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Didactics of Typography Ny Monograma Siantifika by Pawel Krzywdziak

Didactics of Typography Ny Monograma Siantifika by Pawel Krzywdziak is a highly esteemed winner of the very prestigious 2020 A' Design Award Vy in Famolavolana Pirinty sy Haino Aman-jery Navoaka Competition Category.


VyPirinty· 2020

Didactics of Typography Ny Monograma Siantifika

by Pawel Krzywdziak

Client: Jan Matejko Academy of Fine Arts in Cracow, Poland

A' Design Award Vy Winner in Pirinty Category

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Verified Award Winner

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Colors

The Design

About Didactics of Typography Ny Monograma Siantifika

Didactic of typography: Ny fampianarana ny litera / fampianarana miaraka amin'ny taratasiny dia manolotra ireo fomba sy vokatry ny fampianarana taratasy sy typografika amin'ny sekoly kanto polish voafantina. Manarona syllabuse isan-karazany ny boky, ary koa ny fampisehoana sy ny fifanakalozan-kevitra momba ny valin'ny fampianarana mifototra amin'ireo tetik'asa mpianatra manokana. Ny fizotran'ny famolavolana dia nahitana fandrafetana votoaty samihafa sy fiteny roa ary manome fitantarana ara-bakiteny sy fahitana ara-pahitana amin'ny famoahana azy. Ny akorandriaka volomboasary ao amin'ny paleta loko monochromatic ilay endrika dia mitarika ny sain'ny mpamaky amin'ny tontolon'ny typografika mahavariana.

The Recognition

About the A' Design Award Vy

Nandresy ny A' Design Award Vy ny famolavolana Didactics of Typography Ny Monograma Siantifika, fankasitrahana malaza omena ny famolavolana tsara izay mahafeno ny fepetra ara-barotra sy ara-indostria andrasana amin'ny famoronana natao tsara. Ny mpandresy Vy dia mampiseho fahaiza-manao lehibe, fahaizana manokana ambony, fahatakarana manam-pahaizana ary fahaizana mamorona an'ireo mpamorona azy. Andrasana ho famoronana ankasitrahana be, ankafizina ary tiana izay azo ampiharina sady vaovao ny famolavolana Didactics of Typography Ny Monograma Siantifika. Ity famolavolana nandresy ny A' Design Award Vy ity dia mampiray ny fomba fanao tsara indrindra amin'ny indostria ary manana toetra ara-teknika mahomby mifandray amin'ny fahalalana sy ny talenta. Ny famolavolana Didactics of Typography Ny Monograma Siantifika dia hajaina noho ny fitandremany ary natao hanome fanatsarana ny kalitaon'ny fiainana izay manampy hahatonga ny tontolo ho toerana tsara kokoa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The modest form of this scientific monograph contains a layout organizing articles with a diverse structure, all describing different teaching insights. It was necessary to place the Polish and English versions of the text in parallel, as well as many illustrations of student work and photos from the studios. The visual style of the publication was obtained by a monochrome color palette with orange accents, printed on the uncoated surface of a cream white paper.
Dimensions & Packaging
Format: 200 x 17 x 260 mm, 180 pages
Tags
Didactics, Learning, Teaching, Lettering, Typography, Calligraphy, Typeface, History, Fonts, Hand-lettering
Production Technology
Soft cover with flaps, book printed in Pantone 021U and offset black, paper: Munken Pure 120, 300 g/m2 by Arctic Paper
Design Challenge
The design challenge was to find typographic and graphic solutions, that would both unify articles and illustrations within the publication, but also distinguish various elements like data, lists, schemes, and individual student work. To maintain bilingual narration, the text is set in two coordinated columns, with different width and font size.
Research
The project started with a conference, which aimed to exchange experiences related to teaching typography to art and design students. Afterwards, materials from the speakers were collected – their reflections, curriculums, student works, and conclusions concerning other speeches. The edition was supposed to correspond with the discourse – it was not meant to be a catalogue of students portfolios, but a notation of different insights, giving a holistic view on typography teaching in Poland.
Inspiration
"Didactics of Typography. Teaching the Letter / Teaching with the Letter" is an attempt to present the methods and outcomes of teaching lettering and typography. The authors hope that it may serve as a springboard for a broader debate on the current state and future of the discipline, as well as the place of typography in contemporary design art. The volume contains outlines of various syllabuses, as well as presentations and discussions of teaching outcomes based on specific student projects.
Project Duration
The project started in April 2018 with a typographic conference in Cracow, Poland. The publication was issued in 2019.
Operation Flow
The book includes 12 illustrated chapters, 10 of which are related to different typographic studios. In order to facilitate navigation through the publication, the chapters have been separated by sections comprehensively presenting the most important information about the studios and the profiles of teachers. The text layout allows both to focus on reading the articles and to simultaneously have an overview on illustrations and diagrams relevant to particular issues. The narration is carried out by colour accents, drawing the reader's attention to the most important elements related to the topic.
Patents
© Jan Matejko Academy of Fine Arts in Cracow, Poland, 2019. The copyrights contained in this volume belong to their authors.
Image Credits
Paweł Krzywdziak, 2019.

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