Sidabrinis Sporto prekės · 2024
Jelenew Trumparankoviai dviratininko marškinėliai
- Sidabrinis apdovanojimas A' Design Award 2024 in Sporto prekės
- CLIENT: Jelenew Incorporated
- Estimated Number of Design Views: 51,518
- Verification code E337369D0E · Verify this award
Colors
About Jelenew Trumparankoviai dviratininko marškinėliai
Jelenew – tai trumparankoviai dviratininkų marškinėliai, sukurti moterims dviratininkėms. Marškinėliai pagaminti iš techninio audinio su aerodinaminėmis juostelėmis, kurios nukreipia lygiagretų oro srautą į kanalus ir sumažina pasipriešinimą. Audinį sudaro 85 procentai nailono ir 15 procentų poliuretano pluošto, jo svoris – 115 gramų kvadratiniam metrui, todėl gatavi marškinėliai sveria 125 gramus. Krūtinės, juosmens ir nugaros srityse pritaikytas profesionalaus kirpimo modeliavimas, atitinkantis moteriško kūno formas ir suteikiantis raumenims dozuotą kompresiją. Šviesą atspindintis logotipas ant nugaros pagerina matomumą esant silpnam apšvietimui.
About the Sidabrinis apdovanojimas A' Design Award
Jelenew Trumparankoviai dviratininko marškinėliai laimėjo Sidabrinį apdovanojimą A' Design Award, nepaprastai prestižinį pripažinimą, skiriamą aukščiausios klasės, puikiems ir įspūdingiems dizainams. Sidabro laureatai yra itin puikūs ir labai kūrybingi darbai, rodantys jų kūrėjų išskirtinę kompetenciją, talentą ir įžvalgumą. Tikimasi, kad Jelenew Trumparankoviai dviratininko marškinėliai bus nuostabus, pavyzdinis, labai profesionalus ir giliai novatoriškas kūrinys. Šis Sidabriniu apdovanojimu įvertintas dizainas yra žymus, žavimas išradimas, padedantis plėsti meno, mokslo, dizaino ir technologijų ribas. Jelenew Trumparankoviai dviratininko marškinėliai yra kūrinys, kuriam daugelis pavydi, žadinantis troškimus, teikiantis teigiamų jausmų ir sukeliantis nuostabą bei stebėjimąsi.
Press Kit
- Unique Properties
- This functional cycling jersey specially designed for female cyclists strikes a balance between athletic performance and stylish design. Giving full consideration to aerodynamics, it adopts the technical fabric with aero stripes to dissipate air and create the optimal aerodynamic surface, so as to minimize drag. Ergonomic advanced customization techniques improve the fit of the garment to adapt to the female-specific physiology, and offer a comfortable wearing experience.
- Dimensions & Packaging
- 10*600*540mm
- Tags
- female short sleeve cycling jersey, technical fabric with aero stripes, advanced customization techniques, 4D tailored fitted design, environmentally friendly materials
- Production Technology
- fabric made of 85 percent nylon and 15 percent polyurethane fiber, technical fabric with aero stripes, pro fit cutting technology, COATS sewing thread
- Design Challenge
- The challenge of the product design is how to strike a balance between stylish design and athletic performance. The design team innovatively used the technical fabric with aero stripes, and introduced advanced customization techniques to realize a good user experience and visual pleasure. The product reshapes the way female cyclists view professional cycling jerseys, inspiring more women to embrace the joy of cycling.
- Research
- Cycling, as a green and healthy activity, has rapidly caught the attention of people. However, although more women have embraced cycling, their clothing preferences often go unaddressed. Beyond the basics of comfort, breathability, and athletic performance, female cyclists place a greater emphasis on the aesthetic appeal of cycling jerseys. Therefore, integrating these expectations into design will be a pivotal strategy for cycling jersey brands to gain a competitive edge in the market.
- Inspiration
- The jersey draws inspiration from aerodynamics. Air flows in parallel streams, resulting in drag on cyclists. Therefore, this product is designed to optimize the overall aerodynamics from fabric to cut. The striped texture of the fabric redirects parallel wind, creating air channels to minimize drag, while the 4D tailored fitted shoulder and neckline further decreases drag to greatly reduce physical exertion.
- Project Duration
- The design and development of this project started in Paris, France, in September 1st, 2023. It was introduced to the market in August 1st, 2023.
- Operation Flow
- The ultralight fabric of 115g per square meter reduces the jersey to 125g to offer an agile experience. The breathable fabric facilitates perspiration to keep users fry and comfortable. Pro fit cutting technology used in key areas like the chest, waist and back ensures a perfect fit to muscles and provides proper compression to different muscle groups, alleviating muscle fatigue, lactic acid buildup and post-exercise discomfort. The reflective logo on the back safeguards cyclists in low light.
