Dream Dance Ice Ribbon Alkoholisko dzērienu iepakojums — Liandong Zhang, Huashuang Liu and Zhaoxin Zhu

Darbs Dream Dance Ice Ribbon Alkoholisko dzērienu iepakojums, kura autors ir Liandong Zhang, Huashuang Liu and Zhaoxin Zhu, ir augsti novērtēts un ļoti prestižās 2023 Bronzas balva A' Design Award ieguvējs kategorijā Iepakojuma dizains.

BronzasIepakojums· 2023

Dream Dance Ice Ribbon Alkoholisko dzērienu iepakojums

Autors: Liandong Zhang, Huashuang Liu and Zhaoxin Zhu

Klients: Jiangsu Yanghe Distillery Co., Ltd

Bronzas balva A' Design Award ieguvējs kategorijā Iepakojums

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Dizains

Par Dream Dance Ice Ribbon Alkoholisko dzērienu iepakojums

Dream Dance Ice Ribbon ir ķīniešu baiju stiprā alkoholiskā dzēriena iepakojuma komplekts. Komplekts ir aklā kaste, kurā vienā kārbā ietilpst četras pudeles. Katra pudele atspoguļo vienu no četriem ziemas sporta veidiem: ātrslidošanu, daiļslidošanu, kērlingu un hokeju. Kristāla vāciņa iekšpusē ir iegravēta trīsdimensiju forma, kas atbilst katram sporta veidam. Pudeles korpuss ir mirdzošs, un pamatnes forma ir veidota, iedvesmojoties no Nacionālā ātrslidošanas ovāla "Ice Ribbon", to apvienojot ar bezgalības simbolu. Kastes apdarē izmantota bronzēšana, reljefa spiedums un sniegpārsliņu apdruka.

Atzinība

Par Bronzas balva A' Design Award

Dream Dance Ice Ribbon Alkoholisko dzērienu iepakojums ir Bronzas balvas A' Design Award ieguvējs, ļoti prestiža atzinība, ko piešķir izciliem dizainiem, kas izceļas ar radošumu, atjautību un viedumu. Bronzas ieguvēji ir pietiekami prasmīgi un pārsteidzoši radoši darbi, kas apliecina to dizaineru plašo pieredzi, iztēli un izdarību. Sagaidāms, ka Dream Dance Ice Ribbon Alkoholisko dzērienu iepakojums būs augsti vērtēts, apbrīnots un cienīts priekšmets, ievērojami profesionāls un inovatīvs. Šis ar Bronzas balvu apbalvotais dizains iekļauj labāko praksi mākslā, zinātnē, dizainā un tehnoloģijās un izceļas ar uzmanību detaļām. Dream Dance Ice Ribbon Alkoholisko dzērienu iepakojums lieliski apmierina vajadzības, skar vēlmes, valdzina jūtas un piesaista zinātkāri.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: The design is themed "Dream Dance Ice Ribbon" and integrates the elements of the Winter Olympics, while creating a blind box with 4 bottles in a case, which matches with the 4 sport events of Speed Skating, Figure Skating, Curling and Ice Hockey. Through rich and diversified innovative ideas and quality services, Dream of the Blue introduced ice and snow projects into the public's life, releasing the charm of ice and snow, leaving a great impression on the youth group. It gives the brand a " youthful and positive soul" and truly reflects the vitality and style of "Dream Dance Ice Ribbon, Sprint to the Future".
Izmēri un iepakojums: Bottle:103 mm x 103 mm x 310 mm
Box:154mm x 118 mm x 345 mm
Birkas: Crafts,Baijiu, Olympic Winter Games, Blind boxes, Art
Ražošanas tehnoloģija: The product has been continuously polished to achieve a breakthrough in the high combination of design, technology and craftsmanship.
Cover: 4 modeling techniques engraved inside the crystal head, with a three-dimensional effect presenting the artistic characteristics of the four sports.
Bottle: the body of the bottle is luminous and the shape of the base is adapted from the "Ice Ribbon" of National Speed Skating Oval, combined with the infinity symbol "∞".
Box: A multi-craft combination of bronzing, embossing and snowflake printing builds the charm of the floating ribbon.
Dizaina izaicinājums: Success is for the people who are always persistent and enterprising in tackling difficulties! The colors were cooler in the first stage of sampling, then warm tones were added later to show the integration of fiery dreams and "Burning Love" snow and ice. It is an expression of Yanghe's dynamic and enterprising style.
Pētījums: Dream of the Blue and the Ice Ribbon are co-operating across borders, with a joint customised product for the Winter Olympics. To achieve the combination of Dream of the Blue with the era spirit and the Winter Olympics spirit, in order to form a brand communication. Consumer recognition of the product's packaging, quality and branding, as well as our continuous polishing of the product, has brought the development of product innovation to explore through cross-border cooperation.
Iedvesma: With inspiration from the four sport events of Speed Skating, Figure skating, Curling and Ice Hockey, the design puts emphasis on elegance, passion, charm and beauty, while combining speed, art and power. the body of the bottle is luminous and the shape of the base is adapted from the "Ice Ribbon" of National Speed Skating Oval, together with the "∞" meaning infinity and future, echoing the sports spirit of " Together to the Future". The athletes hovered, danced and skipped; the collision of power and art， painted a touching scene of "Dream Dance Ice Ribbon".
Projekta ilgums: 2021-April.2022,Nanjing,Jiangsu
The project started in August 2021 in Nanjing,Jiangsu and finished in May 2019, Nanjing, Jiangsu.
Darbības plūsma: The pioneering use of blind boxes in the field of Baijiu is an innovative step by Dream of the Blue brand to embrace the youth with its multi-cultural initiatives, a leading try in sports crossover and an open expression of Chinese sportsmanship. The design demonstrates the brand alignment between Dream of the Blue and the Ice Ribbon, a 'two-way run' in spirit.
Komandas dalībnieki: Creative Director：Liandong Zhang；
Creative Director：Huashuang Liu；
Creative Director：Zhaoxin Zhu；
Designer：Jingzhang Xiao；
Designer：Ru Li；
Designer：Aizong Lin