Or Atelier Toerana ivarotana entana by Las Design

Or Atelier Toerana ivarotana entana by Las Design is a highly esteemed winner of the very prestigious 2023 A' Design Award Varahina in Famolavolana Habaka Anatiny ary Fampisehoana Competition Category.

VarahinaAnatiny· 2023

Or Atelier Toerana ivarotana entana

by Las Design

Client: Las Design

A' Design Award Varahina Winner in Anatiny Category

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Verified Award Winner

Verify Award Status for #143128

View at A' Design Award Press Release Award Badge

Colors

The Design

About Or Atelier Toerana ivarotana entana

Ny Or Atelier dia fivarotana lamaody misy marika maro, any Chongqing, Shina. Ny endriny anatiny dia nakan-tahaka ny rafitra ara-javakanto Grika fahiny, indrindra ny bikan'ny andry klasika miavaka. Andry hazo no mamorona lalana mihodinkodina, ka afaka manaraka lalana manokana ao anaty trano ny mpitsidika tsirairay. Kianja efa-joro sy boribory no ampiarahina mba hanomezana fiovaovana tsy tapaka amin'ny habaka. Vato travertine mavo no manarona ny rindrina, ary vato turquoise kosa ampiasaina amin'ny fisehoan'ny trano sy ny latabatra fandoavam-bola. Vy tsy mety harafesina (stainless steel) no fanaovana ny latabatra fampisehoana entana, ary sofa lamba mampiditra fisian'ny fahalemem-panahy amin'ny toerana.

The Recognition

About the A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Or Atelier Toerana ivarotana entana, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Or Atelier Toerana ivarotana entana. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Or Atelier Toerana ivarotana entana dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: OR means option right. It represents originality, freedom, breakthrough and applicability. OR is not only a multi-brands fashion store, but also an incubator for cutting-edge designers. Advocating the spirts of independent aesthetics and self-maintaining, OR integrates entertainment, commerce, contemporary art and culture and other resources to define a fashionable lifestyle with extraordinary experiences and constant values.
Dimensions & Packaging: The wall-covering material - yellow travertine, contrasted with turquoise stone used for store facade and cashier embellished with deep and shallow white contexts, interprets the close relationship between green mountain and hill stones, displaying natural beauty and restrained elegance of luxury. A serene and minimal ambience is offered by a soothing color palette filled with plenty of pale timber and muted browns.
Tags: Originality, Freedom, Breakthrough, Applicability, Independent
Production Technology: Drawing on the graceful structure of Greek column, the most prominent element in ancient Greek architecture, we form a winding movement line, so that everyone could customize his/her movement line and continue to explore and discover by himself/herself. Square and circle, twists and turns, endow the space with endless changes. Wood columns not only convey oriental elegance in color, but also inherit classical European-style structure.
Design Challenge: How to balance the commercial demands of clothing culture and experiential consumption, to create a unique multi-brands fashion store.
How to distinguish itself from intensely competitive Chongqing's fashion market.
Research: OR looks for new expression ways which fit today's trends, with the younger design language, balance the commercial demands of clothing culture and experiential consumption, to create a unique multi-brands fashion store.
Inspiration: OR's space design doesn't follow contemporary trend with rapid changes or popular color of different seasons, but is inspired by the pioneer of European architecture - ancient Greek architecture. Seamlessly blending eastern aesthetics and western techniques, our designers remove redundancy and complexity wherever possible, constantly search for the perfect balance between straightest lines and smoothest circles, and finally endow the space with quiet beauty in the understated.
Project Duration: The project started in December 2021 in Chongqing and finished in January 2022 in Starlight 68Plaza,Chongqing.
Operation Flow: Bronze sofa and turquoise stone highlighted from the overall wood color scheme, impart positive vibes to the space, and elaborate a breath of exquisite elegance. While the display counters are made of stainless steel, the fabric sofa and other soft materials create a gentle touch. While marble meets suede to create tension, the naturally formed texture on the former and customized pattern on the latter connect the nature and manmade.
Image Credits: INSPACE, 2022