Wood and Tree Plakāts by Yu Zhuang is a highly esteemed winner of the very prestigious 2020 Sudraba balva A' Design Award in Grafikas, ilustrāciju un vizuālās komunikācijas dizains Competition Category.

SudrabaGrafika· 2020

Wood and Tree Plakāts

by Yu Zhuang

Client: Jia Saitama

Sudraba balva A' Design Award Winner in Grafika Category

48,140
Verified Award Winner
Verify Award Status for #90059

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Wood and Tree Plakāts

"Wood and Tree" ir plakāts, kas radīts arhitektūras seminārā Tokijā, Japānā. Semināra tēma ir koka — klasiska materiāla — jaunais pielietojums mūsdienu arhitektūrā. Plakāts izmanto modernu grafisko valodu, lai imitētu klasisku koka gadskārtu zīmējumu. Raksta veidošanai tika izmēģinātas dažāda skaita, biezuma, izliekuma un krāsas līnijas. Rezultāts pēc struktūras ir matemātisks, tomēr saglabā dabisku skaistumu. Plakāta izmērs ir 210 x 297 milimetri. Tas tika izstādīts pie ieejas, kur apmeklētāji varēja paņemt nelielas skrejlapas.

The Recognition

About the Sudraba balva A' Design Award

Wood and Tree Plakāts ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka Wood and Tree Plakāts būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. Wood and Tree Plakāts ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It's a poster for an architecture seminar which is called "Wood & Tree" in Tokyo, Japan. The theme is about new possibility of application of wood which is a kind of classic material on modern architecture. So modern graphic language is used to simulate classic drawing to express annual ring. The main vision is mathematical but still can feel natural beauty.
Dimensions & Packaging: Width 210mm x Height 297mm
Tags: Modern, mathematical, nature, minimal, geometric
Production Technology: Hundreds of annual ring's photo was collected as a reference. Adobe Illustrator is the main software to complete the poster.
Design Challenge: The hardest part is using mathematical graphic to simulate nature shape such as annual ring and expressing both aesthetics at the same time.
Research: The number, thickness, curvature, color, etc. of the lines have been extensively tested to express annual ring.
Inspiration: The inspiration is from annual ring. Wood is a kind of material without life. But different from other material, people can still feel vitality by the smell and texture and so on. The annual ring is the evidence which can prove it was lived as a tree. And the beautiful curve is intoxicating.
Project Duration: The project started in Aug 2018 and finished in September 2019 in Tokyo, and was exhibited in gallery of Myojyuji Saruein September 2018.
Operation Flow: It was displayed at the entrance, visiter could take the small flyers by themselves to understand the theme of the exhibition.
Team Members: Zhuang Yu
Image Credits: Image #1: illustrator Zhuang Yu, 2018.
Image #2: illustrator Zhuang Yu, 2018.
Image #3: illustrator Zhuang Yu, 2018.
Image #4: illustrator Zhuang Yu, 2018.
Image #5: illustrator Zhuang Yu, 2018.