Sweet Osmanthus Vīna iepakojums by Yunxin Chen

Sweet Osmanthus Vīna iepakojums by Yunxin Chen is a highly esteemed winner of the very prestigious 2020 Bronzas balva A' Design Award in Iepakojuma dizains Competition Category.

BronzasIepakojums· 2020

Sweet Osmanthus Vīna iepakojums

by Yunxin Chen

Client: Kwei Mun Lung

Bronzas balva A' Design Award Winner in Iepakojums Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Sweet Osmanthus Vīna iepakojums

Sweet Osmanthus ir iepakojuma dizains ķīniešu vīnam, kas gatavots no saldā osmanta ziediem un vīnogu sulas, bez pievienota ūdens. Kastes izmēri ir 230 x 90 x 90 milimetri. Dizaina pamatā ir Jiangnan reģiona kultūra, kas pazīstama ar savu senseno vēsturi un klasiskajiem dārziem. Par galveno motīvu izmantots logu tēls, jo logi izsaka Jiangnan dārzu būtību. Katrs logs paver citu skatu. Visas četras kastes malas kopā veido vienotu dārza ainu, kas no jauna izstāsta šī reģiona stāstu.

The Recognition

About the Bronzas balva A' Design Award

Sweet Osmanthus Vīna iepakojums ir Bronzas balvas A' Design Award ieguvējs, ļoti prestiža atzinība, ko piešķir izciliem dizainiem, kas izceļas ar radošumu, atjautību un viedumu. Bronzas ieguvēji ir pietiekami prasmīgi un pārsteidzoši radoši darbi, kas apliecina to dizaineru plašo pieredzi, iztēli un izdarību. Sagaidāms, ka Sweet Osmanthus Vīna iepakojums būs augsti vērtēts, apbrīnots un cienīts priekšmets, ievērojami profesionāls un inovatīvs. Šis ar Bronzas balvu apbalvotais dizains iekļauj labāko praksi mākslā, zinātnē, dizainā un tehnoloģijās un izceļas ar uzmanību detaļām. Sweet Osmanthus Vīna iepakojums lieliski apmierina vajadzības, skar vēlmes, valdzina jūtas un piesaista zinātkāri.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: We choose pure materials from nature, sweet osmanthus and grape juice, without any drops of water to produce Sweet osmanthus wine. that's why our design turn to be natural.
Dimensions & Packaging: 230mm x90mm x90mm
Tags: Chinese wine, Jiangnan culture, Sweet osmanthus, Packaging design, Chinese garden
Design Challenge: The challenge of the project is researching the culture and how to describe it, which contains visualizing the significant events in past three thousand years of every dynasties and painting it as a JiangNan picture in modern design skills
Research: Chinese JiangNan Culture
Method: consulting ancient books, visiting JiangNan cities, doing questionnaire, doing visual research.
Opinion: In the eyes of Chinese people, JiangNan is more than a district, and it represents the unique culture.
Inspiration: The core of kwei mun lung brand culture is reserving the shining parts in three thousand years history of jiangnan, so we retell the story of this land during the past years, which forms the . we selected the representative part of it, the garden art of jiannan, to show the products. meanwhile, the window is chosen to be subject, which can show the special characteristics of jiannan garden. That's one window, one different outlook. the four sides of the production box show a complete scenery of .
Project Duration: The project started in August,2019 in Torino and Finished in January, 2020.
Restaurants of KWEI MUN LUNG nation wide and online supply.
Team Members: Yunxin Chen
Chengkai Xu
Jianhe Liang
Weichun Lin
Shengtao Jiang
Mengjiao Shi