Volamena Fonosana · 2025
Zaku Naguwashi Series Sake Japoney
- A' Design Award Volamena 2025 in Fonosana
- CLIENT: Shimizu Seizaburo Shoten Ltd.
- Estimated Number of Design Views: 1,721,442
- Verification code 7B3942AF71 · Verify this award
Colors
About Zaku Naguwashi Series Sake Japoney
Izany dia sake ambony lenta novolavolaina manokana ho an'ny trano fisakafoanana lafo vidy any ivelany, mikendry ny haseho ao amin'ny lisitry ny divay ho toy ny iray amin'ireo safidy amin'ny fampifanarahana sakafo. Ny fanamby tamin'ny famolavolana dia ny hampita fahatsapana miavaka momba ny maha-Japoney. Ny famolavolana dia maka aingam-panahy avy amin'ny sary an'ohatra nentim-paharazana Japoney toy ny shide, ireo taratasy masina ampiasaina any amin'ny toerana masina hanamarihana ny sisin'ny masina, ary ny origata, ny zavakanto fombafomba amin'ny famaritana taratasy. Ireo singa ireo dia mampita am-pahombiazana tsy ny endriny ara-batana ihany fa ny toe-panahy lalina sy ny tena maha-izy ny vahoaka Japoney koa.
About the A' Design Award Volamena
Nandresy ny A' Design Award Volamena ny famolavolana Zaku Naguwashi Series Sake Japoney, fankasitrahana malaza indrindra tsy refesi-mandidy omena ny famolavolana kilasy voalohany, mahagaga ary miavaka. Ny mpandresy Volamena dia famoronana vaovao indrindra, mahay mijery lavitra ary mamirapiratra mahafinaritra izay maneho ny fahamoramoran-tsaina, ny fahendrena ary ny fahaizan'ny mpamolavola azy. Andrasana ho fikarohana mahazo ankasitrahana indrindra, mitarika ny fironana ary tsangambato ny famolavolana Zaku Naguwashi Series Sake Japoney izay mamatsy sanda tsy mbola nisy toy izany. Ity famolavolana nandresy ny A' Design Award Volamena ity dia tetikasa mahavariana sy hajaina izay mahasoa be ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Zaku Naguwashi Series Sake Japoney dia mamorona fihetseham-po mafy momba ny faniriana, mamelona ny ahiahy, mamporisika ny fahaiza-mamorona ary mahasarika antsika.
Press Kit
- Unique Properties
- A premium Japanese sake designed for luxury restaurants primarily in Europe and America. It was created with the goal of being featured on wine lists as one of the basic options for food pairing, alongside wines.
- Dimensions & Packaging
- Grass Bottle 750ml:
Height 335mm, Diameter 80mm - Tags
- Sake, Japanese sake, Zaku, Drink Package, Japan, UemuraDesign, Traditional
- Production Technology
- In this label design, small cut-out holes were made to express the folded shapes of paper. Since the holes are extremely small, they are manually cut. As sake labels need to be durable when placed in coolers, synthetic paper was used to give the appearance of traditional paper while providing the necessary durability.
- Design Challenge
- Sake in wine bottles can easily be mistaken for wine, making it challenging to create a design that immediately conveys 'Japan.' To express sake through traditional Japanese imagery, we drew inspiration from elements such as 'shide' (white paper streamers used in Shinto rituals) and 'origata' (envelopes folded to convey respect), incorporating these symbols into the design to represent Japanese spirituality.
- Research
- In recent years, sake has become popular in the Western market. Usually, sake bottles are written in Japanese and are often difficult to understand. So, I expressed it using traditional Japanese imagery in a way that a sommelier at a Western restaurant could intuitively understand.
- Inspiration
- The design emphasizes Japanese spirituality to highlight the unique characteristics of sake. It draws inspiration from traditional motifs, such as "shide," the paper streamers used in Japanese shrines to mark sacred boundaries, and the art of "origata," the traditional method of folding paper in ceremonial practices.
- Project Duration
- This project started in Mie Prefecture, Japan, in 2020, and by April 2023, three varieties of the series were completed. Sales began in Tokyo and other parts of Japan, and the product is also available in Europe and the United States. The sales continue.
- Operation Flow
- It is mainly served in restaurants in Europe and the United States that serve sake.
By adding sake to the menu, which has previously offered a wide variety of wines, the restaurant can provide a broader selection. This gives guests the opportunity to explore new flavors and experience choices they haven't had before, while also sparking an interest in Japanese culture.
