Moose Piss Sary Miaina Fampiroboroboana by Bruno Cintra is a highly esteemed winner of the very prestigious 2021 A' Design Award Volamena in Famolavolana Sarimihetsika, Lahatsary ary Horonantsary Competition Category.
VolamenaSarimihetsika· 2021
Moose Piss Sary Miaina Fampiroboroboana
by Bruno Cintra
Client: Hermoso Compadre
A' Design Award Volamena Winner in Sarimihetsika Category
Verified Award Winner
Verify Award Status for #119093The Design
About Moose Piss Sary Miaina Fampiroboroboana
Moose Piss dia sary miaina fampiroboroboana noforonina ho ampahany fototra amin'ny fanentanana fanolorana labiera vaovao. Maharitra 40 segondra ilay sary miaina, mandeha amin'ny hafainganana 12 sary isan-tsegondra ary novokarina tamin'ny fahitana 4K. Nampiarahina ny sary an-tanana sy ny sary fanoharana ary ny hosodoko nomerika, ary nampiasaina rindrambaiko sary ho an'ny famoronana sy ny fanitsiana feo. Nofidiana ny fomba tsy manaja fomba amam-panao sy mampihomehy mba hifanaraka amin'ny toetran'ilay marika labiera. Novaina endrika ny singa voajanahary mba hananganana tontolo mihoatra ny zava-misy. Natao ho an'ny horonan-tsary an-tserasera sy ny sehatra media sosialy ilay sary miaina.
The Recognition
About the A' Design Award Volamena
Nandresy ny A' Design Award Volamena ny famolavolana Moose Piss Sary Miaina Fampiroboroboana, fankasitrahana malaza indrindra tsy refesi-mandidy omena ny famolavolana kilasy voalohany, mahagaga ary miavaka. Ny mpandresy Volamena dia famoronana vaovao indrindra, mahay mijery lavitra ary mamirapiratra mahafinaritra izay maneho ny fahamoramoran-tsaina, ny fahendrena ary ny fahaizan'ny mpamolavola azy. Andrasana ho fikarohana mahazo ankasitrahana indrindra, mitarika ny fironana ary tsangambato ny famolavolana Moose Piss Sary Miaina Fampiroboroboana izay mamatsy sanda tsy mbola nisy toy izany. Ity famolavolana nandresy ny A' Design Award Volamena ity dia tetikasa mahavariana sy hajaina izay mahasoa be ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Moose Piss Sary Miaina Fampiroboroboana dia mamorona fihetseham-po mafy momba ny faniriana, mamelona ny ahiahy, mamporisika ny fahaiza-mamorona ary mahasarika antsika.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project was created to be the main part of the beer launch campaign.
I used manual drawing techniques, combined with illustration and digital painting. In addition, 3 software were used to assist in the composition. - Dimensions & Packaging
- A digital animation, meant to run on YouTube, Vimeo, Facebook and Instagram. It is 40 seconds long, with a frame rate of 12 frames/second. The resolution is 4k.
- Tags
- Beer, Animation, Illustration, design, modern.
- Production Technology
- Manual draw and graphic software like Photoshop, After Affects and Audition.
- Design Challenge
- Choose a style that matches the product's proposal.
- Research
- I researched how the target audience would react to an animation like this, turning points and impact for the brand. As insights, I realized that the public likes to try products with bold communication, which reinforced the desired concept.
- Inspiration
- I looked for an irreverent style that matched the beer brand. A modern and humorous illustration, to make a perfect combination with beer. In addition, I was also inspired by natural elements, and restyled them to create a "surreal world" for the animation.
- Project Duration
- 2 months.
- Operation Flow
- it is supposed to run on several players, and you can find the key points in seconds 04 ', 10', 20 ', 26' and 30'.
- Patents
- No patents.
- Team Members
- Bruno Cintra
- Image Credits
- No copyrights.
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