By Polar Ko Te Mahi Matua: Kiriata Poto Whakaoho by Lok Kee Rocky Fong

By Polar Ko Te Mahi Matua: Kiriata Poto Whakaoho by Lok Kee Rocky Fong is a highly esteemed winner of the very prestigious 2021 A' Design Award Parahi in Hoahoa Kiriata, Ataata me te Whakaihiihi Competition Category.

ParahiKiriata· 2021

By Polar Ko Te Mahi Matua: Kiriata Poto Whakaoho

by Lok Kee Rocky Fong

Client: Eggshellsea Production Limited

A' Design Award Parahi Winner in Kiriata Category

20,063

Verified Award Winner

Verify Award Status for #115645

View at A' Design Award Press Release Award Badge

Colors

The Design

About By Polar Ko Te Mahi Matua: Kiriata Poto Whakaoho

Ko Te Tuhinga Pukapuka: Ko By Polar he kiriata whakaoho poto i hangaia mō te takurua o te tau 2020. I whakaarohia te kōrero nā tētahi pūrongo pāpāho o te tau 2019 e pā ana ki tētahi pea mā taiohi e mate hiakai ana, e ngenge ana hoki i kitea e kōpikopiko ana i ngā taha o te tāone ahumahi o Norilsk i Siberia, he maha rau maero mai i tōna nohonga māori. Ko te aronga matua o te kiriata whakaoho ko te āhua me te wairua o ia wāhanga, ā, ka whakamahia te puoro hei whakakapi mō ngā kōrero ā-waha. I te tuatahi, i hangaia ngā āhuatanga whakaahua katoa mā runga i te papapānui me te rorohiko, kātahi ka whakaohohia. Ka whakamaharatia mai e By Polar ko ētahi kararehe ka warewaretia i ngā wā pai me ngā wā uaua.

The Recognition

About the A' Design Award Parahi

Ko By Polar Ko Te Mahi Matua: Kiriata Poto Whakaoho te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko By Polar Ko Te Mahi Matua: Kiriata Poto Whakaoho he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a By Polar Ko Te Mahi Matua: Kiriata Poto Whakaoho i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: I creat this animation for the 2020 Winter. I wish to give a warm remind to the world that there are always something, some creatures, being neglected, no matter during good or harsh time. May be we are actually one of the abandoned. But even though, we are not alone.
Dimensions & Packaging: 1920 x 1080 25 fps
Tags: Polar, winter, animation, global warming, illustration, snow
Production Technology: First illustrated on ipad and computer by Photoshop, then migrated the graphical elements to Aftereffect to animate.
Inspiration: Inspired by a new report in 2019 (CNN)
"A hungry and exhausted young polar bear was spotted wandering
in the suburbs of the Siberian industrial city of Norilsk,
hundreds of miles from its usual habitat."
Project Duration: Hong Kong
Team Members: Director: Rocky Fong
Lead Animator: Rocky Fong
Assistant Animator: Jun Cheng
Music : Mark Wong