Tsubasa.Y Fampitambarana ny Marika by Siwei Lai

Tsubasa.Y Fampitambarana ny Marika by Siwei Lai is a highly esteemed winner of the very prestigious 2022 A' Design Award Volafotsy in Famolavolana Grafika, Sary ary Fifandraisana Ara-tsary Competition Category.

VolafotsyGrafika· 2022

Tsubasa.Y Fampitambarana ny Marika

by Siwei Lai

Client: Tsubasa.y

A' Design Award Volafotsy Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #127809

View at A' Design Award Press Release Award Badge

Colors

The Design

About Tsubasa.Y Fampitambarana ny Marika

Tsubasa.Y dia magazay misafidy akanjo taloha, izay eo anivon'ny antontanin'ny akanjo avy amin'ny vanim-potoana samihafa, mitady ny tsiro manokana an'ny tena samihafa, manandrana sy mampifangaro hatrany, ka mamorona feo lamaody izay tsy mbola nananan'ity taranaka ity taloha, tahaka ny anarana hoe Tsubasa (elatra), mitarika ny fahalianan'ny fahiny hanidinana eo amin'ny akanjo samihafa eo anelanelan'ny firafiny sy ny tantarany. Io tetikasa io dia ahitana ny famantarana ny magazay, ny famonosana ary ny famolavolana printy.

The Recognition

About the A' Design Award Volafotsy

Nandresy ny A' Design Award Volafotsy ny famolavolana Tsubasa.Y Fampitambarana ny Marika, fankasitrahana malaza be omena ny famolavolana ambaratonga ambony, tsara tarehy ary mahavariana. Ny mpandresy Volafotsy dia asa mamirapiratra dia mamirapiratra ary mamorona dia mamorona izay maneho ny fahaizana, ny talenta ary ny fahamaotinan-tsain'ny mpamolavola azy. Andrasana ho asa mahagaga, ohatra tsara, mahay amin'ny asa ary vaovao amin'ny halalin-tsaina ny famolavolana Tsubasa.Y Fampitambarana ny Marika. Ity famolavolana nandresy ny A' Design Award Volafotsy ity dia fikarohana miavaka be ary ankafizina izay mahasoa ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Tsubasa.Y Fampitambarana ny Marika dia famoronana mahazo fitaka be izay mamaly ny faniriana, mitondra fihetseham-po tsara ary mamelona fahagagana sy fahatalanjonana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: TSUBASA.Y is a vintage selection shop, choosing unique and tasteful selections from all over the world. This case packs the shop’s identification, packaging, and print design.
Tags: Visual Identity, Logo, Branding, graphics, printed matter
Production Technology: Especially the design on the outer packaging stickers allows the shop assistants to customize and interact with consumers
The clerk uses the blank space of the sticker, draws, and leaves a message so that every consumer can feel a sense of honor and uniqueness when receiving the goods. There is a touch of digital printing in the blank space of the sticker, which is replaced every year according to the number of years the brand has been established.
Inspiration: In the identification design, the initials of the brand name "TSUBASA" (Japanese meaning wings) and Y are the main shape combinations, and the main shape is formed like a bird spreading its wings. Use simple lines to create a sense of refinement and quality.
Project Duration: The project started in March 2021 and finished in June 2021, in Taichung City, Taiwan.

Read the Press Release