Fruit Bites Ny Fonosana Voankazo Maina by Nour Shourbagy

Fruit Bites Ny Fonosana Voankazo Maina by Nour Shourbagy is a highly esteemed winner of the very prestigious 2020 A' Design Award Varahina in Famolavolana Fonosana Competition Category.

VarahinaFonosana· 2020

Fruit Bites Ny Fonosana Voankazo Maina

by Nour Shourbagy

Client: Fruit Bites

A' Design Award Varahina Winner in Fonosana Category

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Verified Award Winner

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Colors

The Design

About Fruit Bites Ny Fonosana Voankazo Maina

Inona no tsara kokoa noho ny sakafo kely tsy manan-tsahala ho an'ny zanakao? Ny endrika fonosana voankazo voankazo dia noforonina mba hampirisihana ny ankizy hanova ny fahazaran-jaza manintona ary misafidy ny hihinana voankazo maina voajanahary fa tsy sakam-paty. Ny tanjona dia ny hanomezana hery ny ray aman-dreny tsirairay hanova ny fomba fanaon-janany. Ny fanamby dia ny famolavolana tarehimarika izay taratry ny voankazo mahasoa izay mora takatry ny ankizy ary mifandraika amin'ny hoe zavatra mangatsiaka sy salama. Mango mitana andraikitra lehibe amin'ny fahasalamana amin'ny hoditra. Manampy anao hitazona ny fahitana mahazatra ny akondro. Tsara Apple noho ny fitadidianao sy ny fifantohanao.

The Recognition

About the A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Fruit Bites Ny Fonosana Voankazo Maina, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Fruit Bites Ny Fonosana Voankazo Maina. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Fruit Bites Ny Fonosana Voankazo Maina dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Whats better than a nutritious guilt free snack for your kids. Packaging Designs for fruit bites dried fruits.The main unique feature of the packs were the character designs that were designed to attract kids and encourage them to change their snacking habits and prefer eating one hundred percent natural dried fruits rather than any other junk snacks.
The mission was to empower parents to change their kids snacking habits.
Dimensions & Packaging: Width 90 mm x 45 Depth x Height 140 mm
Tags: Design for kids, Dried Fruits, Healthy Snacks, Packaging Design, Fruit Characters
Production Technology: The packaging pouches are transparent (see through) for children to get to see the fruits inside also for the parents to make sure that the fruits are in good condition & quality.
Design Challenge: The research phase was challenging for me ; gathering data then deciding which fruit benefit to visualize in which children can easily understand and relate to as something cool and healthy.
Challenge: to design characters that reflect fruit benefits that children can relate to.
Mango: Plays a major role in skin health it gives a glow to your skin.
Banana: Helps you maintain normal vision and improves your vision at night.
Apple: Good for your memory & concentration.
Research: At first the brand's target audience were parents as they are the decision makers (buyers). Then I thought it would be more challenging yet beneficial to design for kids. Because when parents feel that the packaging design might attract their kids and encourage them to eat what's inside; they will give it a try and buy the product.
Inspiration: The inspiration behind this project was mainly the story behind the brand idea. The Founder of the brands story was my main inspiration. When she became pregnant with her first child she saw things differently. She had to take a step back. It was time for her to improve her familys eating habits. After the birth of her child their little family started to seriously live on fruit bites.
Project Duration: The project started in August 2019 in Cairo and finished in October 2019 in Cairo
Operation Flow: Fruit bites provide nutritious dried fruits to help children eat better, feel better and live better. Fruit bite's products will empower families to change their snacking habits and improve their health and lifestyle of themselves and their loved ones. The design execution was made with kids in our minds and hearts.