Oulevi Packaging Design Fonosana Labiera nataon'i Zhangyong Hou

Ny endrika Oulevi Packaging Design Fonosana Labiera nataon'i Zhangyong Hou dia mpandresy sarobidy amin'ny 2021 A' Design Award Vy amin'ny Sokajin'ny Fifanintsanana Famolavolana Fonosana.

VyFonosana· 2021

Oulevi Packaging Design Fonosana Labiera

nataon'i Zhangyong Hou

Mpanjifa: Oulevi

Mpandresy A' Design Award Vy amin'ny Sokajy Fonosana

10,581

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #106057

Tsidiho ny Tranonkala Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Oulevi Packaging Design Fonosana Labiera

Oulevi dia famolavolana fonosana ho an'ny labiera draft. Ny fitoeran-javatra dia boaty vy tsy misy harafesina (stainless steel) misy votoatiny henjana iray litatra, ary manana habe mivelatra fisaka 274 mm ny halavany sy 193 mm ny hahavony. Ny sary vita pirinty dia mamorona ny endriky ny fisaky ny kaopy labiera. Ny sary an-tsary dia mampiseho ny niaviany ny akora fototra, izay orja avy any Australia, lalivay avy any Avaratr'i Eoropa ary hops avy any Amerika Avaratra. Ny mari-pamantarana kaopy dia manampy ny mpanjifa hahafantatra ny marika hatramin'ny lavitra. Ny tanjon'ny famolavolana dia ny hampiseho mazava ny tantaran'ny vokatra eo amin'ny sarabatan'ny fivarotana.

Ny Fankasitrahana

Momba ny A' Design Award Vy

Nandresy ny A' Design Award Vy ny famolavolana Oulevi Packaging Design Fonosana Labiera, fankasitrahana malaza omena ny famolavolana tsara izay mahafeno ny fepetra ara-barotra sy ara-indostria andrasana amin'ny famoronana natao tsara. Ny mpandresy Vy dia mampiseho fahaiza-manao lehibe, fahaizana manokana ambony, fahatakarana manam-pahaizana ary fahaizana mamorona an'ireo mpamorona azy. Andrasana ho famoronana ankasitrahana be, ankafizina ary tiana izay azo ampiharina sady vaovao ny famolavolana Oulevi Packaging Design Fonosana Labiera. Ity famolavolana nandresy ny A' Design Award Vy ity dia mampiray ny fomba fanao tsara indrindra amin'ny indostria ary manana toetra ara-teknika mahomby mifandray amin'ny fahalalana sy ny talenta. Ny famolavolana Oulevi Packaging Design Fonosana Labiera dia hajaina noho ny fitandremany ary natao hanome fanatsarana ny kalitaon'ny fiainana izay manampy hahatonga ny tontolo ho toerana tsara kokoa.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: Oulevi is a newly established enterprise specializing in raw beer. Oulevi beer uses barley from Australia, yeast from northern Europe and hops from North America. Therefore, in the packaging design, the origin of raw materials is shown through illustration, and the appearance outline is a glass of beer, which not only increases the display effect, but also enables consumers to understand the excellent quality of products.
Refy & Fonosana: Net content：1 liter ，
Development dimension: 274mm long, 193mm high
Marika: Beer packaging, illustration, beer logo design
Teknolojia Famokarana: Stainless steel can
Fanamby Endrika: As a new brand, how to let consumers quickly see you on the shelf, how to quickly understand the advantages of products, these are the most difficult and need to be solved. Give the product a symbol of beer cup, and show the advantages of the product in the form of illustration, which is a good solution to the above problems.
Fikarohana: Through the investigation of consumers, they want to know more about the story behind the product to help them judge the quality of the product. Most of the time, consumers see patterns that they don't want to do with the product. They can only decide to buy by the brand size. We collect the opinions of consumers, select the most mentioned opinions from them, and find the solutions.
Aingam-panahy: Looking for visual language that can tell the unique charm of oulevi beer is the first problem to be solved. Pour out a cup of fragrant beer, and look at it as if you see all it has: barley from Australia, top hops imported from North America, yeast from northern Europe, etc., all of which are shown in front of your eyes like a movie. The rudiments of packaging have already been shown in your brain. Use illustration to show all of them.
Faharetan'ny Tetikasa: It took a month,
Location: Dalian, China
Mpikambana ao amin'ny Ekipa: Zhangyong Hou