Gujinggong Ny Alikaola nataon'i Cheng Tian Sheng

Ny endrika Gujinggong Ny Alikaola nataon'i Cheng Tian Sheng dia mpandresy sarobidy amin'ny 2020 A' Design Award Volamena amin'ny Sokajin'ny Fifanintsanana Famolavolana Fonosana.

VolamenaFonosana· 2020

Gujinggong Ny Alikaola

nataon'i Cheng Tian Sheng

Mpanjifa: Yuto

Mpandresy A' Design Award Volamena amin'ny Sokajy Fonosana

63,291

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #99904

Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Gujinggong Ny Alikaola

Ny tantara momba ny kolontsaina natolotr'ireo olona dia aseho ao anaty fonosana, ary ny sarin'ireo dragona misotro dia voasarika tsara. Ilay dragona dia hajaina any Sina ary maneho tandindona eo amin'ny fahazotoana. Ao amin'ny fanoharana dia nivoaka ny hisotro ny dragona. Satria mahasarika ny divay, misidina manodidina ny tavoahangy divay izy io, manampy ny singa nentim-paharazana toy ny Xiangyun, lapa, tendrombohitra ary renirano, izay manamarina ny tantaran'ny divain'i Gujing. Aorian'ny fanokafana ilay boaty, dia hisy takelaka misy taratasy karatra misy sary mba hampisy ilay boaty ny fiantraikany amin'ny ankapobeny aorian'ny fisokafana.

Ny Fankasitrahana

Momba ny A' Design Award Volamena

Nandresy ny A' Design Award Volamena ny famolavolana Gujinggong Ny Alikaola, fankasitrahana malaza indrindra tsy refesi-mandidy omena ny famolavolana kilasy voalohany, mahagaga ary miavaka. Ny mpandresy Volamena dia famoronana vaovao indrindra, mahay mijery lavitra ary mamirapiratra mahafinaritra izay maneho ny fahamoramoran-tsaina, ny fahendrena ary ny fahaizan'ny mpamolavola azy. Andrasana ho fikarohana mahazo ankasitrahana indrindra, mitarika ny fironana ary tsangambato ny famolavolana Gujinggong Ny Alikaola izay mamatsy sanda tsy mbola nisy toy izany. Ity famolavolana nandresy ny A' Design Award Volamena ity dia tetikasa mahavariana sy hajaina izay mahasoa be ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Gujinggong Ny Alikaola dia mamorona fihetseham-po mafy momba ny faniriana, mamelona ny ahiahy, mamporisika ny fahaiza-mamorona ary mahasarika antsika.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: Packaging in the structure of more innovation and try. Considering the actual function and display effect of the package, we can fully feel the cultural orientation and excellent quality of the product when opening the package, and convey the unique flavor of the wine through Chinese illustration.
Refy & Fonosana: Width (200 mm) x depth (120 mm) x height (280 mm),Bottle capacity 500ml
Marika: Liquor, tradition， Folk tradition，Illustration，nongovernmental
Teknolojia Famokarana: This wine bottle is made of ceramics. Nine lines on the front represent the number 9, and five lines on the back represent the number 5. The ancients believed that nine is the largest of the odd numbers and has the highest significance, while five in the middle of the Yang number means harmony. Once the two numbers are combined, it means dignity, harmony and auspiciousness.
Fanamby Endrika: Try to use the story illustration to reflect a kind of liquor, it will be different from the traditional Chinese liquor. Some traditional consumers will not accept such novel packaging. So want to make bold innovation attempts.
Fikarohana: Draw a picture with the story of a dragon coming out to drink. On the positive side of the package, it shows that the Chinese dragon is auspicious, the people like it, and the people expect the dragon to appear. The taste of this wine can make the Dragon come out to drink and people will remember it. After opening the box, there are also layers of cardboard paintings inside, which can be placed at home for display.
Aingam-panahy: In ancient China,it is said that the dragon can walk through clouds and rain, eliminate disasters and bring down blessings, symbolizing auspiciousness. It has always been the Chinese traditional custom to pray for peace and harvest by dragon dance. With the creative point of dragon drinking, the China’s wine culture has been inherited for thousands of years. Meanwhile, the cultural background and product quality of GuJingGong wine can be acknowledged by the public.
Faharetan'ny Tetikasa: The project started in Shenzhen in April 2019 and completed in Shenz in December 2019
Fizotr'asa: The packaging is opened in one piece, and when you press the button and open the box, the neto and the bottle will automatically rise, and the multi-layer cardboard illustration is displayed at the same time. The packaging can be produced by automated machines without manual labor, which is optimized in terms of production cost and production cycle. The packaging illustrations are printed on environmentally friendly paper, which can be reused and recycled to reduce some pollution.
Mpikambana ao amin'ny Ekipa: Designer：CHENG TIAN SHENG
3D：YAO QI QIANG
Engineer：ZHANG HUA MING