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Dexig.NA Kitapo Kely Azo Amboarina by Arin Jeong

Dexig.NA Kitapo Kely Azo Amboarina by Arin Jeong is a highly esteemed winner of the very prestigious 2021 A' Design Award Volafotsy in Famolavolana Fanampiny Lamaody sy Dia Competition Category.


VolafotsyFanampiny· 2021

Dexig.NA Kitapo Kely Azo Amboarina

by Arin Jeong

A' Design Award Volafotsy Winner in Fanampiny Category

Colors

The Design

About Dexig.NA Kitapo Kely Azo Amboarina

Dexig.NA dia kitapo kely azo amboarina vita amin'ny hoditr'omby. Ny anarana dia fitambaran'ny teny hoe design sy DNA. Miolikolika ny endriky ny kitapo, notarihin'ny bikan'ny fototarazo. Ireo lamina nalaina avy amin'ny biby, zavamaniry ary bibikely dia atao pirinty amin'ny hoditra amin'ny alalan'ny fanontam-pirinty nomerika. Ny andriamby maivana ao anatin'ny kitapo dia mamela ny lamina hapetaka sy hesorina malalaka, ka afaka mamorona endrika manokana ny mpampiasa tsirairay. Ny kitapo dia mirefy 220 amin'ny 25 amin'ny 90 milimetatra. Ny tanjona dia ny hanampiana ny olona haneho ny toetrany sy hanorina fifandraisana.

The Recognition

About the A' Design Award Volafotsy

Nandresy ny A' Design Award Volafotsy ny famolavolana Dexig.NA Kitapo Kely Azo Amboarina, fankasitrahana malaza be omena ny famolavolana ambaratonga ambony, tsara tarehy ary mahavariana. Ny mpandresy Volafotsy dia asa mamirapiratra dia mamirapiratra ary mamorona dia mamorona izay maneho ny fahaizana, ny talenta ary ny fahamaotinan-tsain'ny mpamolavola azy. Andrasana ho asa mahagaga, ohatra tsara, mahay amin'ny asa ary vaovao amin'ny halalin-tsaina ny famolavolana Dexig.NA Kitapo Kely Azo Amboarina. Ity famolavolana nandresy ny A' Design Award Volafotsy ity dia fikarohana miavaka be ary ankafizina izay mahasoa ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Dexig.NA Kitapo Kely Azo Amboarina dia famoronana mahazo fitaka be izay mamaly ny faniriana, mitondra fihetseham-po tsara ary mamelona fahagagana sy fahatalanjonana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Design your own DNA. DexigNA
Humans get happiness in various relationships with people. I thought about how a designer could help people build relationships. I designed a bag that allows users to express each other's personalities metaphorically so that they can attract each other's attention. Dexig.NA is a compound word of Design and DNA that is a twisted leather bag designed inspired by the form of genes.
Dimensions & Packaging
Size : 220mm*25mm*90mm
Tags
bag, customizing, personality, minibag, leather, modern
Production Technology
After extracting the line with Rhino, a bag was made using cow leather. The pattern was printed by digital printing on the leather.
Design Challenge
It was the hardest to create a twisted shape like a gene. However, after prototyping from numerous angles, I found the most appropriate degree of twist.
Research
Humans become happy through relationship. I designed DexigNA from the question that how the designer can increase the number of human encounters. Can't we wear our own personality that we judge? As if expressing oneself through fashion, hairstyle, and makeup to radiate charm, the personality can also be expressed metaphorically through fashion! Linea Pelle's leather was supported, and it was produced under the guidance of Professor Kanghyun Lee and Cheolyong Choi of Hongik University.
Inspiration
We are created and live by a given gene. The DexigNA project, which started with the idea of'Can't users design their own genes?', is inspired by the twisted and connected forms of genes. The pattern design is inspired by the patterns of animals, plants, and insects. Because we use different creatures a lot when comparing their friends, family, or else. Users can freely decorate their bags using patterns and magnets attached to each bag.
Project Duration
The project was started from March 16 to July 3, 2020, and will be exhibited at the Hongik University exhibition place in LineaPelle, Italy in the spring of 2021.
Operation Flow
This bag is attractive in itself as user can customize their own mini bag even if the user does not know the purpose and meaning of the bag or pattern. There is a light magnet inside the bag. Users can freely attach and detach the pattern they want to design the bag as if creating their own genes.

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