Yuyuan Road Baijiu Fonosana Toaka Mafy nataon'i Wen Liu and Xuedan Diao

Ny endrika Yuyuan Road Baijiu Fonosana Toaka Mafy nataon'i Wen Liu and Xuedan Diao dia mpandresy sarobidy amin'ny 2020 A' Design Award Varahina amin'ny Sokajin'ny Fifanintsanana Famolavolana Fonosana.

VarahinaFonosana· 2020

Yuyuan Road Baijiu Fonosana Toaka Mafy

nataon'i Wen Liu and Xuedan Diao

Mpanjifa: Zhiyu Department (Shanghai) co. Ltd

Mpandresy A' Design Award Varahina amin'ny Sokajy Fonosana

17,731

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #102183

Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Yuyuan Road Baijiu Fonosana Toaka Mafy

Ny Yuyuan Road Baijiu dia endrika fonosana natao ho an'ny toaka mafy sinoa iray novokarina ao amin'ny tanànan'i Maotai, faritanin'i Guizhou. Ny endri-javatra dia nakan'ny hevitra avy amin'ny Yuyuan Road, arabe manan-tantara ao Shanghai, ary avy amin'ny trano lehibe eo amin'io arabe io. Ny logo dia maneho singa iray avy amin'ny Paramount, trano malaza sady mariky ny kolontsaina ao Shanghai. Ny boaty ivelany dia vita amin'ny plastika averina ampiasaina indray, ny tavoahangy kosa vita amin'ny tanimanga voapetaka lokovolamena, ary ny fanaronana dia plastika. Ny boaty dia manana refy 100 x 100 x 290 milimetatra. Ny tanjon'ity fonosana ity dia ny hampita ny kolontsaina Shanghai amin'ny mpanjifa.

Ny Fankasitrahana

Momba ny A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Yuyuan Road Baijiu Fonosana Toaka Mafy, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Yuyuan Road Baijiu Fonosana Toaka Mafy. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Yuyuan Road Baijiu Fonosana Toaka Mafy dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: Yuyuan Road is a well-known street in Shanghai. The element of design applied the main building of Yanyuan Road. The packaging design transfers a strong cultural context of Yuyuan Road to the audience. The main logo of the design shows the element of Paramount a landmark building in Shanghai. Paramount is a cultural symbol. The design intends to convey the idea of Shanghai culture to the consumer.
Refy & Fonosana: The packaging box dimension is 100mm in length, 100mm in width and 290mm in height.
Marika: Shanghai, Yuyuan Road, History, Street, Building
Teknolojia Famokarana: The outside box uses a recycle material. The material of the outside box is plastic for cost-saving. The material of the bottle is ceramic with spray paint and gold colour. The material of the cover is plastic.
Fanamby Endrika: In the early stage, the design style was not fit the idea of the product. In the final stage, the material expression and cost control have been solved and the design achieves a good result.
Fikarohana: The idea of this design based on the environment of Yuyuan Road Street in Shanghai. The design conveys a strong cultural background. The designers did the site investigation.
Aingam-panahy: The designers did site research on Yuyuan Road during the design process. The designers used the main building on Yuyuan Road for the design element. The packaging design transfers a strong cultural context of Yuyuan Road to the audience. The main logo of the design shows the element of the Paramount a landmark building in Shanghai. The Paramount is a cultural symbol. The design intends to convey the idea of Shanghai culture to consumers.
Faharetan'ny Tetikasa: The project started in November 2018 and finished in September 2019 in Shenzhen.
Fizotr'asa: This Baijiu is produced in Maotai town, Zunyi city, Guizhou province, China. It is a national geographic product of China. The product has been produced 28 years with a collection value. Yuyuan Road is a road with a history in Shanghai. The cooperation between this Baijiu and Yuyuan Road conveys the idea of traditional culture. This design produces many possibilities for design innovation.
Mpikambana ao amin'ny Ekipa: Designer: Wen Liu
Designer: Xuedan Diao
Designer: Min Zhu
Loharanon-tsary: Image #1 Creator Wen Liu, Yuyuan Road Baijiu, 2019
Image #1 Creator Xuedan Diao, Yuyuan Road Baijiu, 2019
Image #1 Creator Min Zhu, Yuyuan Road Baijiu, 2019