Twilight Hoahoatanga o roto mō te wāhi arumoni nā Dot Dot Studio and Process Ltd.

Ko te hoahoa Twilight Hoahoatanga o roto mō te wāhi arumoni nā Dot Dot Studio and Process Ltd. he kaitoa whakahirahira o te 2021 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Roto Whare me te Whakaaturanga.

ParahiRoto Whare· 2021

Twilight Hoahoatanga o roto mō te wāhi arumoni

nā Dot Dot Studio and Process Ltd.

Kiritaki: Dot Dot Studio

Kaitoa o te A' Design Award Parahi i te Wāhanga Roto Whare

10,789

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #106785

Torohia te Pae Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Twilight Hoahoatanga o roto mō te wāhi arumoni

Ka whakamahia e tēnei kaupapa te kōrero pūtaiao o te wāhi kia rumakina ngā manuhiri ki roto i te kōrero, te ngākaunui, me ngā takenga i muri i ia inu, kia aro nuitia ai ngā kōpū me ō rātou hītori whakaohooho i roto i te wāhi. He mea hoahoa kia kotahi noa te rōpū e manaakitia i te wā kotahi, ka tukuna e te toa tētahi wheako motuhake, tata hoki, e taea ai e ngā manuhiri te whakamahi i ō rātou taringa rima kia mārama pai ai rātou ki te hiranga nui o te hua. I tua atu i te whakatipu i te hononga tangata, ka whakawhirinaki te wheako whānui i te hononga i waenga i te tangata, te taiao, me te kōrerorero here-ā-wāhi i waenganui i ngā wāhi rerekē.

Te Whakamihi

Mō te A' Design Award Parahi

Ko Twilight Hoahoatanga o roto mō te wāhi arumoni te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Twilight Hoahoatanga o roto mō te wāhi arumoni he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Twilight Hoahoatanga o roto mō te wāhi arumoni i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: The project aims to create a spatial narration, through which customers have come to understand the story behind the beverage they drink as well as the provenance of ingredients. The store is designed to serve one group of clients at a time, encouraging them to appreciate the product with all the senses and feel its worth with the heart. The overall experience helps to facilitate not only interaction between people but also spiritual conversation between human among alternative spaces.
Inenga & Pēketanga: 42 Meter Square
Tūtohu: Interior, Design, Primona, Commercial, Healthy, Beverage
Hangarau Whakanao: We use high reflectivity of metal and mirror to create a sensual world. It is multi-dimensional and pervasive. The main source of illumination feels as warm as the Sun and stars, mimicking the warmth that chicken essence brings to the body and soul. From afar, mountains glitter gold in the Sun. Sapphire blue velvet and marble floor are intersected by golden lines as if rays of light, guiding the eye to the brand’s logo. As the centerpiece of the store, the sapphire blue counter appears to float on the marble ground, adding a sense of distinctiveness to the product.
Wero Hoahoa: It is a bold project, trying to make customers understand the history and culture behind the traditional brand over a 65ml cup of beverage. The space plays an important role. It flows and reflects like rays of golden light, recalling the nourishing nectar of chicken essence. We have created an astonishing space. It is warm and impressive like the product, converting those who have experienced it into endorsers.
Rangahau: Through contemporary design, we attempt to evoke a sense of being surrounded by nature during the 30-minute beverage experience provided by the store. Customers’ attention is guided by the contrasting color palette that dominates the storefront into the center of the interior. Inside, large titanium lattices reflect the hubbub of city streets, and at the same time, invoke longing for nature in people’s mind. Desire, imagination and reality intertwine, creating a kaleidoscope of reflections and imagery.
Whakaaweawe: The Goal: To create an overall experience with the product, where the space plays an important role.
The Method: Reflections on metal lattices create a sense of illusion where nature imagery and reality intertwine
The Impact: To create a leisure space and bring healthy concepts to the neighboring communities.
Roanga o te Kaupapa: The Interior project started in March 2018 and finished in March 2019 in Taipei, Taiwan.
Rerenga Mahi: In response to today's health-conscious society, the product aims to put emphasis on the trusting relationship between people. We believe that the simpler the product, the stronger the message behind it should be. Through a seemingly authentic cup of chicken essence, the brand attempts to inspire customers to experience the traditional culture and healthy philosophy, in the meantime, appreciate the natural and aesthetic environment.
Ngā Mema o te Rōpū: Director of Design: Min-Chin HSU
Designer: Hsiao-Chieh CHOU