Time Fonosana Saron-tava by Jie Yang is a highly esteemed winner of the very prestigious 2021 A' Design Award Volafotsy in Famolavolana Fonosana Competition Category.

VolafotsyFonosana· 2021

Time Fonosana Saron-tava

by Jie Yang

Client: Decelent

A' Design Award Volafotsy Winner in Fonosana Category

22,124

Verified Award Winner

Verify Award Status for #116676

View at A' Design Award Press Release Award Badge

Colors

The Design

About Time Fonosana Saron-tava

Time dia famolavolana fonosana natao ho an'ny saron-tava mampando hoditra. Ny boaty dia misokatra toy ny boky, ka azo tovaozina avy amin'ny pejy voalohany ka hatramin'ny farany ny pejy. Ny sary dia mampiasa biby an-drano avy amin'ny angano tranainy sinoa sy loko nalaina avy amin'ny hosodoko Dunhuang. Ny fonosana ivelany dia misy halavany 200 mm, sakany 110 mm ary hateviny 50 mm. Taratasy azo simbaina no fitaovana fototra ampiasaina. Ny fikarakarana famiratana UV sy ny fanindriana miverimberina dia manampy fifanoheran-doko amin'ny fototra maizina. Ny famolavolana dia mampifandray ny kolontsaina nentim-paharazana amin'ny marika kanto fanaovana haingo maoderina.

The Recognition

About the A' Design Award Volafotsy

Nandresy ny A' Design Award Volafotsy ny famolavolana Time Fonosana Saron-tava, fankasitrahana malaza be omena ny famolavolana ambaratonga ambony, tsara tarehy ary mahavariana. Ny mpandresy Volafotsy dia asa mamirapiratra dia mamirapiratra ary mamorona dia mamorona izay maneho ny fahaizana, ny talenta ary ny fahamaotinan-tsain'ny mpamolavola azy. Andrasana ho asa mahagaga, ohatra tsara, mahay amin'ny asa ary vaovao amin'ny halalin-tsaina ny famolavolana Time Fonosana Saron-tava. Ity famolavolana nandresy ny A' Design Award Volafotsy ity dia fikarohana miavaka be ary ankafizina izay mahasoa ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Time Fonosana Saron-tava dia famoronana mahazo fitaka be izay mamaly ny faniriana, mitondra fihetseham-po tsara ary mamelona fahagagana sy fahatalanjonana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: First of all, the designer integrates the book creativity into the packaging, which means that reading this book from beginning to end is like growing from youth to old. While our appearance changes, our inner beauty is gained.
Secondly, this case is a moisturizing facial mask specially designed for women.
The designer applies the ancient Chinese mythological story of the water beast as a creative element and the Dunhuang mural colors from thousands of years ago marking the friendly exchanges between China and the world on the Silk Road to empower the culture value of this product.
Dimensions & Packaging: The outer package is 50 mm thick, 200 mm long and 110 mm wide.
Tags: Ancient myths, Dunhuang murals, innovative expression of open box of books, connotative beauty
Production Technology: The choice of materials is mainly made of degradable environmental protection paper, which emphasizes the harmonious coexistence of human and environment.
Design Challenge: This package takes black as the base color, the picture color will be affected, not bright enough, it is difficult to open the picture space sense. Finally, the picture is treated with UV brightening technology to make the whole picture bright, and repeated bumping is used to enhance the sense of hierarchy of the picture.
Research: This design is an upgrade case. Customers hope that the new scheme will have more China cultural connotations, and better display the gorgeous packaging, which is different from the packaging techniques used in the market.
After in-depth research, we find that consumers are more willing to spend on novelty and culture. Therefore, we decided to make some innovations: we will browse the form of books as a way of opening and closing the mask, and integrate the color art of Dunhuang murals to recreate the product
Inspiration: The design inspiration comes from books. As life is like a book. Reading this book from beginning to end is like growing from youth to old. While our appearance changes, our inner beauty is gained.
Applying the ancient Chinese mythological story of the water beast as a creative element and the Dunhuang mural colors from thousands of years ago marking the friendly exchanges between China and the world on the Silk Road to empower the culture value of this product.
This work not only shows the long history of human art and cultural heritage but also brings consumers to contemplation on the life.
Project Duration: The project started in July 2020 and completed in September 2020.
Designed, proofed and manufactured in Shenzhen.
Operation Flow: The designer integrates traditional culture with modern fashion to this brand-new cosmetics brand. This is the original intention of our mask. Through the study of history and ancient art, the designer uses a new way to manifest the classic and modern.
Team Members: JieYang