ແລະ ກະຕຸ້ນຄວາມຢາກຮູ້ຢາກເຫັນ.
ເບື້ອງຫຼັງການອອກແບບ
ຊຸດຂ່າວ
ຂໍ້ມູນ, ສະມາຊິກທີມ ແລະ ລາຍລະອຽດທາງເຕັກນິກທີ່ສະໜອງໂດຍນັກອອກແບບ.
- ຄຸນສົມບັດພິເສດ
- Shuanggou Shengfang is a strategic leading brand created by Jiang Shuanggou Dostillery CO.,LTD. which is a pioneer in the free blending of bottled liquor in China from "consumer interactive experience". The product can be divided into two separate sections, with the upper is a small bottle containing 68% ABV Virgin liquor and the bottom large bottle containing average ABV liquor. The two types of liquor can be enjoyed on their own or blended freely to give a variety of tastes, with stronger aroma and more flavorful taste.
- ຂະໜາດ ແລະ ບັນຈຸພັນ
- Box:150mmx120mmx333mm；
Big Bottle：204mmx90.5mmx78mm；
small Bottle：63mmx43.5mmx36.5mm。 - ແທັກ
- crafts, Baijiu, spirit, packaging, art
- ເຕັກໂນໂລຊີການຜະລິດ
- The product has been continuously polished to achieve a breakthrough in the high combination of design, technology and craftsmanship.
①Upper and lower covers + lock: The pioneer structure of ""double-covered chain", the covers are made of ABS and PE material, electroplating rose gold, the covers can be connected and fixed by locking.
②Bottle: small bottle baked with rose gold floral paper, large bottle baked with lithography discoloration paper to enhance anti-counterfeiting, the bottoms of the bottle are sprayed with amber gradient.
③Box: photolithography positioning paper, and adopts scratch-resistant matt film, die-cutting, delicate lamination and other techniques. - ສິ່ງທ້າທາຍດ້ານການອອກແບບ
- The product existed pain points of "liquor leakage", "internal plug difficult to open".
Update plan: The new structure is improved from 3 aspects, the inner plug, lock and bottle: ① replace the inner plug with upper and lower anti-counterfeiting cover to solve the problem of liquor leakage and difficult opening at the source; ② widening lock buckle occlusion area is used to strengthen the bite force; ③ lower the height of the bottle head to reduce the center of gravity of the bottle and enhance stability. - ການຄົ້ນຄວ້າ
- In order to improve the consumer experience, the product has been updated through several generations, keeping the "free blending" feature in mind and constantly solving the problems in time.
Consumer recognition of the quality, branding and packaging of the product, as well as our continuous improvement of the product, has led to a sustainable development. - ແຮງບັນດານໃຈ
- During the Ming and Qing Dynasties, distilleries were arranged densely and neatly in Shuanggou Town. When you looked at those massive roofs with a bird's eye view, they were like rhombus gems inlaid on the ground. Shuanggou liquor was also used used as a royal tribute to officials at that time. This is where the idea for the packaging came from, and the design incorporates elements of the gems and the sages' feathered fans to recreate the glory of the past.
- ໄລຍະເວລາໂຄງການ
- 2020-June.2021,Nanjing,Jiangsu
The project started in Novermber 2020 in Nanjing,Jiangsu and finished in November 2021, Nanjing, Jiangsu. - ຂັ້ນຕອນການດຳເນີນງານ
- The most important feature of the product is the "free blending", which allows consumers to have a different drinking experience.
A bottle of good liquor with two available ABV numbers. For the liquor product, there is bottle with two ABV numbers, a large bottle with average ABV, and a small bottle of 68% ABV.
Triple experience: the first is the large bottle of medium ABV which can be enjoyed alone; the second is the bottle of high ABV which should be tasted alone; the third is the small bottle which may be blended with other liquors.
Great composure: Wine mellows as it ages. Drink it for a carefree and happy life. - ສະມາຊິກທີມ
- Creative Director：Liandong Zhang；
Creative Director：Huashuang Liu；
Creative Director：Zhaoxin Zhu；
Designer：Yunlin Dai；
Designer：Chenchen Li；
Designer：Ruidong Hua
ໂຄສະນາ
ສຳຫຼວດນອກເໜືອຈາກ Designers.org
ຄົ້ນພົບຜະລິດຕະພັນ, ບໍລິການ ແລະ ໂອກາດຈາກຄູ່ຮ່ວມໂຄສະນາຂອງພວກເຮົາ.
ສຳຫຼວດເພີ່ມເຕີມ
ການອອກແບບທີ່ກ່ຽວຂ້ອງ
ສຳຫຼວດການອອກແບບທີ່ໄດ້ຮັບລາງວັນເພີ່ມເຕີມຈາກໝວດໝູ່ດຽວກັນ, ຄັດເລືອກຕາມຄຸນນະພາບ.
