Darbs Albamon Z Zīmola identitāte, kura autors ir Jobkorea, ir augsti novērtēts un ļoti prestižās 2024 Bronzas balva A' Design Award ieguvējs kategorijā Grafikas, ilustrāciju un vizuālās komunikācijas dizains.

BronzasGrafika· 2024

Albamon Z Zīmola identitāte

Autors: Jobkorea

Klients: Albamon Z

Bronzas balva A' Design Award ieguvējs kategorijā Grafika

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Par Albamon Z Zīmola identitāte

Albamon Z ir Dienvidkorejas tiešsaistes darba meklēšanas platformas zīmola identitāte nepilna laika darbu meklētājiem. Identitāte ietver slīpu logotipu, karoga simbolu, maskotu un spilgtu krāsu paleti ar oranžo krāsu priekšplānā. Slīpais logotips pauž vienkāršību, intuitivitāti un precizitāti ātrā darba piemeklēšanā. Karoga simbols ir iedvesmojies no auto sacīkšu karogiem un norāda uz ātru darba atrašanu. Maskots simbolizē ātru darba sludinājumu piegādi. Dizains ir vērsts uz Z paaudzi. Platforma savieno darba devējus un darba meklētājus, izmantojot tērzēšanas paziņojumus un mākslīgā intelekta analīzi.

Atzinība

Par Bronzas balva A' Design Award

Albamon Z Zīmola identitāte ir Bronzas balvas A' Design Award ieguvējs, ļoti prestiža atzinība, ko piešķir izciliem dizainiem, kas izceļas ar radošumu, atjautību un viedumu. Bronzas ieguvēji ir pietiekami prasmīgi un pārsteidzoši radoši darbi, kas apliecina to dizaineru plašo pieredzi, iztēli un izdarību. Sagaidāms, ka Albamon Z Zīmola identitāte būs augsti vērtēts, apbrīnots un cienīts priekšmets, ievērojami profesionāls un inovatīvs. Šis ar Bronzas balvu apbalvotais dizains iekļauj labāko praksi mākslā, zinātnē, dizainā un tehnoloģijās un izceļas ar uzmanību detaļām. Albamon Z Zīmola identitāte lieliski apmierina vajadzības, skar vēlmes, valdzina jūtas un piesaista zinātkāri.

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Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: Albamon Z, a prominent South Korean online recruitment service, specializes in part-time job listings, offering a user-friendly interface for seamless employer-job seeker connections. Prioritizing swift and efficient job matching, the platform utilizes notification chat and artificial intelligence analysis. The distinctive Z-shaped flag serves as a symbol of the brand's dedication to successful job matching service and empowering Generation Z (born between 1997-2012).
Izmēri un iepakojums: Albamon Z targets Generation Z, considering their tech-savvy, socially conscious, and flexible nature. Key technological properties include a user-friendly interface, AI based talent recommendation, visually appealing design, instant messaging for quick communication, personalized contents with customized job recommendations, and location-based job listings for reduced commute time and costs. These aspects align with Generation Z's preferences.
Birkas: Albamon Z, Part-time job, Recruitment platform, Generation Z
Ražošanas tehnoloģija: Albamon Z, an online recruitment platform specializing in part-time jobs, prioritizes software development, server infrastructure, and database management, utilizing programming languages, web development frameworks, and cloud computing services. The platform integrates artificial intelligence and machine learning for efficient job matching and user interactions. Our Generation Z-focused brand identity features a slanted logotype, a symbolic flag, a friendly mascot, and a vibrant color palette.
Dizaina izaicinājums: Designing elements for our brand essence that resonate with Gen-Z was the project's main challenge. The slanted logotype embodies values in quick job-matching: simplicity, intuitiveness, and accuracy. The flag symbol, inspired by car race flags, signifies swift job securing and victory. The mascot personifies our key feature—swift recruitment news delivery. The color palette, led by the primary color orange, embodies success and joy, aligning seamlessly with Generation Z's preferences.
Pētījums: A user survey identified key challenges for part-time job seekers and recruiters, highlighting difficulties in swiftly hiring candidates meeting criteria and obtaining personalized search results. Albamon Z responds by enhancing employment opportunities, fostering local community development, supporting career growth, and making a positive economic impact. Leveraging AI analysis, the platform offers targeted talent recommendations and personalized services to address these challenges.
Iedvesma: Albamon Z emerged to tackle challenges in time-consuming hiring processes for job seekers and recruiters. It provides solutions for efficient and flexible hiring, including quick and targeted hiring, optimized advertising, access to a diverse talent pool, and efficient skill-job matching. In summary, Albamon Z improves the job market's flexibility, efficiency, and accessibility, specifically addressing the very needs of part-time job seekers and businesses with temporary staffing requirements.
Projekta ilgums: This project started in March 2023 in Seoul, finished in November 2023, and was launched in December 2023 in Seoul, South Korea.
Darbības plūsma: Albamon Z incentivizes job success with branded goods, promoting part-time opportunities. Merchandise, like coffee mugs and tote bags, serves practical use. Branded work apparel (T-shirts, hats, aprons, name tags) enhances employer branding. Training materials and industry guides support workers' skill development. Recognition gifts (certificates, gift cards) express appreciation. Albamon Z's merchandise reinforces its message, championing part-time employment and career growth.
Komandas dalībnieki: Creative Director: Taiyoon Lee
Brand Strategist: Siyeun Hwang, Hyojung Cho
Brand Designer: Hyojung Cho
Video Motion Graphic Designer: Eunjin Choi, Hyojung Cho
Attēlu autori: JOBKOREA