Dreamquark Komerciāls buklets by Fanny De Bray

Dreamquark Komerciāls buklets by Fanny De Bray is a highly esteemed winner of the very prestigious 2021 Bronzas balva A' Design Award in Grafikas, ilustrāciju un vizuālās komunikācijas dizains Competition Category.

BronzasGrafika· 2021

Dreamquark Komerciāls buklets

by Fanny De Bray

Client: Made For You

Bronzas balva A' Design Award Winner in Grafika Category

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Colors

The Design

About Dreamquark Komerciāls buklets

Dreamquark ir ilustrēts komerciāls buklets, kas izveidots tehnoloģiju uzņēmumam. Bukleta izmērs ir 210 x 297 milimetri, un tas skaidri izskaidro uzņēmuma pievienoto vērtību. Grafiskais stils ir iedvesmots no esošā logotipa un ir rotaļīgs, taču ne pārāk minimālistisks. Ilustrācijas un ekrānuzņēmumi parāda, cik viegli lietojams ir Brain – mākslīgā intelekta risinājums. Buklets arī atspoguļo uzņēmuma komandu tehnisko kompetenci. Mērķis ir sniegt labāku izpratni par uzņēmuma darbību.

The Recognition

About the Bronzas balva A' Design Award

Dreamquark Komerciāls buklets ir Bronzas balvas A' Design Award ieguvējs, ļoti prestiža atzinība, ko piešķir izciliem dizainiem, kas izceļas ar radošumu, atjautību un viedumu. Bronzas ieguvēji ir pietiekami prasmīgi un pārsteidzoši radoši darbi, kas apliecina to dizaineru plašo pieredzi, iztēli un izdarību. Sagaidāms, ka Dreamquark Komerciāls buklets būs augsti vērtēts, apbrīnots un cienīts priekšmets, ievērojami profesionāls un inovatīvs. Šis ar Bronzas balvu apbalvotais dizains iekļauj labāko praksi mākslā, zinātnē, dizainā un tehnoloģijās un izceļas ar uzmanību detaļām. Dreamquark Komerciāls buklets lieliski apmierina vajadzības, skar vēlmes, valdzina jūtas un piesaista zinātkāri.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform, the team created an illustrated brochure in order to provide a better understanding of the startup’s added value. Inspired by the existing logo, the graphic style is fun without being too minimalistic, to highlight Brain’s which is an AI, ease of use, and Dreamquark’s technical expertise.
Dimensions & Packaging: Brochure: 210 mm x 297 mm
Tags: fun, illustration, graphic design, startup, brochure
Production Technology: Brochure
Design Challenge: Give a better understanding of company activities.
Research: Several research have been conducted to create this design:

- Brand platform with the company direction: What is the mission? What are the USP? Who is the target?
- Moodboard of images and emotions that need to be associated with the brand (with the company direction)
Inspiration: The graphics of the commercial brochure for Dreamquark are directly inspired by the existing logo which is playful without being too minimalist.
Project Duration: The project started in March 2020 in Torino and finished in June 2020.
Operation Flow: As a rapidly growing company Dreamquark now wants to go further with new communication tools which better convert the benefits of its solutions. After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform the team created an illustrated brochure in order to provide a better understanding the startup’s added value.
Patents: Copyright Made for you
Team Members: Creative Director: Fanny de Bray
Graphic Designer: Anna Cesa
Brand Strategist: Amandine Lantelme
Image Credits: Illustrator: Anna Cesa