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ServiceNow Primary Function: Famolavolana Anaty Birao by Shirli Zamir

ServiceNow Primary Function: Famolavolana Anaty Birao by Shirli Zamir is a highly esteemed winner of the very prestigious 2021 A' Design Award Volafotsy in Famolavolana Habaka Anatiny ary Fampisehoana Competition Category.


VolafotsyAnatiny· 2021

ServiceNow Primary Function: Famolavolana Anaty Birao

by Shirli Zamir

Client: ServiceNow

A' Design Award Volafotsy Winner in Anatiny Category

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Verified Award Winner

Verify Award Status for #112804

Colors

The Design

About ServiceNow Primary Function: Famolavolana Anaty Birao

ServiceNow dia famolavolana anaty birao mirefy 1800 metatra toradroa manerana trano roa mifandray. Ny fandaminana dia manolo ny efitrano mihidy amin'ny toerana mipetraka misokatra antsasany voalamina ho toy ny fitobiana miasa. Ny hevitra dia avy amin'ny fikarohana momba ny hevitry ny fitobiana, na amin'ny maha toerana azy na amin'ny maha mponina eo an-toerana azy. Ny sary an-tsoritra fizarazarana tsotra misy sisiny manify sy fiampitana mitsivalana no namolavola ny lamin'ny fandraisana, ny toeram-piantsona telefaonina misokatra ary ny fizarazarana. Ny hazo naverina nampiasaina dia ampiasaina eo amin'ny nosin-dakozia sy tribiona ao amin'ny lakozia, ary ny vato fanorenana averimberina no mamorona ny fototry ny nosy.

The Recognition

About the A' Design Award Volafotsy

Nandresy ny A' Design Award Volafotsy ny famolavolana ServiceNow Primary Function: Famolavolana Anaty Birao, fankasitrahana malaza be omena ny famolavolana ambaratonga ambony, tsara tarehy ary mahavariana. Ny mpandresy Volafotsy dia asa mamirapiratra dia mamirapiratra ary mamorona dia mamorona izay maneho ny fahaizana, ny talenta ary ny fahamaotinan-tsain'ny mpamolavola azy. Andrasana ho asa mahagaga, ohatra tsara, mahay amin'ny asa ary vaovao amin'ny halalin-tsaina ny famolavolana ServiceNow Primary Function: Famolavolana Anaty Birao. Ity famolavolana nandresy ny A' Design Award Volafotsy ity dia fikarohana miavaka be ary ankafizina izay mahasoa ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana ServiceNow Primary Function: Famolavolana Anaty Birao dia famoronana mahazo fitaka be izay mamaly ny faniriana, mitondra fihetseham-po tsara ary mamelona fahagagana sy fahatalanjonana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The initial concept of the project was born from the research of what is Israeli "Locality". Taking into consideration that the company shifted from sitting in cubicles to sitting in a semi open-space, this created the perfect basis to the concept. The term "neighborhood" was studied in terms of space, and in terms of the local population. The brief received spoke the love and appreciation for recycled and local materials. These two became the basis to the design.
Dimensions & Packaging
The project is 1800 sqm including a new section in a new building, and a renovated side in the original building. Both Buildings are connected and therefore it is one large office.
Tags
Interior Design, Office Interior Design, Offices in Israel, ServiceNow Offices in Israel, New offices
Production Technology
Following the brief's importance in using recycled materials, we used recalimed wood in the cafeteria kitchen island, along with the cafeteria's tribune. In addition, the kitchen island top wood is placed on recycled building blocks used as the base to the island.
Design Challenge
The challenge of the project from the clients' side was "selling" the transition from cubicles to open-space seating. Therefore, for us, the creative research for the correct partiton that will part between workers and also between the workers and the social corridor was a main challenge. In addition, budget was challenging and therefore the design had to be unique and creative but not expensive.
Research
We researched the term "neighborhood" in terms of space, and in terms of the local population. We asked questions such as "what is eating in a neighborhood?" "what is it like working in a neighborhood?" "what is it like socializing in a neighborhood?" and etc. in addition, the client gave us a brief which spoke the love and appreciation for recycled, re-used, local materials.
The answers to these questions and requests were the first blossoms to the initial plan layout, design concept, materials and colors, and even the fine details of the graphic language, carpentry and furniture.
Inspiration
We researched the term "neighborhood" in terms of space, and in terms of the local population. We asked questions such as "what is eating in a neighborhood?" "what is it like working in a neighborhood?" "what is it like socializing in a neighborhood?" The design language was born from a basic sketch of an almost tribal looking partition, with a thin border and a diagonal crossing. This produced the formative design coming to life in the reception pattern, the open phone booth, and partitions.
Project Duration
Project started in October 2019 in Petah Tikva Israel and finished October 2020.
Operation Flow
The project includes an entrance with a large reception and a Client-Facing conference room, 2 large training rooms connected by a collectible partition, small coffee point for visitors, large cafeteria, A-Formal and Formal conference rooms and meeting salons, open phone booths, phone booth rooms and a neighborhood working area. In addition there is a game room and a large A formal conference room with a wooden tribune.
Team Members
Shirli Zamir
Ayelet Goren
Image Credits
Yoav Peled - Peled Studio

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