ຜົນງານ RE MAX Daelim ຊຸດໂບຣຊົວ ໂດຍ Sang Ryu ເປັນຜູ້ຊະນະທີ່ໄດ້ຮັບຄວາມນັບຖືສູງຂອງລາງວັນ 2024 A' Design Award ລະດັບທອງສຳລິດ ອັນຊົງກຽດໃນໝວດການແຂ່ງຂັນ ການອອກແບບສື່ສິ່ງພິມ ແລະ ສິ່ງພິມ.

ທອງສຳລິດສິ່ງພິມ· 2024

RE MAX Daelim ຊຸດໂບຣຊົວ

ໂດຍ Sang Ryu

ລູກຄ້າ: RE/MAX Daelim

ຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ໃນໝວດ ສິ່ງພິມ

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ຜູ້ຊະນະລາງວັນທີ່ຢັ້ງຢືນແລ້ວ

ຢັ້ງຢືນສະຖານະລາງວັນສຳລັບ #155961

ເບິ່ງທີ່ A' Design Award ຂ່າວເຜີຍແຜ່ ເຄື່ອງໝາຍລາງວັນ

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ການອອກແບບ

ກ່ຽວກັບ RE MAX Daelim ຊຸດໂບຣຊົວ

ຊຸດໂບຣຊົວນີ້ຖືກອອກແບບສໍາລັບ RE MAX Daelim ເຊິ່ງເປັນຜູ້ຮັບສິດແຟຣນໄຊສ໌ລາຍໃໝ່ຂອງແຟຣນໄຊສ໌ອະສັງຫາລິມະຊັບສາກົນ Real Estate Maximums (RE MAX) ໃນປະເທດເກົາຫຼີໃຕ້. ຊຸດດັ່ງກ່າວປະກອບມີສະບັບສອງພາສາທັງພາສາເກົາຫຼີແລະພາສາອັງກິດ ພ້ອມທັງແຟ້ມເອກະສານເພື່ອສົ່ງເສີມກິດຈະກໍາການຂາຍຂອງນາຍໜ້າອະສັງຫາລິມະຊັບໃຫ້ແກ່ລູກຄ້າທີ່ມີທ່າແຮງ. ໂດຍໄດ້ຮັບແຮງບັນດານໃຈຈາກການຮ່ວມມືກັບນາຍໜ້າອະສັງຫາລິມະຊັບ ຜູ້ອອກແບບໄດ້ຄຸ້ມຄອງການສື່ສານຕາເຫນີດສໍາລັບຜະລິດຕະພັນຂອງຜູ້ຮັບສິດແຟຣນໄຊສ໌ເພື່ອການຕະຫຼາດບໍລິການແລະຜົນງານຂອງພວກເຂົາ. ໂບຣຊົວໄດ້ນໍາສະເໜີເນື້ອຫາທີ່ມີຂໍ້ມູນຄົບຖ້ວນ ໃນຂະນະທີ່ແຟ້ມເອກະສານສາມາດບັນຈຸເອກະສານການຂາຍເພື່ອອໍານວຍຄວາມສະດວກໃນການໃຫ້ຄໍາປຶກສາແກ່ລູກຄ້າ.

ການຮັບຮູ້

ກ່ຽວກັບ A' Design Award ລະດັບທອງສຳລິດ

RE MAX Daelim ຊຸດໂບຣຊົວ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງສຳລັບການອອກແບບທີ່ໂດດເດັ່ນ ເຊິ່ງມີລັກສະນະເດັ່ນດ້ວຍຄວາມຄິດສ້າງສັນ ຄວາມຫຼັກແຫຼມ ແລະ ຄວາມຄົມຄາຍ. ຜູ້ຊະນະລະດັບທອງສຳລິດແມ່ນຜົນງານທີ່ມີທັກສະພຽງພໍ ແລະ ສ້າງສັນຢ່າງໂດດເດັ່ນ ທີ່ຢືນຢັນປະສົບການອັນກວ້າງຂວາງ ຈິນຕະນາການ ແລະ ຄວາມສາມາດຂອງຜູ້ອອກແບບ. RE MAX Daelim ຊຸດໂບຣຊົວ ຖືກຄາດວ່າຈະເປັນສິ່ງຂອງທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ເປັນມືອາຊີບ ແລະ ມີນະວັດຕະກຳຢ່າງໂດດເດັ່ນ. ການອອກແບບທີ່ຊະນະລະດັບທອງສຳລິດນີ້ນຳໃຊ້ວິທີປະຕິບັດທີ່ດີທີ່ສຸດໃນດ້ານສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ ແລະ ດີເລີດໃນການເອົາໃຈໃສ່ລາຍລະອຽດ. RE MAX Daelim ຊຸດໂບຣຊົວ ຕອບສະໜອງຄວາມຕ້ອງການຢ່າງດີເລີດ ສຳຜັດຄວາມປາດຖະໜາ ດຶງດູດຄວາມຮູ້ສຶກ ແລະ ກະຕຸ້ນຄວາມຢາກຮູ້ຢາກເຫັນ.

ເບື້ອງຫຼັງການອອກແບບ

ຊຸດຂ່າວ

ຂໍ້ມູນ, ສະມາຊິກທີມ ແລະ ລາຍລະອຽດທາງເຕັກນິກທີ່ສະໜອງໂດຍນັກອອກແບບ.

ຄຸນສົມບັດພິເສດ: The designer and the realtors applied their expertise and experience in co-creating the collateral brief and deliverables. The bilingual editions are published to reach clients of all socioeconomic, geographic, and national backgrounds. The branded brochure and file folder promote the franchise as a powerhouse brand and the franchisee as a trusted operator. The brochure kit is designed to be all-inclusive, especially in empowering the realtors to perform a wider range of sales tasks.
ຂະໜາດ ແລະ ບັນຈຸພັນ: 210 x 297 mm
ແທັກ: RE/MAX Daelim, Brochure, Co-Design, Sang Ryu
ເຕັກໂນໂລຊີການຜະລິດ: The designer executed the brochure kit to communicate the franchise brand image and the franchisee service. The cover features the cityscape of Yeouido in Seoul, where the franchisee is headquartered, as a design motif. The spreads feature the slogans, reference map, graphic figures, alphabetically indexed tables, and brandmark elements as navigable section signposts. The brochure is saddle-stitched, finished with spot coating on its cover illustrations, and printed on A4-sized paper, along with the file folder.
ສິ່ງທ້າທາຍດ້ານການອອກແບບ: What real estate sales collateral is essential to the realtors' sales activities? How can the designs represent the realtors as deserving professionals? Where are the opportunities for co-design to make practical and meaningful impacts?
ການຄົ້ນຄວ້າ: The brochure kit is designed for RE/MAX Daelim, a new franchisee of the international real estate franchise, Real Estate Maximums (RE/MAX), in South Korea. It includes bilingual editions in Korean and English and a file folder for promoting the realtors' sales activities to prospective clients. Inspired by collaboration with the realtors, the designer managed the brand communications for the franchisee products to market their services and performance. The brochure features informative content, while the file folder accommodates sales documentation to facilitate client consultation.
ແຮງບັນດານໃຈ: RE/MAX Daelim briefed on the collateral to be used in their realtors' sales activities. It is a tool for them to build client relationships leading to increased commissions. As a result, the designer co-created their first brochure kit with about 20 realtors who participated. For the brochure, participants contributed original text and photos to publish translated editions. For the file folder, they expressed its need to carry up-to-date listings and contracts for client consultation.
ໄລຍະເວລາໂຄງການ: RE/MAX Daelim launched the brochure kit in South Korea in July 2023. The designer and the realtors participated in its co-creation from March to June 2023.
ຂັ້ນຕອນການດຳເນີນງານ: The brochure kit is primarily used by the realtors for client consultations. With the brochure and file folder designs, they can locate information about their work, track records, and even research for sales purposes. The English edition is used to consult with clients and businesses at home and overseas. These opportunities come from the franchisee networks and client relations to utilize a translated edition as well as a PDF file.