Darbs 35 Anos Shalon Logotips, kura autors ir Eluan Araujo, ir augsti novērtēts un ļoti prestižās 2024 Bronzas balva A' Design Award ieguvējs kategorijā Grafikas, ilustrāciju un vizuālās komunikācijas dizains.

BronzasGrafika· 2024

35 Anos Shalon Logotips

Autors: Eluan Araujo

Klients: Ash Midia

Bronzas balva A' Design Award ieguvējs kategorijā Grafika

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Par 35 Anos Shalon Logotips

Šīs ekskluzīvās svinības nodrošina īpašu vidi visiem dalībniekiem neatkarīgi no vecuma vai izcelsmes. Tas ir vairāk nekā nozīmīgs notikums; tas ir aicinājums dalīties ar nozīmīgiem mirkļiem, stiprināt saites un pieredzēt garīgumu, kas balstīts tradīcijās, bet atvērts inovācijām. Kontekstā, kurā garīgā pieredze savijas ar nodzīvotā laika kvalitāti, šis logotips pārstāv institūciju un izceļas, piedāvājot ne tikai piemiņas pasākumu, bet arī telpu jaunu perspektīvu atklāšanai un kolektīvo sasniegumu svinēšanai.

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35 Anos Shalon Logotips ir Bronzas balvas A' Design Award ieguvējs, ļoti prestiža atzinība, ko piešķir izciliem dizainiem, kas izceļas ar radošumu, atjautību un viedumu. Bronzas ieguvēji ir pietiekami prasmīgi un pārsteidzoši radoši darbi, kas apliecina to dizaineru plašo pieredzi, iztēli un izdarību. Sagaidāms, ka 35 Anos Shalon Logotips būs augsti vērtēts, apbrīnots un cienīts priekšmets, ievērojami profesionāls un inovatīvs. Šis ar Bronzas balvu apbalvotais dizains iekļauj labāko praksi mākslā, zinātnē, dizainā un tehnoloģijās un izceļas ar uzmanību detaļām. 35 Anos Shalon Logotips lieliski apmierina vajadzības, skar vēlmes, valdzina jūtas un piesaista zinātkāri.

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Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: The created brand adheres to basic shapes to enhance comprehension, considering that many members of the institution are elderly and may have limited education. This approach improves visibility, even from a distance, for the numeral, and upon closer observation, it contains additional information that contributes to the artwork. Embracing the concept of "design for all," it seamlessly combines the simplicity of form with the intricacy of customization. The generated symbol, characterized by a vertical cut, represents a timeline that distinguishes ancient from modern times for the institution, also symbolized by the size of the depicted numbers. This symbolically conveys the strength and growth they've experienced over the 35 years of their journey. Children, youth, and adults alike can enjoy the material that marks a new phase in the celebratory journey for the institution's 35th anniversary.
Izmēri un iepakojums: The size may vary because there are different types of products.
Birkas: Branding, Graphic Design, Visual Identity, church
Ražošanas tehnoloģija: Many materials were used in the creation of the product, but primarily the use of a golden ratio grid was employed to aid in obtaining the shapes
Dizaina izaicinājums: The crucial challenge was to infuse a modern concept into a notably traditional environment, known for its resistance to change. Balancing the historical perspective of tradition against the necessity for innovation demanded a delicate equilibrium. Additionally, social factors, such as community acceptance, posed a challenge to a project that aimed to be more modern, marking a new era for the church. They required elements like a timeline, the numerals for the 35th anniversary, and an expression of a cross to be incorporated into a single material that could articulate the institution's aspirations.
Pētījums: A high-level celebration for the institution, a church where you can participate in this annual celebration in a grand event that was marked by its 35 years. Transforming a unique spiritual experience into a quality time. - Everyone can enjoy. - A place to experience something new and fulfilling.
Iedvesma: The project developed for the church in celebration of its 35th anniversary reflects an approach to the fundamental values of the institution. The design of the piece is a visual representation of the brand's timeline, divided into two phases, symbolized by the numerals 3 and 5, which also represent a part of a cross, showing the spiritual journey of the institution and the fundamental principles that have guided the church to the present moment. Every detail of the design was conceived to provide a visual experience, symbolizing the simplicity and dedication that the church has provided to its faithful over the years. The tradition and modernity represented in the design signify the fusion of ancient values with contemporary demands. This project goes beyond being a commemorative piece; it is an artistic manifestation that captures the essence of the institution's foundation, offering the audience a brand that expresses their feelings and devotion, celebrating the time they have been in service. With this creation, the project brings achievements from the past, casting an optimistic gaze towards the future, where writing, design, and Christian symbolism converge in a work of art that signifies this time for the Shalon Church.
Projekta ilgums: The institution celebrated its 35th anniversary in June 2023. Located in Paraná, Brazil.
Darbības plūsma: A story through time, a brand that represents everything the institution has gone through to get to this point.
Komandas dalībnieki: Eluan Araujo
Attēlu autori: Eluan Araujo - Ash Midia, 2023.