Volamena Fonosana · 2021
Pepsi New Year 2020 Fonosana Zava-pisotro
by PepsiCo Design and Innovation
- A' Design Award Volamena 2021 in Fonosana
- CLIENT: PepsiCo Design & Innovation
- Estimated Number of Design Views: 34,941
- Verification code 5A72A4A3B1 · Verify this award
Colors
About Pepsi New Year 2020 Fonosana Zava-pisotro
Ny Pepsi New Year 2020 dia andiana kapoaka zava-pisotro voafetra ny isany noforonina ho an'ny vanim-potoanan'ny Taom-baovao any Rosia. Ny kapoaka tsirairay dia mitondra endri-tsoratra natao manokana sy hafatra fohy nalaina avy amin'ny kolontsaina, ny vazivazy ary ny fomban-drazana eo an-toerana. Manana feo manokana ireo hafatra, ka afaka misafidy izay tsapany fa mifanandrify aminy indrindra ny mpanjifa. Misy hashtag iraisan'ny andiany, izay adika hoe raiso ny Pepsi raha, manasa fifanakalozana amin'ny tambajotra sosialy. Ny fomba fiasa mora ovaina amin'ny famolavolana dia mamela ny hevitra hampifanarahana amin'ny tsena eo an-toerana hafa, mampivelatra sy manome endrika manokana ny fankalazana ny Taom-baovao.
About the A' Design Award Volamena
Nandresy ny A' Design Award Volamena ny famolavolana Pepsi New Year 2020 Fonosana Zava-pisotro, fankasitrahana malaza indrindra tsy refesi-mandidy omena ny famolavolana kilasy voalohany, mahagaga ary miavaka. Ny mpandresy Volamena dia famoronana vaovao indrindra, mahay mijery lavitra ary mamirapiratra mahafinaritra izay maneho ny fahamoramoran-tsaina, ny fahendrena ary ny fahaizan'ny mpamolavola azy. Andrasana ho fikarohana mahazo ankasitrahana indrindra, mitarika ny fironana ary tsangambato ny famolavolana Pepsi New Year 2020 Fonosana Zava-pisotro izay mamatsy sanda tsy mbola nisy toy izany. Ity famolavolana nandresy ny A' Design Award Volamena ity dia tetikasa mahavariana sy hajaina izay mahasoa be ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Pepsi New Year 2020 Fonosana Zava-pisotro dia mamorona fihetseham-po mafy momba ny faniriana, mamelona ny ahiahy, mamporisika ny fahaiza-mamorona ary mahasarika antsika.
Press Kit
- Unique Properties
- This set of limited edition Pepsi cans, available in Russia, celebrates the spirit of the 2020 New Year. Across brands, limited editions are extremely popular during this time of year and Pepsi needed an eye-catching concept of its own to promote with the launch of the New Year. Embracing beloved traditions during this time of year, these designs aim to engage consumers further with social media interaction. Every design also includes the series hashtag, which translates as #takepepsiif, inviting consumers to choose the New Year message that feels most relevant to them.
- Tags
- Packaging, Beverage
- Inspiration
- Each can design features a distinctive custom-made typeface and iconic messaging, based on local culture and habits, humor and traditions which makes every can feel personal. The flexible design approach allows the concept to easily be adapted for local markets, expanding and personalizing the celebration of the New Year.
