Yes Thai Fusion Bistro Endrik'ny Ao Anatin'ny Trano Fisakafoanana by Hejidesign is a highly esteemed winner of the very prestigious 2021 A' Design Award Varahina in Famolavolana Habaka Anatiny ary Fampisehoana Competition Category.
VarahinaAnatiny· 2021
Yes Thai Fusion Bistro Endrik'ny Ao Anatin'ny Trano Fisakafoanana
by Hejidesign
Client: Hejidesign
A' Design Award Varahina Winner in Anatiny Category
Verified Award Winner
Verify Award Status for #107329The Design
About Yes Thai Fusion Bistro Endrik'ny Ao Anatin'ny Trano Fisakafoanana
Ny Yes Thai Fusion Bistro dia endrik'ny ao anatin'ny trano fisakafoanana any Shenzhen. Ny fidirana dia haingoana amin'ny mozaika mainty tanteraka, sarintany malefaka izay mampiaiky ny masontsivana amin'ny logo Yes Thai, izay ny sisin-tsoratra mihodina dia mampahatsiahy ny fiteny Thai. Ny jiro LED miolikolika dia mihodina manerana ny tafo, mampiseho endrika jiro mikorisa eo amin'ny velaran'ny renirano any Thailandy. Tafo mitongilana dia manarona ny faritra fipetrahana. Ny loko tsotra mainty, fotsy ary gisa dia mampiseho fomba fiainana maoderina tsotra sy tsy be haingo. Ny famolavolana dia mampifangaro ny fomba maoderina sy ny fomba tantsaha nentin-drazana Thai.
The Recognition
About the A' Design Award Varahina
Nandresy ny A' Design Award Varahina ny famolavolana Yes Thai Fusion Bistro Endrik'ny Ao Anatin'ny Trano Fisakafoanana, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Yes Thai Fusion Bistro Endrik'ny Ao Anatin'ny Trano Fisakafoanana. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Yes Thai Fusion Bistro Endrik'ny Ao Anatin'ny Trano Fisakafoanana dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Yes Thai is pays tribute to the modern and the traditional, entwining the commonalities and differences between the two into a distinctively fresh design and creating an atmosphere that simply feels alive.
- Dimensions & Packaging
- The visual identity, designed by JUKE Creative Design, uses abstract silhouettes of tropical vegetable and fruit, conjuring the feeling of relaxing on the beach and listening to the sounds of the waves.
The bar area, serving mixed drinks to both inside and outside seating areas, stays true to the overarching brand identity, decorated with silhouettes of tropical fruit, white paint, and stainless steel framing.
The brand identity is designed using an open framework, displaying the contrast between brightness and shadow, while also maintaining the vibrancy of open space. - Tags
- hejidesign, thai, restaurant, lounge bar, shenzhen, led
- Production Technology
- The entrance is decorated with a pure black mosaic, serving as a subtle backdrop that draws attention to the Yes Thai logo, which incorporate s elements of the Thai language through the curled edges of the letters Y, T, and I. The lounge area complete with a sofa, chairs, and tropical plants adds to the overall modern vibe of the restaurant.
The abstract black and white pattern that covers the floor is also reflected in the ceiling. The LED lights augment the unconventional look of the reflected pattern by illuminating it with a purple glow. Curving LED lights wind across the entire surface of the ceiling, evoking an image of lights dancing on the surface of the Menam River in Thailand.
A slanted ceiling covers the seating area, decorated with the faint shadows of trees, makes diners feel as if they are enveloped under the canopy of a river cruise.
Bright blue lights form the sentence Same, same, but different, a sentence all too familiar to anyone who has travelled to Thailand. - Design Challenge
- How to pay tribute to the modern and the traditional, entwining the commonalities and differences between the two into a distinctively fresh design and creating an atmosphere that simply feels alive.
- Inspiration
- Hejidesign used a black and white backdrop to define the overall style of the restaurant, while also integrating Southeast Asian elements, combining modern and traditional Thai styles to create a young and vibrant atmosphere.
A simple black, white and grey color scheme gives a nod to the modern attitude of a minimalistic lifestyle, and is consistent with the current trend towards natural foods and unpolluted spaces. - Project Duration
- The project started in December 2019 and finished in May 2020 in Shenzhen.
- Patents
- Hejidesign
- Team Members
- Yan Chen, Fengmao Hsu, Anqin He, Wanjun Xie, Xiran Huang, Yiluo He
- Image Credits
- Hejidesign
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