Logothetis Famonosana Sakafo nataon'i Antonia Skaraki

Ny endrika Logothetis Famonosana Sakafo nataon'i Antonia Skaraki dia mpandresy sarobidy amin'ny 2021 A' Design Award Volamena amin'ny Sokajin'ny Fifanintsanana Famolavolana Fonosana.

VolamenaFonosana· 2021

Logothetis Famonosana Sakafo

nataon'i Antonia Skaraki

Mpanjifa: Logothetis

Mpandresy A' Design Award Volamena amin'ny Sokajy Fonosana

35,176

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #94668

Tsidiho ny Tranonkala Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Logothetis Famonosana Sakafo

Ny Natiora Reny, aingam-panahy mandrakizay, dia mitarika mankany amin'ny famolavolana miavaka ho an'ny fomba nentin-drazana. Ny Toeram-pambolena Logothetis any Zakynthos, Gresy, dia mamela ny soatoavina sy ny maha-zava-dehibe ny lova afantatra Grika hipoitra amin'ny fomba mavitrika. Ny traikefa avy amin'ny toeram-pambolena mankany amin'ny latabatra dia mihaona amin'ny majika amin'ny famolavolana, fitantarana tantara ary fanamafisana marika. Miaraka amin'ny maha-izy azy mahakasika sy madio, ary fiovana mampifalifaly ho an'ny mpihaino ankehitriny, ny fonosana dia manome aura mafana izay mandray tsara ny mpanjifa rehetra haka azy!

Ny Fankasitrahana

Momba ny A' Design Award Volamena

Nandresy ny A' Design Award Volamena ny famolavolana Logothetis Famonosana Sakafo, fankasitrahana malaza indrindra tsy refesi-mandidy omena ny famolavolana kilasy voalohany, mahagaga ary miavaka. Ny mpandresy Volamena dia famoronana vaovao indrindra, mahay mijery lavitra ary mamirapiratra mahafinaritra izay maneho ny fahamoramoran-tsaina, ny fahendrena ary ny fahaizan'ny mpamolavola azy. Andrasana ho fikarohana mahazo ankasitrahana indrindra, mitarika ny fironana ary tsangambato ny famolavolana Logothetis Famonosana Sakafo izay mamatsy sanda tsy mbola nisy toy izany. Ity famolavolana nandresy ny A' Design Award Volamena ity dia tetikasa mahavariana sy hajaina izay mahasoa be ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Logothetis Famonosana Sakafo dia mamorona fihetseham-po mafy momba ny faniriana, mamelona ny ahiahy, mamporisika ny fahaiza-mamorona ary mahasarika antsika.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: A contemporary design for a traditional way of doing. Mother Nature unfolds some of her secrets, and the brand, Logothetis Farm in Zakynthos, Greece, offers her unique gifts to all. The farm to table experience met the magic of design and storytelling. That is how a classic and clean identity with a playful twist was created. Cute illustrations and soft pastel colours make this series easily recognizable and memorable. The packaging gives a warm, joyful aura.
Refy & Fonosana: It goes without saying that the creative approach was designed to minimize processing in packaging and to facilitate recycling. All materials were uniquely sourced and meticulously chosen to enhance the experience and narrative of the stories of the products.
Marika: Logothetis, Organic, Bio, Packaging, Design, Storytelling, Farm, Greece, Zante, Zakynthos
Teknolojia Famokarana: Glass jars, paper boxes and metal tins.
Fanamby Endrika: The most difficult creative challenge was to link all meanings in one graphic concept. At the same time, a way to share the values and importance of Zakynthos heritage, while giving the design a modern twist, had to be found.
Fikarohana: An extensive research was carried out for the task of creating brand concepts and the subsequent refinement of the final design version. In addition, a thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept.
Aingam-panahy: Do you know Mother Nature? She is to whom the care of the earth has been given. Enchanted by the stories and myths about Mother Nature, and inspired by the spontaneity of real life moments, the creatives behind this project worked towards the creation of a brand for people with a true zest for life.
After all, the term Mother Nature was first coined here, in Greece. Ancient Greeks were the first to imagine nature personified as a young woman who represents the eternal source of creation.
Faharetan'ny Tetikasa: The project began and finished in 2019 in Athens, Greece.
Fizotr'asa: The attention to detail in design and storytelling reflected the character of the products, revealing the hard work invested in each one of them, and the consumers appreciated the final packaging.
Mpikambana ao amin'ny Ekipa: Creative Director: Antonia Skaraki
Designers: Andreas Deskas, Evri Makridis, Valia Alousi
Copywriter: Sotiria Theodorou
Loharanon-tsary: A.S. Advertising, 2019