Hankany amin'ny votoaty
Menogga Famolavolana Marika (Branding Design) nataon'i 1983Asia

Ny endrika Menogga Famolavolana Marika (Branding Design) nataon'i 1983Asia dia mpandresy sarobidy amin'ny 2020 A' Design Award Varahina amin'ny Sokajin'ny Fifanintsanana Famolavolana Grafika, Sary ary Fifandraisana Ara-tsary.


VarahinaGrafika· 2020

Menogga Famolavolana Marika (Branding Design)

nataon'i 1983Asia

Mpanjifa: 1983Asia

Mpandresy A' Design Award Varahina amin'ny Sokajy Grafika

17,179

Loko

Ny Endrika

Momba ny Menogga Famolavolana Marika (Branding Design)

Menogga dia famolavolana marika miorina amin'ny kolontsaina Zhuang, vondrom-pirenena vitsy an'isa any Chine. Ny lovantsofina Zhuang dia mitana angano iray milaza fa ny olombelona dia teraka avy amin'ny voninkazo, ary ny andriamanibavy Menogga dia mbola omem-boninahitra hatramin'izao. Ny maha-izy azy ny marika dia maneho ny fanahin'ny vehivavy, ny hatsaram-panahy ary ny fandeferana hita ao amin'ity angano ity. Nokopiaina sy nosokafana indray tamin'ny fampiasana rindrankajy famolavolana nomerika ireo sary lamba nentin-drazana Zhuang mba hamoronana rafitra fijery maoderina. Ampiharina amin'ny fitafiana, fonosana ary elo io maha-izy azy io, amin'ny alalan'ny fampiasana ny teknikan'ny hot stamping, ny fanjaitra ary ny flocking. Ny tanjona dia ny hizara ny kolontsainan'i Guangxi amin'ny mpanatrika midadasika kokoa.

Ny Fankasitrahana

Momba ny A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Menogga Famolavolana Marika (Branding Design), fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Menogga Famolavolana Marika (Branding Design). Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Menogga Famolavolana Marika (Branding Design) dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana
1983ASIA did this project for discovering the traditional culture from the Zhuang minority in China. The Zhuang minority culture has a legend that human are born from flowers, and today they still worship the goddess named Menogga. Even Menogga is a legend story belongs to a minority, but 1983ASIA still find the beauty behind this story. This concept explains the Zhuang natural connotations of the female spirit, fraternity and tolerance.We injected this concept into the brand.
Refy & Fonosana
Over bright oil, hot stamping, hot silver, hot laser, embroidery, flocking
Marika
Package design, branding design, traditional culture, Asian design
Teknolojia Famokarana
1983ASIA team conducted cultural research into Menogga. However, Menogga is a traditional image which is too ancient. Therefore, We scanned the traditional Zhuang minority fabric Menogga image and designed through AI, PS and other software. Except the visual brand design, 1983ASIA also designed derivatives such as clothing, package and umbrella etc.
Fanamby Endrika
The emphasis of this project is Chinese minority culture, bring the ancient not known culture to the daily life with modern design skills. The long-term goal of this project is make people understand the insight of our culture and enjoy the minority history.
Fikarohana
Chinese minority culture. 1983ASIA went to Guangxi province to do the research. The research was done through collect information by talked to Zhuang minority people who live in there, and read relative articles.
Aingam-panahy
The Menogga goddess are the inspiration source for the design this time. There are more than 50 minorities in China, and 1983ASIA designed this project show the amazing culture from the Zhuang minority to the world. 1983ASIA brings the traditional character form their culture with modern design for inheriting, and making Menogga become a promoter of Guangxi province aesthetics culture is our design goal.
Faharetan'ny Tetikasa
this project finished in March 2018 in Guangxi China
Fizotr'asa
The most important part of branding is the spirit which include the story behind, impressive image and aesthetic communication. Menogga retains the aesthetic feelings of many matriarchal societies and extends the aesthetic characteristics of women’s aesthetics, therefore, 1983ASIA designed from females perspective to transform the emotion to people. Also, the historical stories behind combine with modern design skills make communication more effective.
Patanta
1983ASIA
Mpikambana ao amin'ny Ekipa
Susu
Yao
Li Hong Yu
He Jing
Cai Xiu Ling
Loharanon-tsary
1983ASIA

Noharena

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Ny Endrika Tsara dia Mendrika Fankasitrahana Lehibe

Ny A' Design Award dia loka iraisam-pirenena ho an'ny endrika tsara, tsaraina amin'ny mpitsara. Mandraisa anjara amin'ny A' Design Award mba hahazoana tombontsoa hankasitrahana ara-kalitao, hahazoana laza, voninahitra ary fampahafantarana ny asanao. Asongadino ny asanao ho an'ny A' Design Award ary ifaninano mba hahazoana ny A' Design Prize sarobidy.

Asongadino