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Jinzhongzi Fonosana Tavoahangy Baijiu by Wen Liu

Jinzhongzi Fonosana Tavoahangy Baijiu by Wen Liu is a highly esteemed winner of the very prestigious 2026 A' Design Award Vy in Famolavolana Fonosana Competition Category.


VyFonosana· 2026

Jinzhongzi Fonosana Tavoahangy Baijiu

by Wen Liu

Client: Shenzhen Oracle Creative Design Co.,Ltd.

A' Design Award Vy Winner in Fonosana Category

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The Design

About Jinzhongzi Fonosana Tavoahangy Baijiu

Jinzhongzi dia famolavolana fonosana ho an'ny baijiu ambony kalitao vokarina any amin'ny Faritanin'i Anhui, Sina. Aseho ao anaty tavoahangy vita amin'ny fitaratra kristaly ilay toaka, ary ny fizarany ambany dia fonosina amin'ny lamba volotsangana voatenona sy vita amin'ny loko atsipy. Ny tenona volotsangana dia manondro ny fomba fitehirizana nentim-paharazan'ny marika, izay itenonana lamba volotsangana manodidina ireo siny nokarakaraina manokana ampiasaina hanamasahana ny toaka. Ny tavoahangy dia mirefy 145 amin'ny 115 amin'ny 275 milimetatra. Ny antsipiriany voatenona dia manampy kalitao azo tsapain-tanana amin'ny fonosana ary manohana ny maha-izy azy ny marika.

The Recognition

About the A' Design Award Vy

Nandresy ny A' Design Award Vy ny famolavolana Jinzhongzi Fonosana Tavoahangy Baijiu, fankasitrahana malaza omena ny famolavolana tsara izay mahafeno ny fepetra ara-barotra sy ara-indostria andrasana amin'ny famoronana natao tsara. Ny mpandresy Vy dia mampiseho fahaiza-manao lehibe, fahaizana manokana ambony, fahatakarana manam-pahaizana ary fahaizana mamorona an'ireo mpamorona azy. Andrasana ho famoronana ankasitrahana be, ankafizina ary tiana izay azo ampiharina sady vaovao ny famolavolana Jinzhongzi Fonosana Tavoahangy Baijiu. Ity famolavolana nandresy ny A' Design Award Vy ity dia mampiray ny fomba fanao tsara indrindra amin'ny indostria ary manana toetra ara-teknika mahomby mifandray amin'ny fahalalana sy ny talenta. Ny famolavolana Jinzhongzi Fonosana Tavoahangy Baijiu dia hajaina noho ny fitandremany ary natao hanome fanatsarana ny kalitaon'ny fiainana izay manampy hahatonga ny tontolo ho toerana tsara kokoa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This baijiu comes from Anhui Province, China. It is distinguished by its unique flavor and rich bouquet, which distinguish it within the realm of Chinese spirits. The most intriguing feature of this product is its storage method. It is crafted by weaving bamboo strips around liquor jars, which are then specially treated to be used as vessels for aging the liquor. This storage method gives baijiu a distinctive character.
Dimensions & Packaging
145mm*115mm*275mm
Tags
Premium spirits, cultural heritage, cultural outreach, and the integration of commerce and art.
Production Technology
This is a premium baijiu presented in a crystal glass bottle, with the bottom wrapped in bamboo strips and finished with a spray-painted coating.
Design Challenge
The most challenging aspect of this project is producing the bamboo weaving kits, as the initial costs considerably exceed the client’s budget. We resolved this issue by changing the materials and partnering with a suitable supplier.
Research
Through on-site research, we collected feedback on this brand from over 300 consumers. Finally, we obtained an intriguing research report that highlights the characteristics of this method for storing baijiu.
Inspiration
The design concept for this bottle was inspired by the distinctive vessels used to store baijiu. It is made by weaving bamboo strips into a jar, which is specially treated for storing liquor. We adopted this intriguing concept for the bottle design, creating a unique and captivating product. This approach has defined the brand’s unique identity.
Project Duration
March 2024, Shenzhen, China
Operation Flow
The bottle’s design features a bamboo-woven kit that not only offers a unique aesthetic but also increases the product’s appeal. This distinctive approach promotes interaction between the product and its consumers.
Team Members
Creative Director:Wen Liu
Design Executor:Maoxiang Pan,Xiangdong Yuan

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