Cristaderm Zīmola identitāte — Wai Ho Cheung

Darbs Cristaderm Zīmola identitāte, kura autors ir Wai Ho Cheung, ir augsti novērtēts un ļoti prestižās 2025 Dzelzs balva A' Design Award ieguvējs kategorijā Grafikas, ilustrāciju un vizuālās komunikācijas dizains.

DzelzsGrafika· 2025

Cristaderm Zīmola identitāte

Autors: Wai Ho Cheung

Klients: Cristaderm

Dzelzs balva A' Design Award ieguvējs kategorijā Grafika

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Dizains

Par Cristaderm Zīmola identitāte

Cristaderm, korejiešu ādas kopšanas zīmols, kas apvieno zinātnisku inovāciju ar izsmalcinātu dizainu. Iedvesmojoties no DNS dubultspirāles, tā vizuālā identitāte ietver sarežģītus molekulārus motīvus un korejiešu rakstu zīmes, radot rafinētu estētiku. Logotips ar tīru fontu un paralelograma motīvu simbolizē precizitāti un inovāciju. Ikonu sistēma apvieno ķīmiskās molekulārās formulas ar korejiešu rakstu zīmēm, piešķirot kultūras un intelektuālu dziļumu. Šis pārdomātais dizains nodrošina, ka Cristaderm tēls ir efektīvs un vizuāli iespaidīgs, nosakot jaunu standartu ādas kopšanā.

Atzinība

Par Dzelzs balva A' Design Award

Cristaderm Zīmola identitāte ir Dzelzs balvas A' Design Award ieguvējs, prestiža atzinība, ko piešķir labiem dizainiem, kas atbilst profesionālajām un rūpnieciskajām prasībām, kādas sagaidāmas no labi izstrādātiem darbiem. Dzelzs ieguvēji parāda to radītāju lielo prasmi, augsto specializāciju, ekspertu izpratni un radošo spēju. Sagaidāms, ka Cristaderm Zīmola identitāte būs augsti vērtēts, apbrīnots un cienīts darbs, praktisks un inovatīvs. Šis ar Dzelzs balvu apbalvotais dizains integrē nozares labāko praksi un tam ir kompetentas tehniskās īpašības, kas saistītas ar zinātību un talantu. Cristaderm Zīmola identitāte tiek cienīts par rūpību un ir izstrādāts, lai uzlabotu dzīves kvalitāti un palīdzētu padarīt pasauli labāku.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: Cristaderm is a pioneering skincare brand from Korea, that revolutionizes skincare through cutting-edge biological science and innovative design. The brand specializes in creating professional, mature, and efficient skincare products, incorporating plant exosomes to address various skin issues. This unique approach ensures that every product is both scientifically advanced and aesthetically appealing.
Izmēri un iepakojums: Logo, Brand Identity Guidelines, Name Card, Packaging, Booth
Birkas: Logo, Brand, Identity, Visual, Name Card, Packaging, Booth, Skincare, Korean, Exosome
Ražošanas tehnoloģija: Cristaderm leverages the scientific properties of DNA's antiparallel chains and hydrogen bonds to craft its unique design language. The brand's logo, featuring a clean and powerful font, effectively symbolizes the power and precision of science. A prominent feature of the logo is the planar parallelogram motif, inspired by plant exosomes and the intricate structures of DNA, underscoring Cristaderm’s commitment to integrating biological components into skincare. This thoughtful design ensures that each product reflects the brand's high standards in both effectiveness and visual appeal, offering a harmonious blend of scientific rigor and aesthetic sophistication that resonates with the public.
Dizaina izaicinājums: The main challenge was to create a design that perfectly balances visual appeal and scientific rigor. The goal was to develop a product line that not only grabs attention with its artistic design but also stands out in the market for its strong scientific foundation. This unique blend of art and science ensures that Cristaderm’s products are both visually striking and scientifically advanced, setting a new standard in the skincare industry.
Pētījums: Cristaderm focuses on the physiological characteristics and pathogenesis of different skin types, using plant exosomes as the core ingredient. This scientific focus is mirrored in the brand’s design, which emphasizes clarity, precision, and innovation. The products meet strict scientific standards, ensuring that the design is not only visually appealing but also functionally effective.
Iedvesma: Cristaderm’s design is inspired by DNA’s double helix, with antiparallel chains and precise base pairing. This scientific elegance is woven into the brand identity, reflecting its sophisticated roots. The icon system merges chemical molecular formulae with the structure of Korean characters, creating a visually striking design. This blend enriches the brand’s scientific context, highlighting its commitment to innovation and adding cultural and intellectual depth reminiscent of a laboratory.
Projekta ilgums: The project started in July 2021 in Seoul and finished in September 2021 in Hong Kong
Darbības plūsma: The brand's icon system uniquely merges chemical molecular formulae with elements from the Korean language, plant exosomes, and laboratory motifs, creating a design that is both visually striking and scientifically rich. The circular forms and the combination of long and short strips from the Korean characters add layers of cultural and intellectual depth. Meanwhile, the intricate designs of plant exosomes and laboratory imagery emphasize the brand's innovative approach to skincare. This is complemented by a vibrant palette that reflects the essence of the 21 plant exosomes used in their formulations, underscoring Cristaderm’s commitment to scientific innovation and the natural world.
Komandas dalībnieki: Wai Ho Cheung