Yes Thai Fusion Bistro Hoahoanga o Roto mō te Wharekai by Hejidesign

Yes Thai Fusion Bistro Hoahoanga o Roto mō te Wharekai by Hejidesign is a highly esteemed winner of the very prestigious 2021 A' Design Award Parahi in Hoahoa Roto Whare me te Whakaaturanga Competition Category.

ParahiRoto Whare· 2021

Yes Thai Fusion Bistro Hoahoanga o Roto mō te Wharekai

by Hejidesign

Client: Hejidesign

A' Design Award Parahi Winner in Roto Whare Category

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Verified Award Winner

Verify Award Status for #107329

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Yes Thai Fusion Bistro Hoahoanga o Roto mō te Wharekai

He roto whare wharekai a Yes Thai Fusion Bistro kei Shenzhen te noho. Ko te tomokanga kua whakapaipaitia ki te mosaic pango parauri, he papamuri ngāwari e kukume ai te aro ki te waitohu o Yes Thai, ko ōna tapa reta koeko e whakamahara ana ki te reo Thai. Ko nga rama LED piko e whati ana puta noa i te tuanui, e whakaata ana i te āhua o nga rama e kanikani ana i runga i te mata o tetahi awa i Thailand. Ko tetahi tuanui pahiko e taupoki ana i te wāhi nohoanga. Ko tetahi kaupapa tae ngawari, pango, ma, me te hina e whakaata ana i tetahi ao noho hōu, whakaiti rawa. Ko te hoahoa e whakakotahi ana i nga āhua o Thai hōu me nga āhua o Thai o mua.

The Recognition

About the A' Design Award Parahi

Ko Yes Thai Fusion Bistro Hoahoanga o Roto mō te Wharekai te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Yes Thai Fusion Bistro Hoahoanga o Roto mō te Wharekai he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Yes Thai Fusion Bistro Hoahoanga o Roto mō te Wharekai i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Yes Thai is pays tribute to the modern and the traditional, entwining the commonalities and differences between the two into a distinctively fresh design and creating an atmosphere that simply feels alive.
Dimensions & Packaging: The visual identity, designed by JUKE Creative Design, uses abstract silhouettes of tropical vegetable and fruit, conjuring the feeling of relaxing on the beach and listening to the sounds of the waves.
The bar area, serving mixed drinks to both inside and outside seating areas, stays true to the overarching brand identity, decorated with silhouettes of tropical fruit, white paint, and stainless steel framing.
The brand identity is designed using an open framework, displaying the contrast between brightness and shadow, while also maintaining the vibrancy of open space.
Tags: hejidesign, thai, restaurant, lounge bar, shenzhen, led
Production Technology: The entrance is decorated with a pure black mosaic, serving as a subtle backdrop that draws attention to the Yes Thai logo, which incorporate s elements of the Thai language through the curled edges of the letters Y, T, and I. The lounge area complete with a sofa, chairs, and tropical plants adds to the overall modern vibe of the restaurant.
The abstract black and white pattern that covers the floor is also reflected in the ceiling. The LED lights augment the unconventional look of the reflected pattern by illuminating it with a purple glow. Curving LED lights wind across the entire surface of the ceiling, evoking an image of lights dancing on the surface of the Menam River in Thailand.
A slanted ceiling covers the seating area, decorated with the faint shadows of trees, makes diners feel as if they are enveloped under the canopy of a river cruise.
Bright blue lights form the sentence Same, same, but different, a sentence all too familiar to anyone who has travelled to Thailand.
Design Challenge: How to pay tribute to the modern and the traditional, entwining the commonalities and differences between the two into a distinctively fresh design and creating an atmosphere that simply feels alive.
Inspiration: Hejidesign used a black and white backdrop to define the overall style of the restaurant, while also integrating Southeast Asian elements, combining modern and traditional Thai styles to create a young and vibrant atmosphere.
A simple black, white and grey color scheme gives a nod to the modern attitude of a minimalistic lifestyle, and is consistent with the current trend towards natural foods and unpolluted spaces.
Project Duration: The project started in December 2019 and finished in May 2020 in Shenzhen.
Patents: Hejidesign
Team Members: Yan Chen, Fengmao Hsu, Anqin He, Wanjun Xie, Xiran Huang, Yiluo He
Image Credits: Hejidesign