Hello Future Ny Fampirantiana by Nicoletta Santini is a highly esteemed winner of the very prestigious 2020 A' Design Award Vy in Famolavolana Habaka Anatiny ary Fampisehoana Competition Category.
VyAnatiny· 2020
Hello Future Ny Fampirantiana
Client: BD Expo S.R.L.
A' Design Award Vy Winner in Anatiny Category
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- Verified Award Winner
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The Design
About Hello Future Ny Fampirantiana
"Kely kokoa" dia ny filozofia, izay nanentana ny tetik'asa amin'ity fanavaozana maoderina sy kely ity. Ny fahatsorana miaraka amin'ny fiasa sy ny fifandraisana ara-pihetseham-po no hevitra ao ambadik'io famolavolana io. Ny endrika endrika futurist amin'ny firafitra natambatra tamin'ny andalana tsotsotra fampisehoana toa ny lozisialy fampirantiana sy grika ary ny kalitaon'ireo fitaovana sy famaritana hamaritana io tetik'asa io. Ho fanampin'izany, ny fanjavonan'ny vavahady hafa noho ny fiovan'ny fomba fijery dia ilay singa mampiavaka azy ity.
The Recognition
About the A' Design Award Vy
Nandresy ny A' Design Award Vy ny famolavolana Hello Future Ny Fampirantiana, fankasitrahana malaza omena ny famolavolana tsara izay mahafeno ny fepetra ara-barotra sy ara-indostria andrasana amin'ny famoronana natao tsara. Ny mpandresy Vy dia mampiseho fahaiza-manao lehibe, fahaizana manokana ambony, fahatakarana manam-pahaizana ary fahaizana mamorona an'ireo mpamorona azy. Andrasana ho famoronana ankasitrahana be, ankafizina ary tiana izay azo ampiharina sady vaovao ny famolavolana Hello Future Ny Fampirantiana. Ity famolavolana nandresy ny A' Design Award Vy ity dia mampiray ny fomba fanao tsara indrindra amin'ny indostria ary manana toetra ara-teknika mahomby mifandray amin'ny fahalalana sy ny talenta. Ny famolavolana Hello Future Ny Fampirantiana dia hajaina noho ny fitandremany ary natao hanome fanatsarana ny kalitaon'ny fiainana izay manampy hahatonga ny tontolo ho toerana tsara kokoa.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The central laminated wooden gate, designed to create an open space stand and to make the company name stand-out on every side, characterizes the stand.
This structure is surrounded by several minimal displays always in high quality laminated wood, which delimits the accesses to the central meeting area such as permits the client to exhibit his products in a sophisticated way.
To guarantee the correct impact for the corporate communication two wide led walls were laterally arranged. - Dimensions & Packaging
- This 3 sides open stand measures mt. 16 x 9 m (144 mq) and it reaches a maximum height of 5 m with the gate structure and back wall.
- Tags
- Exhibition Design, Pavoni Italia, BD Expo, Sigep, Rimini fair, modular furniture, futuristic exhibition structure, less is more, minimalism and functionality
- Production Technology
- The stand is based on a raised platform with natural laminated flooring.
The structures such as the displays of the stand are made of laminated wood, while the furnishings are made of metal and plastic. The LED lightings such as two led walls with relative audio system and control were disposed in addiction to 3D logos and stickers. - Design Challenge
- The challenge was to give a unique identity that could be remembered, a simple and representative stand, where the products could be enhanced, creating a futuristic identity.
- Research
- The research was aimed at giving a unique character to the stand, which stood out for its originality and simplicity. The goal was to give the company an innovative, quality and recognizable character. To create this project I studied the selected products the client wanted to exhibit such as the minimal corporate communication, trying to combine them with futuristic design.
- Inspiration
- Simplicity combined with functionality and emotional connection were the concepts behind this minimal exhibition stand.
The futuristic shape of the central structure combined with the simplified lines of the displays such as the selected range of exhibited products and graphics and the high quality of materials and finishing proposed are the representation of this philosophy, usually expressed with the words "Less is more". - Project Duration
- The project started in 2019 and was exhibited at the world's top event for the entire supply chain of the Artisan Pastry, the Sigep Exhibition that took place in Rimini, Italy, in January 2020.
- Operation Flow
- The illusion of a different gate because of the viewpoint changes is the distinctive element that makes the stand unique.
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