Oat Milk Fonosana Zava-pisotro by Wallrus Design Studio

Oat Milk Fonosana Zava-pisotro by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2023 A' Design Award Varahina in Famolavolana Fonosana Competition Category.

VarahinaFonosana· 2023

Oat Milk Fonosana Zava-pisotro

by Wallrus Design Studio

Client: Wallrus Design Studio

A' Design Award Varahina Winner in Fonosana Category

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Verified Award Winner

Verify Award Status for #150948

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Colors

The Design

About Oat Milk Fonosana Zava-pisotro

Ronono Fitsimbina dia famolavolana fonosana ho an'ny zava-pisotro ronono avy amin'ny zavamaniry, natao amin'ny fitsimbina (oats). Ny fonosana dia boaty karatavy aseptika manana sakany 85 mm, halaliny 85 mm ary hahavony 230 mm, ary ny sary dia napetraka tamin'ny fanontam-pirinty flexografika. Sary an-tsary maneho tanora manana fomba fiaina samihafa no miseho eo amin'ny fonosana mba hanehoana ilay zava-pisotro ho vaovao sy be otrikaina. Ny fomba fiaina salama isan'andro dia aseho anaty sary amin'ny fomba tsotra tsy dia miharihary loatra. Ny tanjon'ny famolavolana dia ny hiavaka eo amin'ny lampihazo entanina ary hanasa ireo mpanjifa mbola tsy mahafantatra ny tsirony amin'ny ronono avy amin'ny fitsimbina mba hitsapa azy io.

The Recognition

About the A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Oat Milk Fonosana Zava-pisotro, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Oat Milk Fonosana Zava-pisotro. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Oat Milk Fonosana Zava-pisotro dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Milk made from Oat is a unique product that is very nutritious and has many properties. This product can be used as a substitute for milk in the market. Most of the audience has no idea about the taste of this product. Therefore, they should be encouraged through design to try this unique product once.
Dimensions & Packaging: Width 85 mm x Depth 85 mm x Height 230 mm
Tags: Oat Milk, Tetrapak, Milk, Healthy
Production Technology: This product is flexo-printed on tetrapack aseptic box.
Design Challenge: The newness of the product and the lack of consumer awareness of the taste and uses of the product.
Research: Questionnaires were provided to a number of target audience groups and then the main direction of design was extracted from their answers. Also, interviews were conducted with a number of stores and coffee shops about the product and its uses.
Inspiration: In choosing the design path of this project, to achieve the best result, it is focused on consumer insight and creating a level of product awareness.
Project Duration: The project started in January 2022 in Iran and finished in April 2022 in Iran.
Operation Flow: This design on the shelf is well distinguished from other products and impresses the consumers and establishes an emotional connection with them.
Team Members: Creative director: Matin Mirzaei
Image Credits: Mockup: Wallrus Design Studio