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WCG Champions ຖ້ວຍລາງວັນ by Kenneth Nienhuser

WCG Champions ຖ້ວຍລາງວັນ by Kenneth Nienhuser is a highly esteemed winner of the very prestigious 2020 A' Design Award ລະດັບເງິນ in ການອອກແບບລາງວັນ, ລາງວັນ ແລະ ການແຂ່ງຂັນ Competition Category.


ເງິນລາງວັນຍ້ອງຍໍ· 2020

WCG Champions ຖ້ວຍລາງວັນ

by Kenneth Nienhuser

Client: Eidetic Marketing

A' Design Award ລະດັບເງິນ Winner in ລາງວັນຍ້ອງຍໍ Category

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The Design

About WCG Champions ຖ້ວຍລາງວັນ

WCG Champions ແມ່ນຖ້ວຍລາງວັນທີ່ອອກແບບມາສຳລັບຜູ້ຊະນະການແຂ່ງຂັນ World Cyber Games. ຖ້ວຍລາງວັນນີ້ສູງ 600 ມມ, ວັດແທກໄດ້ 180 ມມ ຢູ່ຈຸດທີ່ກວ້າງທີ່ສຸດ ແລະ ໜັກ 2.5 ກກ, ຫຼື 5 ກກ ພ້ອມກັບກ່ອງໄມ້ຂອງມັນ. ຮູບຊົງທີ່ລຽບງ່າຍປະຕິບັດຕາມແນວຄິດຮູບແກ້ວໂມງຊາຍ, ຊຶ່ງຖືກເລືອກມາເພື່ອສະແດງເຖິງການໄຫຼວຽນຂອງເວລາຜ່ານອະດີດ, ປັດຈຸບັນ ແລະ ອະນາຄົດ. ສັນຍາລັກຂອງງານຖືກຈັດວາງໄວ້ລະຫວ່າງປີກໂຄ້ງຂອງຕົວຖ້ວຍ. ຖານໃສ, ຝາຄອບດ້ານນອກ ແລະ ສັນຍາລັກ ຖືກຜະລິດຂຶ້ນໂດຍການພິມສາມມິຕິດ້ວຍເລຊິນ ABS, ຈາກນັ້ນປະກອບເຂົ້າກັນ ແລະ ຕົກແຕ່ງໃຫ້ສຳເລັດດ້ວຍໂຄຣມສີດຳ ແລະ ຕາປະທັບສີທອງ. ຖ້ວຍລາງວັນນີ້ຈະຖືກມອບໃນພິທີປິດ.

The Recognition

About the A' Design Award ລະດັບເງິນ

WCG Champions ຖ້ວຍລາງວັນ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເງິນ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງເປັນພິເສດສຳລັບການອອກແບບຊັ້ນສູງ ທີ່ງົດງາມ ແລະ ປະທັບໃຈ. ຜູ້ຊະນະລະດັບເງິນແມ່ນຜົນງານທີ່ເຈີດຈ້າ ແລະ ສ້າງສັນຫຼາຍ ທີ່ສະແດງເຖິງຄວາມຊຳນານ ພອນສະຫວັນ ແລະ ຄວາມຄົມຄາຍຂອງຜູ້ອອກແບບ. WCG Champions ຖ້ວຍລາງວັນ ຖືກຄາດວ່າຈະເປັນຜົນງານແບບຢ່າງ ທີ່ເປັນມືອາຊີບຢ່າງຍິ່ງ ແລະ ມີນະວັດຕະກຳທີ່ເລິກເຊິ່ງ. ການອອກແບບທີ່ຊະນະລະດັບເງິນນີ້ແມ່ນການປະດິດທີ່ໂດດເດັ່ນ ແລະ ໄດ້ຮັບການຍົກຍ້ອງ ທີ່ປະກອບສ່ວນຂະຫຍາຍຂອບເຂດຂອງສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ. WCG Champions ຖ້ວຍລາງວັນ ເປັນຜົນງານທີ່ຫຼາຍຄົນອິດສາ ປຸກຄວາມປາດຖະໜາ ນຳຄວາມຮູ້ສຶກທາງບວກ ແລະ ກໍ່ໃຫ້ເກີດຄວາມອັດສະຈັນໃຈ.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This trophy design was developed for the winners of the newly returned World Cyber Games. Reserved only for the top players, the 60 cm tall trophy is presented during the closing ceremony of the event, reminding players of what they accomplished to reach that stage.
Dimensions & Packaging
Width 180mm x Depth 180mm x Height 600mm
*The grand champion trophy weighs over 5kg with the wooden case, 600mm high and 180mm in diameter at its widest point.
Trophy 2.5kg, including Case 5kg
Tags
World Cyber Games, eSports, Game Olympics, Grand Champions
Production Technology
3D Printing, ABS synthetic resins, a black chrome seal, a golden seal, a case(cypress/birch branded logo and then stained)
3D Printing was used to create a clear base, outer cover, and emblem in a three piece set that was assembled together. Though simple is design, the chrome casing gives is weight and substance
Design Challenge
Our most difficult tasks were engraving and the case. Engraving took many attempts, and after that we had to manufacture a case that would be able to hold the 60 cm tall trophy standing up. We manufactured a case that would separate the top and bottom to allow for insertion of the trophy, but due to the weight of the birch wood, the lid was too heavy and caused case to fall over. To rectify this, we installed an iron plate into the bottom of the case to keep it upright while standing on its own.
Research
As WCG stands as the game Olympics, an event open to all of the world’s athletes, we based our research off the actual Olympic Games. The host country of each Olympic Games does develop their own design, however, like the FIFA World Cup trophy, the brand identity is carried throughout each iteration of the trophy. So we planned a trophy that carried the special characteristics of WCG while not breaking too far away from conventional trophy designs.
Inspiration
The trophy’s streamlined shape follows an hourglass motif. The hourglass represents the permanence of time itself, by illustrating the flow of time through past, present and future. From the beginning of WCG to the present, to the certain future tournaments of years to come, this is the prize of the game Olympics. Riding the curves of the trophy, one can find the WCG emblem enveloped between its wings, signifying the athlete’s passion and thirst for victory, a constant source of power.
Project Duration
The WCG 2019 Xi’an Trophy Project took 3 months to complete, from April to July. After meeting with client staff, we proceeded ahead with design direction and material studies, developing the design in around two months, and then proceeded with its manufacturing. Although there were differences between modeling and the printed material, we did our best to reduce the gap between our design and the actual material. We then successfully sent the trophy to China to be presented at WCG.
Operation Flow
The Grand Finals held a group stage for the top 8 teams, taking place over the first two days of the tournament, with the finals tournament played out over the remaining two days. The points earned by each country was taken from all the titles present, and the country with the most points was chosen. During the closing ceremony, all athletes from that winning country were brought onto the stage to hold the trophy high to celebrate their home country’s achievement at performing the best at WCG.
Team Members
Designer : Felex Zhou, Miyeon Kim
Executive Creative Director : Justin D. Choi
Strategy Planning : Jina Cha
Director : Ashely Jung

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