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Evershine Fonosana Vokatra by Wanling Yan

Evershine Fonosana Vokatra by Wanling Yan is a highly esteemed winner of the very prestigious 2021 A' Design Award Varahina in Famolavolana Fonosana Competition Category.


VarahinaFonosana· 2021

Evershine Fonosana Vokatra

by Wanling Yan

A' Design Award Varahina Winner in Fonosana Category

9,203

Verified Award Winner

Verify Award Status for #123488

Colors

The Design

About Evershine Fonosana Vokatra

Evershine dia fonosana natao ho an'ny fanamafisan-pofona lamba ampiasaina mandritra ny fanasana. Ny endriky ny tavoahangy dia manahaka ny akanjo, izay maneho ny fikarakarana atao amin'ny fitafian'ny fianakaviana. Ny endriny fotsy sy tsotra dia mampiseho mazava ny tanjon'ny vokatra amin'ny fijerena voalohany ary mifanaraka amin'ny tian'ny ankohonana tanora. Ny fonony dia vita amin'ny polyethylene henjana be (high-density polyethylene), tsy mamela rivotra hiditra ary tsy mangarangarana, izay mamerana ny fihenan'ny fofona sady mampitombo ny faharetan'ny vokatra amin'ny fivarotana. Ny sarony dia mety ampiasaina koa ho fandrefesana manodidina ny 15 grama. Fofona efatra no aseho amin'ny alalan'ny loko mifanentana amin'ny voanjo kely, kordonina ary soratra.

The Recognition

About the A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Evershine Fonosana Vokatra, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Evershine Fonosana Vokatra. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Evershine Fonosana Vokatra dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The packaging of the in-wash scent booster is in the shape of a garment, symbolizing the care of the family. Only at first glance, consumers will grasp the function of the product. The attractive white packaging gives out a sense of affinity, mirroring the product’s ability to bestow people’s clothes with faint scent. Also, the design is highly portable, catering to the needs of daily uses.
Dimensions & Packaging
Bottle size: 128×60×147mm
Color box size: 132×64×151mm
Tags
Laundry companion, fragrance beads, personal care, environmental protection, simple
Production Technology
The packaging is made of environmental-friendly HDPE, which feels like wax and allows girls to easily unscrew the cap. The making process is not complicated, though, the packing is airtight and opaque to prevent the aroma from evaporating under light and extend the shelf life. The bottle size is based on the volume to avoid over-packaging and control costs.
Design Challenge
The design was challenged by two aspects:

First, whether holding the packaging can be comfortable or not. The designer first made a prototype on the basis of his initial design, only to find that he failed to consider the comfort of holding. After continuously revising the design and making prototypes, the current version is the most comfortable one for users to hold.

Second, the material of the packaging, which is particularly important due to its specific shape. The designer made a comparison of prototypes and eventually chose to use HDPE material on the perspective of environmental protection and aesthetics.
Research
The product is aimed at young people, and the packaging design should conform to the aesthetic style of young people. After a lot of market research, designers found that contemporary young people like to pursue interesting lifestyles and simple aesthetics. Therefore, the design breaks the common packaging styles on the market, and the overall design is more concise and interesting. It shifts from focusing on market consistency to respecting the aesthetic standards and personal needs of young people.
Inspiration
The design was inspired by the heartwarming scenario of family laundry and the functional properties of the in-wash scent booster. In a bid to stand out from the common packaging on the market, the designer has made a great leap in designing. The concept of the design focuses on the emotional part and the clean appearance is an embodiment of a peaceful mind feeling, which is popular among young families.
Project Duration
The packaging began to be designed in Jiaxing, China in February 2020, and the design was completed and launched in April 2020.
Operation Flow
The range of this booster comes in four fragrances, which can be differentiated by white capsules and different colors. The colour of the ribbon and lettering is matched to the colour of the balls so that users can identify the fragrance of the product by the colour. The cap can be used as a measuring cup, with a capacity of approximately 15 grams per cap, allowing users to determine the amount to be used according to their personal preference.
Team Members
He Xiao
WanLing Yan

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