Zhuojiu Fonosana Toaka by Shenzhen Jinjia New Smart-pkg Co., Ltd

Zhuojiu Fonosana Toaka by Shenzhen Jinjia New Smart-pkg Co., Ltd is a highly esteemed winner of the very prestigious 2023 A' Design Award Volamena in Famolavolana Fonosana Competition Category.

VolamenaFonosana· 2023

Zhuojiu Fonosana Toaka

by Shenzhen Jinjia New Smart-pkg Co., Ltd

Client: Shenzhen Jinjia New Smartpackaging Co., Ltd

A' Design Award Volamena Winner in Fonosana Category

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Verified Award Winner

Verify Award Status for #144458

View at A' Design Award Press Release Award Badge

Colors

The Design

About Zhuojiu Fonosana Toaka

Zhuojiu dia famolavolana fonosana ho an'ny toaka sinoa. Ny endriky ny tavoahangy dia nahazo aingam-panahy avy amin'ny famaky, fitaovana mifandray amin'ny hery. Ny vata ivelany dia notapahina avy amin'ny hazo naverina nampiasaina ary mampiseho triatra, toy ny hoe novakiana tamin'ny famaky. Ny fitoerana dia vita amin'ny fitaratra. Tsy misy fanontana pirinty ampiharina amin'ny vata na ny tavoahangy, ary ny anaran'ny vokatra dia voasokitra amin'ny arina. Ny vata dia 300 milimetatra ny haavony, 180 milimetatra ny halavany ary 120 milimetatra ny sakany. Ny tavoahangy dia 180 milimetatra ny haavony. Ny vata hazo dia azo tehirizina ary ampiasaina indray any aoriana ho haingon-trano.

The Recognition

About the A' Design Award Volamena

Nandresy ny A' Design Award Volamena ny famolavolana Zhuojiu Fonosana Toaka, fankasitrahana malaza indrindra tsy refesi-mandidy omena ny famolavolana kilasy voalohany, mahagaga ary miavaka. Ny mpandresy Volamena dia famoronana vaovao indrindra, mahay mijery lavitra ary mamirapiratra mahafinaritra izay maneho ny fahamoramoran-tsaina, ny fahendrena ary ny fahaizan'ny mpamolavola azy. Andrasana ho fikarohana mahazo ankasitrahana indrindra, mitarika ny fironana ary tsangambato ny famolavolana Zhuojiu Fonosana Toaka izay mamatsy sanda tsy mbola nisy toy izany. Ity famolavolana nandresy ny A' Design Award Volamena ity dia tetikasa mahavariana sy hajaina izay mahasoa be ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Zhuojiu Fonosana Toaka dia mamorona fihetseham-po mafy momba ny faniriana, mamelona ny ahiahy, mamporisika ny fahaiza-mamorona ary mahasarika antsika.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: "Zhuo (Drinking)", whose original meaning is to pour and drink wine, is from the poem " Drinking Alone under the Moon" by the ancient Chinese poet Li Bai. Therefore, from the perspective of strength, concretized the thoughts and feelings of the image by skillfully integrating " hard" and "soft" into the axe and mountains and trees, so that people can imagine the flavor of this Chinese Liquor when they see this packaging of ethereal beauty at a glance.
Dimensions & Packaging: The box is 300mm high, 180mm long and 120mm wide. The bottle is 180 mm high
Tags: strength, ecology, hardness, wine
Production Technology: Product composition: The container is made of glass. The outer packaging is cut from raw wood. No printing process is used on boxes and bottles and the main product names are engraved with charcoal.
Design Challenge: In the early stage of this product, we had difficulty assembling waste wood into boxes. Later, this problem was solved by reaching an agreement with the wood factory.
Research: This project is based on the environmental protection concept of no process and no pollution. In this way, reuse the waste wood blocks and the products can be reused as ornament later.
Inspiration: The inspiration of the wine bottle shape comes from the "axe" that represents power, so use "power" as the design idea to express the spirit of Chinese Liquor Drinking. The appearance of the bottle is reminiscent of an axe. The box is made of wood with a crack split by the axe, thus expressing the fiery taste of the Chinese Liquor with rigidity and destructive power.
Project Duration: The project will be started in Shenzhen in March 2022, completed in August 2022, and exhibited in Shenzhen in August 2022.
Operation Flow: This project is designed and manufactured in China. The design, all detailed specifications and mass production of the product were completed within 12 months in China.
Team Members: Chairman: Huang Hua
General Manager: Yang Mingyu
Design Manager: Xie Yi
Designer: Cheng Tiansheng
three-dimensional: Ma Zhicheng