Stumbro Starka ການອອກແບບຂວດ ແລະ ສະຫຼາກ by Studija Creata is a highly esteemed winner of the very prestigious 2016 A' Design Award ລະດັບເງິນ in ການອອກແບບບັນຈຸພັນ Competition Category.
ເງິນບັນຈຸພັນ· 2016
Stumbro Starka ການອອກແບບຂວດ ແລະ ສະຫຼາກ
Client: Stumbras
A' Design Award ລະດັບເງິນ Winner in ບັນຈຸພັນ Category
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- Verified Award Winner
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The Design
About Stumbro Starka ການອອກແບບຂວດ ແລະ ສະຫຼາກ
ຮູບພາບຂອງ Stumbro Starka ໄດ້ຖືກປ່ຽນແປງໂດຍແທ້ຈິງຜ່ານການສ້າງຄວາມສົມບູນຈາກສ່ວນປະກອບຕ່າງໆຂອງມັນ: ຈາກຂວດແກ້ວສີເຂັ້ມທີ່ມີຮູບຮ່າງເປັນເອກະລັກໃໝ່ ປະດັບດ້ວຍຕົວອັກສອນນູນ ແລະ ສະຫຼາກທີ່ອຸດົມສົມບູນເຊິ່ງບອກເລົ່າຕຳນານຂອງເຄື່ອງດື່ມ, ໄປຈົນເຖິງຈຸກຂວດທີ່ປະດັບດ້ວຍພວງມາລາໃບໂອັກ. ຕົວລະຄອນນົກກະເຕົ່າປາກົດຂຶ້ນເປັນສັນຍາລັກຂອງການຮັບຮູ້. ຖືກວາງໄວ້ໃນບົດບາດທີ່ບໍ່ຄາດຄິດຂອງເຈົ້າຂອງຮ້ານອາຫານທີ່ຕ້ອນຮັບດີ, ນົກກະເຕົ່າໄດ້ກາຍເປັນຜູ້ບອກເລົ່າທີ່ໜ້າສົນໃຈແລະດຶງດູດໃຈສຳລັບເລື່ອງລາວນີ້.
The Recognition
About the A' Design Award ລະດັບເງິນ
Stumbro Starka ການອອກແບບຂວດ ແລະ ສະຫຼາກ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເງິນ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງເປັນພິເສດສຳລັບການອອກແບບຊັ້ນສູງ ທີ່ງົດງາມ ແລະ ປະທັບໃຈ. ຜູ້ຊະນະລະດັບເງິນແມ່ນຜົນງານທີ່ເຈີດຈ້າ ແລະ ສ້າງສັນຫຼາຍ ທີ່ສະແດງເຖິງຄວາມຊຳນານ ພອນສະຫວັນ ແລະ ຄວາມຄົມຄາຍຂອງຜູ້ອອກແບບ. Stumbro Starka ການອອກແບບຂວດ ແລະ ສະຫຼາກ ຖືກຄາດວ່າຈະເປັນຜົນງານແບບຢ່າງ ທີ່ເປັນມືອາຊີບຢ່າງຍິ່ງ ແລະ ມີນະວັດຕະກຳທີ່ເລິກເຊິ່ງ. ການອອກແບບທີ່ຊະນະລະດັບເງິນນີ້ແມ່ນການປະດິດທີ່ໂດດເດັ່ນ ແລະ ໄດ້ຮັບການຍົກຍ້ອງ ທີ່ປະກອບສ່ວນຂະຫຍາຍຂອບເຂດຂອງສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ. Stumbro Starka ການອອກແບບຂວດ ແລະ ສະຫຼາກ ເປັນຜົນງານທີ່ຫຼາຍຄົນອິດສາ ປຸກຄວາມປາດຖະໜາ ນຳຄວາມຮູ້ສຶກທາງບວກ ແລະ ກໍ່ໃຫ້ເກີດຄວາມອັດສະຈັນໃຈ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- By changing the image of Stumbro Starka, in essence, we created a whole from its parts: from the new, uniquely-shaped, dark glass bottle adorned with raised calligraphy and the rich label which tells the legend of the beverage, to the bottle stopper decorated with an oak leaf wreath.
By maintaining the black, white and red color scheme characteristic of the earlier Stumbro Starka, we wanted to create a reserved, but rich appearance to provide it with an impressive look that its predecessor may not have had. - Dimensions & Packaging
- Capacity: 500 ml. Dimensions: 80 (w) x 51 (d) x 235 (h) mm.
- Tags
- Lithuanian, Starka, stork, ethnographic, design, Stumbras, Studija Creata
- Production Technology
- Glass bottle. Flexo printing.
- Design Challenge
- With both the shape of the bottle and the graphic elements, we strived to create associations which turn the wheel of time back a good century.
- Research
- As a symbol of recognition, we created the stork character. As the national bird, the stork - sometimes called a "starkus" in Lithuania - helps to strengthen its Lithuanian characteristics as well. Caught in the unexpected role of a hospitable innkeeper, the stork became an intriguing and appealing narrator for the story.
- Inspiration
- They say that in the old days, Lithuanian men would make Starka on the birth of their first son. An aged vodka in honor of the stork's delivery. Strong and special. Triple distilled rye vodka, with the leaves of apples and pears. Apples for richness and pears for a long, full life. Buried in an oak barrel, it would wait patiently for the son's wedding day.
- Project Duration
- Stumbro Starka was updated in 2015.
- Operation Flow
- For the revamp of Stumbro Starka, we want to blow the dust off this interesting and rich beverage. Our goal is for Starka to be known as the unique Lithuanian beverage that it is - one that you should be proud of treating guests to or bringing as a gift.
- Team Members
- Asta Kauspedaite (Designer, "Studija Creata")
Rimas Valeikis (Illustrator)
Jurate Paulauskiene (Head of Product development department, "Stumbras") - Image Credits
- Edgaras Marozas
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