Volamena Fonosana · 2014
Propeller Ny Labels
- A' Design Award Volamena 2014 in Fonosana
- CLIENT: Stumbras
- Estimated Number of Design Views: 52,841
- Verification code 550C0EEF93 · Verify this award
Colors
About Propeller Ny Labels
Propeller dia fitambaran'ny fanahy avy amin'ny faritra maro eran'izao tontolo izao, mifandraika amin'ny lohahevitry ny fitsangatsanganana fiaramanidina ary mpandeha mpanamory fiaramanidina ho marika marika. Ny endri-javatra isan-karazany amin'ny zava-pisotro dia aseho amin'ny alàlan'ny sary marobe, soratra voasoratra tahaka ny tsipika amin'ny fiaramanidina sy ny fanaovana sketsika izay soso-kevitra amin'ny alikaola. Ny famolavolana multifaceted dia mifangaro amin'ny feon-javony maro karazana, lacquers samihafa, modely ary embossing.
About the A' Design Award Volamena
Nandresy ny A' Design Award Volamena ny famolavolana Propeller Ny Labels, fankasitrahana malaza indrindra tsy refesi-mandidy omena ny famolavolana kilasy voalohany, mahagaga ary miavaka. Ny mpandresy Volamena dia famoronana vaovao indrindra, mahay mijery lavitra ary mamirapiratra mahafinaritra izay maneho ny fahamoramoran-tsaina, ny fahendrena ary ny fahaizan'ny mpamolavola azy. Andrasana ho fikarohana mahazo ankasitrahana indrindra, mitarika ny fironana ary tsangambato ny famolavolana Propeller Ny Labels izay mamatsy sanda tsy mbola nisy toy izany. Ity famolavolana nandresy ny A' Design Award Volamena ity dia tetikasa mahavariana sy hajaina izay mahasoa be ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Propeller Ny Labels dia mamorona fihetseham-po mafy momba ny faniriana, mamelona ny ahiahy, mamporisika ny fahaiza-mamorona ary mahasarika antsika.
Press Kit
- Unique Properties
- Propeller is a collection of spirits from various parts of the world, associated by the theme of air travel, which appeals to male customers and reflects quality and experience. The collection becomes easy to identify because of the character of pilot traveller. His stories are reflected in the illustrations and tell about every beverage's origin country. Features of each sort of beverage are exposed through numerous illustrations, inscriptions resembling aviation badges and sketches serving as cocktail recipes. Multifaceted design is complemented with various tones of coloured foil, different lacquers, patterns and embossing.
- Dimensions & Packaging
- Capacity: 500 ml. Dimensions: 75 (w) x 295 (h) mm.
- Tags
- Propeller, label, rum, gin, aviation, pilot, illustrations, package design, Stumbras, Studija Creata
- Production Technology
- Flexo printing, cold foil, glossy and matt varnish, embossing.
- Design Challenge
- To create a unified range of associated products, while at the same time emphasizing the distinctiveness and individual features of each of them.
- Research
- Personal aviation experience of the creative team served for a research. "Flying a hot air balloon I have met a lot of wonderful inspiring people. I embodied them in the character of Propeller’s pilot." says designer and hot air balloon pilot Asta Kaušpėdaitė.
- Inspiration
- Flight. Journey. Stories… fabulous stories which blur the line between reality and fantasy.
- Project Duration
- Started in 2013, the collection will be expanded with other beverages.
- Operation Flow
- The theme of air travel, exposed through numerous illustrations and other eye-catching details, invites the consumer to examine the product closely and get involved into a play of imagination, inspires for discoveries of new flavours and blends. Varying recipes sketches offer possible ways of enjoying the product.
- Image Credits
- Edgaras Marozas
