Moon and Chess Fonosana Mooncake nataon'i Chen Di and Sun Sheng

Ny endrika Moon and Chess Fonosana Mooncake nataon'i Chen Di and Sun Sheng dia mpandresy sarobidy amin'ny 2024 A' Design Award Vy amin'ny Sokajin'ny Fifanintsanana Famolavolana Fonosana.

VyFonosana· 2024

Moon and Chess Fonosana Mooncake

nataon'i Chen Di and Sun Sheng

Mpanjifa: Jiangsu Huani Cultural and Creative Group Co., Ltd.

Mpandresy A' Design Award Vy amin'ny Sokajy Fonosana

10,320

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #156458

Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Moon and Chess Fonosana Mooncake

Ny Moon and Chess dia bokotra fanomezana mooncake noforonina ho an'ny Fetin'ny Mid-Autumn. Ny fonosana dia mampitambatra endri-javatra avy amin'ny sary sinoa Prosperous Suzhou sy ny kolontsaina chess. Ny loko manga no loko fototra, ampian'ny orange, tsipika malemy ary endrika mirindra. Ny bokotra ivelany dia mivelatra ho latabatra, ary ny bokotra anaty dia apetraka eo ambony hanolorana dite. Rehefa avadika ny takelaky ny latabatra dia hita ny fanaraha-maso (chessboard), izay hanaovana ny sombiny hilalaovana. Ny fitaovana azo averina ampiasaina indray sy ny fitsaboana manohitra ny rano dia mampihena ny fandaniana. Ny bokotra dia manana refy 30 sy 20 ary 5 santimetatra.

Ny Fankasitrahana

Momba ny A' Design Award Vy

Nandresy ny A' Design Award Vy ny famolavolana Moon and Chess Fonosana Mooncake, fankasitrahana malaza omena ny famolavolana tsara izay mahafeno ny fepetra ara-barotra sy ara-indostria andrasana amin'ny famoronana natao tsara. Ny mpandresy Vy dia mampiseho fahaiza-manao lehibe, fahaizana manokana ambony, fahatakarana manam-pahaizana ary fahaizana mamorona an'ireo mpamorona azy. Andrasana ho famoronana ankasitrahana be, ankafizina ary tiana izay azo ampiharina sady vaovao ny famolavolana Moon and Chess Fonosana Mooncake. Ity famolavolana nandresy ny A' Design Award Vy ity dia mampiray ny fomba fanao tsara indrindra amin'ny indostria ary manana toetra ara-teknika mahomby mifandray amin'ny fahalalana sy ny talenta. Ny famolavolana Moon and Chess Fonosana Mooncake dia hajaina noho ny fitandremany ary natao hanome fanatsarana ny kalitaon'ny fiainana izay manampy hahatonga ny tontolo ho toerana tsara kokoa.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: Moon and Chess is a uniquely designed and exquisitely crafted Mid-Autumn Festival gift box. It combines traditional Chinese elements with modern design concepts, presenting an elegant and delicate feel. The packaging features vibrant colors, with prosperity blue as the main tone, complemented by lively and bright orange, creating a fresh and lively atmosphere. The overall packaging boasts smooth lines and exquisite patterns.
Refy & Fonosana: Length:30cm
Width:20cm
Height:5cm
Marika: Revitalizing traditional culture, people-oriented, reunion and companionship, functionality, sustainability.
Teknolojia Famokarana: Additionally, this packaging reflects the practice of environmental protection, reducing environmental pollution and waste through overall waterproof treatment and the use of recyclable materials.
Fanamby Endrika: In the context of sustainable development in the new era, how to reasonably design people-centric products?
Solution: In line with the Mid-Autumn Festival's theme of "reunion," we propose incorporating the traditional Chinese game of "Chess" into the overall product design. A series of integrated designs were carried out, focusing on using "packaging" as a carrier. Through deconstruction, disassembly, and reassembly, the packaging becomes another product itself. Whether it's the fun collaboration during the assembly process or the chess game under the moonlight after completion, it reflects the core philosophy of the product - "Revitalize traditional culture, people-oriented, reunion and companionship."
Fikarohana: Moon and Chess packaging inherits and promotes traditional Chinese culture. By incorporating the traditional Prosperous Suzhou and chess culture into the packaging design, people can gain a deeper understanding and appreciation of the charm and value of Chinese traditional culture. Furthermore, this packaging brings a unique culinary experience, allowing people to not only savor delicious food but also experience the unique charm of traditional culture.
Aingam-panahy: The design inspiration for Moon and Chess comes from the famous Chinese painting Prosperous Suzhou and chess culture. By combining these two elements, the designer aims to integrate traditional cultural elements with modern aesthetics, creating a unique visual effect. Meanwhile, Prosperous Suzhou depicts the flourishing period of Suzhou in ancient times. It not only showcases the bustling markets of Suzhou but also vividly presents rich contents representing Suzhou culture, such as imperial examinations, traditional Chinese opera and music, wedding customs, and garden art, etc.
Faharetan'ny Tetikasa: Time: 20230601-20230920
Address: Suzhou
Fizotr'asa: The highlight of Moon and Chess lies in its combination of table and chessboard functionalities. By disassembling and combining from different dimensions, the overall interactivity and fun of the gift box are enhanced. When people open the packaging, they can place the inner box on top of the unfolded outer box, creating a table for enjoying tea. When flipping the tabletop, users can arrange the chess pieces on it and begin an exciting game of chess playing. This design not only increases the practicality of the packaging but also provides people with more interactive and entertaining ways to enjoy the product.
Patanta: none
Mpikambana ao amin'ny Ekipa: Qi Bin
Chen Di
Zheng Qi
Zhao Qingqing
Loharanon-tsary: Image #1: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #2: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #3: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #4: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #5: Photographer Chen Di, Sun Sheng, Variations, 2023.