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Sunboy Gift Box ບັນຈຸພັນເມັດເຜີ້ຍທານຕະເວັນ by Tiger Pan

Sunboy Gift Box ບັນຈຸພັນເມັດເຜີ້ຍທານຕະເວັນ by Tiger Pan is a highly esteemed winner of the very prestigious 2023 A' Design Award ລະດັບເຫຼັກ in ການອອກແບບບັນຈຸພັນ Competition Category.


ເຫຼັກບັນຈຸພັນ· 2023

Sunboy Gift Box ບັນຈຸພັນເມັດເຜີ້ຍທານຕະເວັນ

by Tiger Pan

Client: Bayannaoer Sanpangdan Food Co., Ltd

A' Design Award ລະດັບເຫຼັກ Winner in ບັນຈຸພັນ Category

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Colors

The Design

About Sunboy Gift Box ບັນຈຸພັນເມັດເຜີ້ຍທານຕະເວັນ

ກ່ອງຂອງຂວັນ Sunboy ເປັນການອອກແບບບັນຈຸພັນສຳລັບເມັດເຜີ້ຍທານຕະເວັນ. ກ່ອງນີ້ມີໂລໂກ້ທີ່ອອກແບບຈາກຊື່ແບຣນ ພ້ອມທັງມີພາບແຕ້ມສີແບບຮູບແຕ້ມນ້ຳມັນຂອງຕົວລະຄອນ Sunboy ກຳລັງແລ່ນຜ່ານທົ່ງດອກທານຕະເວັນ. ໂຕນສີເຫຼືອງສົດໃສ ພ້ອມກັບພາບປະກອບດອກທານຕະເວັນ ຊ່ວຍໃຫ້ຜູ້ຊື້ສາມາດຈື່ຈຳຜະລິດຕະພັນໄດ້ແຕ່ໄກ. ໂຄງສ້າງການເປີດຂອງກ່ອງດ້ານນອກໄດ້ຖືກອອກແບບໃໝ່ ເຮັດໃຫ້ກ່ອງສາມາດປະກອບເຂົ້າກັນເປັນຊຸດແບບໂມດູລໜຶ່ງຊັ້ນ, ສອງຊັ້ນ ຫຼື ສາມຊັ້ນໄດ້. ກ່ອງຂອງຂວັນນີ້ປະກອບແລະແຍກອອກໄດ້ງ່າຍ ພື້ນທີ່ເປີດໂລ່ງທີ່ກວ້າງຊ່ວຍປະຢັດຕົ້ນທຶນວັດສະດຸ.

The Recognition

About the A' Design Award ລະດັບເຫຼັກ

Sunboy Gift Box ບັນຈຸພັນເມັດເຜີ້ຍທານຕະເວັນ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເຫຼັກ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສຳລັບການອອກແບບທີ່ດີ ທີ່ຕອບສະໜອງຄວາມຕ້ອງການທາງວິຊາຊີບ ແລະ ອຸດສາຫະກຳທີ່ຄາດຫວັງຈາກຜົນງານທີ່ອອກແບບມາຢ່າງດີ. ຜູ້ຊະນະລະດັບເຫຼັກສະແດງເຖິງທັກສະອັນຍິ່ງໃຫຍ່ ຄວາມຊຳນານສະເພາະສູງ ຄວາມເຂົ້າໃຈຂອງຜູ້ຊ່ຽວຊານ ແລະ ຄວາມສາມາດໃນການສ້າງສັນຂອງຜູ້ສ້າງ. Sunboy Gift Box ບັນຈຸພັນເມັດເຜີ້ຍທານຕະເວັນ ຖືກຄາດວ່າຈະເປັນຜົນງານທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ໃຊ້ງານໄດ້ຈິງ ແລະ ມີນະວັດຕະກຳ. ການອອກແບບທີ່ຊະນະລະດັບເຫຼັກນີ້ລວມວິທີປະຕິບັດທີ່ດີທີ່ສຸດຂອງອຸດສາຫະກຳ ແລະ ມີຄຸນລັກສະນະທາງເຕັກນິກທີ່ມີຄວາມສາມາດ ເຊື່ອມໂຍງກັບຄວາມຮູ້ ແລະ ພອນສະຫວັນ. Sunboy Gift Box ບັນຈຸພັນເມັດເຜີ້ຍທານຕະເວັນ ໄດ້ຮັບການເຄົາລົບສຳລັບຄວາມລະອຽດຮອບຄອບ ແລະ ຖືກອອກແບບເພື່ອປັບປຸງຄຸນນະພາບຊີວິດ ຊ່ວຍເຮັດໃຫ້ໂລກເປັນບ່ອນທີ່ດີຂຶ້ນ.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Starting with the brand name, we created a vivid, interesting and well-known logo. The packaging picture uses oil painting style to depict 'SUNBOYS' running happily in the sunflower field. Give the 'SUNBOYS' brand a personalized spirit, make it relaxed, happy, affectionate and just; The functional application of the gift box is innovative. The overall design is easy to assemble and separate, saving time and energy.
Dimensions & Packaging
Width 443mm x Depth 115mm x Height 304mm
Tags
Seed packaging, snack food, Gift box, Personalized, Relaxed, Tiger Pan
Production Technology
The unique attribute is to redefine the opening structure of the outer packaging of melon seeds. By buckling each other, one-layer, two-layer or three-layer modular assembly can be formed. The product has a large exposed area and saves material costs.
Design Challenge
There are many different colors used to design gift box for FMCG products. We have to be careful when we chose yellow. Yet with the illustration of sunflower, the gift box is proved to be an eye catching one.
Research
We give the 'Sunboy' brand a personalized spirit, and make the ' Sunboy' relaxed, happy, affectionate and righteous; the functional application of the gift box is innovative, and the overall design is simple to assemble and separate, saving time and effort.
Starting from the brand name, a vivid, interesting and well-known logo is created. The packaging picture uses a paper-cut style to depict the 'Sunboy' running happily in the sunflower field.
Inspiration
Inspiration comes from the planting yard of sunflowers in Xinjiang Uygur area, where sunshines last much longer and the field turns yellow when it is harverting season of fall.
Project Duration
The project lasts 2 month, designed in Shenzhen and produced in Bayannaoer, Neimenggu.
Operation Flow
How to save consumers' effort in looking for an ideal product is the key challenge of this case. A distinctive symbol, a bright color, a graphic layout of info, and a unitive serial system of the package will help Wellmind solve the problem, where consumers can recognize and pick up the products from far away.
Patents
The copyrights belong to Tiger Pan
Team Members
Creative Director: Tiger Pan
Graphic Design: Jingwen Xiang
Illustration: Ping Yi
Image Editing: Yuling Zhu
Technical Direction: Zhangkun Xie
Project Manager: Lei Peng
Image Credits
Tiger Pan

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